Anchor Food Professionals always strive to create creative dishes to bring different taste to their consumers. This round, Anchor Food Professionals returns to debut six new dairy beverages following the success of its previous campaigns like Say Cheese, PizzArt and Anchor Travel Cakes. These beverages were created by Anchor Food Professionals chefs to showcase the delicious possibilities of dairy products in beverages, bringing a sip of global trends to Malaysian consumers.
If you like cafe-hopping, you would notice that interesting drinks are getting more and more in cafes' menu, like cheese tea. Creative non-alcoholic beverages are catching on in major culinary cities of the world. Inspired by Asian cheese teas, Jack Tan, Associate Foodservice Director of Anchor Food Professionals shared, “We understand the versatile role dairy can play in delivering great taste, texture and appearance in any form whether it’s in beverage or cakes. Dairy is traditionally very popular with Western markets but this time, we wanted to play with local ingredients to give it an overall Asian taste and feel.”
He added “We are always looking at what’s trending around the globe and strive to bring it back home to excite our business partners and ultimately, the taste buds of Malaysia. We have learnt that creativity and innovation is as important as taste to consumers these days.” Always on the pulse of global trends and a master of innovations, the dairy foodservice leader from New Zealand is consistently exciting its customers by sharing new ideas and ways of doing things. The end goal – to help their food services partners find more performance in their business.
The Moodmojee campaign will see Anchor Food Professionals partnering with 15 food & beverage customers in both Peninsular and East Malaysia, where these creamy creations will be introduced in phases nationwide starting from November 2018 until January 2019.
Designed as mood boosters, the range of beverages brings unexpected pairings aimed to delight taste buds. This year’s range promises pairings of zesty, sweet, savoury and salty flavours with creamy and smooth textures. Think of yuzu, pomegranate, mint, chocolate as some of the ingredients that will be paired and brought to life using the natural and fresh goodness of Anchor’s dairy.
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| Kaya-Nika Fusion |
These 6 dairy thirst-quenchers include a Malaysian favourite that’s both whimsy and decadent – Kaya-Nika Fusion – layers of sweet and creamy with traditional kaya, gula melaka, pulut and red beans.
For all the chocolate lovers, a drink to tingle the taste buds with the unlikely pairing of Yuzu and chocolate. The tangy Yuzu puree tempers the rich chocolate in the Yuzu Chocolate Surprise which is rimmed with salt lemon cooling candy.
The Pom & Grey Twist, a flavoured cheese tea is a refreshing concoction of mood-boosting Earl Grey tea mixed with pomegranate syrup, topped with a generous layer of chocolate cream.
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| Lemon Mint Meringue |
If you prefer something with a zing, the Lemon Mint Meringue, is a rich lemon mint vanilla ice blended, topped with fresh meringue and slices of candied lemon and orange, is both a feast to the eyes and to the mouth.
Tangy Brew is rich cold brew coffee mixed with the tangy freshness of orange which explodes in your mouth followed by its satisfying mixture of cream and cheese foam.
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| White Chocoffee |
Don’t be fooled by the appearance of the White Chocoffee which stands tall and proud like a shake with a crown of whipped cream. This sure-winner is a dreamy blend of white coffee mixed generously with delicious chocolate and peanut butter.
These delicious beverages will be available in 2 outlets in Johor, namely Living Room in Johor Bahru and Love Tea F&B in Kulai. In Living Room, the Tangy Brew, Pom & Grey Twist and Yuzu Chocolate Surprise will be available at RM9.90 each. In Love Tea F&B, the White Chocoffee, Lemon Mint Meringue and Kaya-Nika Fusion will be sold at RM12.90 each.
These highly instagrammable Mood Boosters beverages set to take the digital space by storm will be available in
Selangor
Choon Guan Coffee Shop
Gafe Kafe
Johor
Love Tea F&B
Living Room
Malacca
Cofeology Café & Restaurant
Kedah
Overstepped
La Taste
Penang
La Taste
Lavish Fusion Bakery
HIVE by Love A Loaf
Perak
Family Confectionary
Baker’s Hut
Sabah
Delight Factory
Chub’s Grill
Chiu’s Café
Lucky Bean
Anchor Food Professionals
The recently rebranded Anchor Food Professionals reflects the way the foodservice team are now doing business, acting as true consultants, working behind the scenes to deliver exciting new tastes and products for chefs, bakers, caterers, commercial kitchens, hotels, restaurants, quick service restaurants and cafes. The team will help businesses with all aspects of their operations, from front-of-house presentation, and pricing and promotion, to enhancing yield and taste and delivering exciting new menu options. By getting to know their customers’ businesses, Anchor Food Professionals is using this knowledge and optimising dairy ingredients using Fonterra’s world leading research and development capability to meet the specific needs of chefs, bakers and restaurant owners.
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