Over 9,000 Malaysians Raise Funds for Environmental Sustainability with #ShopeeGivesBack

ShopeeGivesBack, Shopee’s long-term community initiative, has raised over RM48,000 from 1 May 2020 to 31 July 2022 for two Non-Governmental Organisations (NGOs) championing environmentally-conscious efforts in Malaysia. Over two years, WWF-Malaysia and Zero Waste Malaysia received donations from over 9,000 donors, including over 5,500 first time donors.

85% of the funds raised went to assisting WWF-Malaysia, a national conservation trust with more than 90 ongoing projects nationwide. Funds raised are used to safeguard some of Malaysia’s most iconic wildlife – including the Malayan tiger, Bornean elephants, Bornean orangutans and sea turtles – from threats such as poaching and habitat loss. WWF-Malaysia continues to address environmental issues to spread awareness, support education and research, and conserve the local landscape flora and fauna, water, soils, and other natural resources.

Across the two years, Zero Waste Malaysia received 15% of their total donations through #ShopeeGivesBack, supporting them in their efforts to go further in achieving their mission of building a waste-free and sustainable future for the nation. Zero Waste Malaysia advocates for sustainable development and aims to increase the local community’s awareness of sustainable living through education, resources, public engagement, and on-ground initiatives. In 2021 alone, Zero Waste Malaysia received 13% of their total donations through #ShopeeGivesBack.

Huiyan Pan, Head of Brand Marketing at Shopee Malaysia said, “Shopee is moved by the reception of the community in supporting the efforts of our NGO partners in contributing towards environmental change. We firmly believe that with greater awareness and support from shoppers on our marketplace, we can strike a balance towards building a long-term, sustainable future for the environment and the economy.”

“Shopee appreciates being able to play a part in WWF-Malaysia’s conservation efforts and is thrilled to hear about the efforts that have reduced 90% of snare encounters for the Malayan tiger. In 2020 and 2021, more fresh sightings of the tigers, including a mother and three cubs, were discovered in the Belum-Temengor Forest Complex,” Pan continued.

During Ramadan in 2021 and 2022, these two NGOs saw a collective month-on-month increase in donations of 85% and 113% respectively, from March to April compared to other months through #ShopeeGivesBack. Of the 1,400 donations received, WWF-Malaysia and Zero Waste Malaysia saw 1,000 first time donors donating during a time where generous Malaysians were giving back to communities and causes close to their hearts and values.

“The majority of our donations come from the public, hence the #ShopeeGivesBack platform has helped us reach wider audiences to raise the much needed public support that ensures the continuity of WWF-Malaysia’s vital conservation projects. WWF-Malaysia is also taking action to promote sustainable lifestyles and increase resilience to climate change through policy advocacy and conserving natural ecosystems,” said Helina Yow, Director of Partnerships, WWF-Malaysia.

#ShopeeGivesBack was launched on 1 May 2020 to help the underserved communities in Malaysia across four areas: underprivileged communities development, children and family services, health charities, and environmental charities. The platform provides Malaysians with an online avenue to support their favourite causes in the most convenient way. Shopee ensures that these NGOs have credible track records and are registered with the Registry of Societies.

Shopee Sees 14% Increase in Demand for Sustainable Household Products

 

Shop Green with Shopee connects users to shop sustainably and supports eco-friendly sellers

Shopee is spotlighting more local and sustainable sellers to offer the best value for eco-friendly products to meet demand as more Malaysians become increasingly environmentally conscious. According to Shopee’s data trends¹, users are searching for more eco-friendly household products such as solar lights, solar panels, and inverter air conditioners, with keyword searches higher by 14% between 1 January to 25 July 2022 compared to the six months prior.

Users want to trust that what they buy is sustainable and beneficial for long-term use. By introducing Shop Green with Shopee, users can reach out to more eco-friendly sellers, learn more about sustainable living and habits, and inspire others to take action for the environment.

The surge in demand for eco-friendly alternatives reflects Malaysians’ greater awareness and desire for sustainable living. During the first half of 2022 versus the second half of 2021, Shopee sellers saw demand increase for biodegradable items that help the environment like reusable bags and biodegradable plates (19%) and personal hygiene items such as natural deodorant, shampoos, and body soaps (33%).

Malaysian consumers’ desire to lead a sustainable lifestyle has created new market opportunities for local sellers, particularly in the wellness, cosmetics, and personal care industries. Shop Green with Shopee will enable sellers offering eco-friendly products to gain higher visibility and greater brand awareness.

Huiyan Pan, Head of Brand Marketing at Shopee Malaysia said: “Living sustainably means making greener choices today that will positively impact the environment tomorrow. While we see consistent and healthy demand for eco-friendly products in Malaysia, we will continue to work closely with sellers to offer users more affordable and responsible products.”

“Shop Green with Shopee is one way we are connecting users to sellers who have clearly stated their commitment towards environmental sustainability, identified as recycled or reusable materials, and are made locally in the spirit of minimizing carbon footprints.”

Shopee has an array of local eco-friendly sellers and product types spanning categories such as cosmetics and grooming, beauty and fashion, and household, among others. Products from brands include but are not limited to HYGR, The Hive, Minus Zero Waste, PYNGzerowaste, and Green Eco Paradise.

The local and popular eco-friendly seller, HYGR, shared the following perspective for being part of Shopee.

”With all the toxic chemicals found in products, the importance of eco-friendly products has never been crucial. We hope more Malaysians will spread awareness and educate one another on sustainable living. With Shopee as one of our partners, we can expand our customer base and encourage the community to go green.” said Ivor Lim Xian Z and Chew Hoi Meng, Founders of HYGR.

As more users continue to seek sustainable alternatives, Shopee will support eco-friendly sellers and their innovations that allow users to reduce environmental impact. Shopee hopes to connect users with more brand choices with a social impact mission and lean towards a more sustainable direction.

For more information on the Shop Green with Shopee initiative, visit https://shopee.com.my/m/shop-green-with-shopee.

#ShopeeGivesBack raised RM2.9 million to support underserved families

Donations to 40 NGOs sustains long-term community-building for B40

KUALA LUMPUR, 28 July 2022 - #ShopeeGivesBack, Shopee’s long-term community initiative, has collectively raised RM2.9 million across two years, through fundraising efforts with over 40 Non-Governmental Organisations (NGOs) to help underprivileged Malaysians in times of need.

#ShopeeGivesBack which launched on 1 May 2020 during the height of the COVID-19 pandemic, uses technology to help the underserved in Malaysia across four areas: underprivileged communities development, children and family services, health charities, and environmental charities. The platform provides Malaysians with an online avenue to support their favourite causes in the most convenient way. Shopee ensures that these NGOs have credible track records and are registered with the Registry of Societies.

RM2.1 million came through always-on platform donations as buyers shopped on a daily basis and made informed choices on which causes to donate to via the #ShopeeGivesBack dedicated microsite. 56% of donations raised through this channel went to B40 and community aid NGOs such as Pertubuhan Kasih Neelofa, Islamic Relief Malaysia, and Pusat Jagaan Nurul Jannah. 20% of the funds raised went to NGOs providing medical kits and mobile clinics during floods such as MERCY Malaysia. 14% of the donations assisted partners like UNICEF Malaysia in meeting critical needs of marginalised children and their families in Covid-19. 10% went towards environmental causes such as Zoo Negara, where the funds aid in the annual food, enrichment, and veterinary care of the animals.

RM800,000 was raised during special e-commerce campaigns helping targeted causes: Zoo Negara ticket sales for example raised over RM400,000 for animal welfare whereas over RM200,000 in flood relief funds (including RM100,000 matching contribution from Shopee) helped 1,300 families rebuild their lives after recent floods in Kedah, Kelantan, Selangor, Pahang, Terengganu, Johor, and Negeri Sembilan.  

Huiyan Pan, Head of Brand Marketing at Shopee Malaysia said, “Based on the estimates from our key community development NGOs, we would have provided food and essential supplies to over 3,000 families in dire need during the pandemic. Shopee is humbled to be able to obtain the support of our NGO partners and galvanise shoppers on our marketplace to contribute towards long-term sustainability of these communities.”

Pertubuhan Kasih Neelofa, Islamic Relief Malaysia, and Pusat Jagaan Nurul Jannah are #ShopeeGivesBack’s longer-term partner NGOs. These three NGOs raised nearly RM400,000 in food aid, essential needs and household products for B40 families and homes in Kuala Lumpur, Selangor, Perak, Kedah, Sabah and Sarawak.

“Pertubuhan Kasih Neelofa was moved by the kindness of Malaysians to aid the underprivileged communities that have been affected by various unfortunate circumstances. The #ShopeeGivesBack program has provided a platform for generous donors to pledge their support, and we are grateful for the trust Malaysians placed in us to give back to the needy,” said Noor Neelofa Mohd Noor, Founder of Pertubuhan Kasih Neelofa.

Malaysian online fashionistas celebrated endemicity in Boho-inspired style

 

21 per cent increase in Boho inspired clothings up to June this year with later trend shifting towards fall/holiday 2022 inspired jackets, skirts and pants on Shopee

KUALA LUMPUR, 21 JULY 2022 - Malaysians’ fashion purchase driven by the need to switch from casual to office wear post-pandemic? Shopee’s fashion purchase insight tells another story.

The trend shows that colourful Boho appeal which came back in Spring/Summer 2021 made it through Fall/Holiday 2021 and Spring/Summer 2022 on Shopee. However, it may be phasing out soon to make way for fall/holiday 2022 colour blocking.

Shopee’s data¹ revealed that Malaysians were buying 21 per cent more Boho² influenced clothing between 1 June 2021 to 30 June 2022.  

The trend, according to Shopee, gradually took over the more practical athleisure clothing starting from the first half of 2021 when sales for athleisure wear tapered off by 10.2 per cent compared to the same period the year before. This was the beginning point for colourful outerwears, peasant blouses, flowy maxi dresses and skirts, loose and lightweight button-down shirts with retro patterns, denims and slacks.

The height of this trend, according to Shopee users’ purchase insight came in the first quarter of this year when Malaysians were fulfilling their suppressed travel and leisure appetite with vacations, hang outs at cafes, shopping malls and more.

The total number of purchases for boho themed chino pants increased by 114 per cent, dresses 55 per cent and skirts 41 per cent compared to the same period last year.

Conversely, searches for lounge and sleepwear continue to drop.

With boho inspired style reaching its optimum point, Shopee Malaysia users’ purchase trend, in alignment with the global fashion trend, started to show a shift towards colour blocking.

Between March and May this year, as global fashion labels started to give consumers a glimpse into their upcoming fall/holiday 2022 collection which mainly consist of faux leather jackets, tank tops and mason pants, we see users starting to prepare their wardrobes to be on trend for the next half of the year.

Neutral, ivory and peachy beige colour palettes were gradually replacing the colourful boho-chic styles. This purchase pattern, according to Shopee’s consumers’ insight, had its beginning in the second quarter of this year.

Between April and June this year, Shopee users were starting to purchase 13 per cent more blazers and coats from the quarter before and this upward trend is expected to stay until the end of fall/holiday season 2022.

With the rise in demand for blazers and coats, Shopee also saw a 35 per cent increase in sales for undershirts between the first quarter and second quarter this year.

Consequently, demand for trousers – with fitted waists and wide hems — also saw a 10 per cent increase.

With the gradual transition between fashion trends, Malaysians are also seen to be buying new footwear to match.

Malaysians are seen purchasing sandals and mules to match their Boho influenced outfit while  loafers, high and low tops, stilettos and oxfords were purchased to gear themselves up to head back to their offices after a long hiatus. As such, these items saw an increase in demand and are replacing flip flops this year compared to last year.

According to Shopee, the buying behaviour observed is a sign that Malaysian online fashion shoppers are beginning to enjoy dressing on trend again. With Malaysia in the endemic phase, Malaysians are also bracing themselves for the cooler days ahead in their air conditioned offices after fulfilling their suppressed appetite for leisure and travel.  

Shop and Save with More Rewards With ShopeePay Day

 

KUALA LUMPUR, 30 JUNE 2022 - Enjoy a stellar shopping experience with ShopeePay Day on 1 July 2022. During this one-day exclusive sale day, Shopee users can easily stack rewards and earn up to 100% cashback.

Here are 4 WAYS to boost savings when using ShopeePay on 1 July:

1 SEN SHOPEEPAY VOUCHERS

Save more with the 1 SEN ShopeePay vouchers and enjoy 100% cashback from brands such as Domino’s Pizza, Salad Atelier, Vanilla Childhood and many more. To redeem the vouchers, use the ShopeePay Near Me feature available on the Shopee app.

SHOPEEPAY TRANSFER

Don’t miss the chance to transfer money to your friends or family and get up to 177,777 Shopee Coins when you make a single transfer to another ShopeePay user until 7 July. Transfer transactions can be as low as RM1.

SHOPEEPAY DAY CONTEST

From 1 July until 25 July, top up a minimum of RM30 on ShopeePay with Maybank2U, and be in the running to win up to RM57,000 worth of prizes from Nintendo Switch OLED, Marshall Woburn II Bluetooth, iPad Pro, Playstation 5, and Xiaomi Mi Electric Scooter Essential Lite.

For more information on the contest, visit: https://shopee.com.my/m/shopeepay-top-up-and-win.

ORDER FROM SHOPEEFOOD

Now available in Klang Valley, Johor Bahru, and Penang, order your meals seamlessly from ShopeeFood to get all-day free deliveries and Super Deals discounts up to 50% off.

To find out more about ShopeePay Day, visit https://shopee.com.my/m/shopeepayday.

Terms and conditions apply.

Join Order & Win Contest to Win Prizes Up to RM10,000 on ShopeeFood Day

KUALA LUMPUR, 10 JUNE 2022 - ShopeeFood invites everyone to join the Order & Win Contest and stand a chance to win prizes worth up to RM10,000. With an array of exciting prizes ranging from MMX Cordless Vacuum Cleaner, MMX Rotisserie Oven, MMX Hand Blender & Food Processor, and ShopeeFood vouchers to be won, you can also double your chances of winning by ordering from any Super Deals restaurants.

To participate, simply follow the official ShopeeFood Instagram account (shopeefood_my), order RM25 and above from ShopeeFood between now till 14 June and like/comment your order ID on this link to enter. Lucky winners will be announced on 30 June 2022.

Here are 3 WAYS to maximize savings on ShopeeFood Day:

1. Make the best of limited-time vouchers

Get your favorite snacks from popular joints like Bean Jr, Dao Desserts, or Lol Soon Kee Desserts that will surely tickle your taste buds, and redeem limited-time vouchers up to 65% daily between 3PM to 5PM.

2. Enjoy FREE delivery to the fullest

Surprise your best pals with something refreshing like LiHo Tea, Chatto Tea & Coffee, or JuiceLab to re-energize them after a long day. Let it be known that all-day-long free delivery vouchers are up for grabs!

3. Get more discounts with the 1 SEN ShopeeFood Saving Pass

Satisfy your cravings from local and international restaurants like Little KL Food Hall, Salad Atelier, or Mad Mex Fresh Mexican Grill at only 1 SEN with ShopeeFood’s Saving Pass that allows you to get vouchers up to RM232.99.

Be sure to check out ShopeeFood daily vouchers and checkout using ShopeePay for a seamless and convenient payment process.

ShopeeFood is currently available for delivery in Klang Valley, Johor Bahru, and Penang. For more information on ShopeeFood Day, visit https://shopee.com.my/m/shopeefoodday or follow @shopeefood_my on Instagram.

Terms and conditions apply.

Unlocking e-commerce success with Shopee Seller Summit

 

Attendees will have the chance to gain early access to Shopee’s Year-end Mega Campaign packages and special attendee-only deals

Returning as a hybrid event, Shopee will hold its annual seller summit on 16th June 2022 at Sunway Resort, Petaling Jaya, sharing key insights on how sellers can sustain their business growth online. The theme Level Up: Driving Growth Together, features a series of talks and panel discussions from industry leaders and distinguished experts. Shopee will also highlight support initiatives that will empower sellers to unlock new milestones.

Tips and tricks from industry experts

Participants can look forward to gaining insights on boosting sales by tapping into Shopee’s ecosystem to understand new consumer behaviour. This includes leveraging the in-app engagement features such as Shopee Live and Shopee Feed to connect sellers with consumers, forging a personalised, engaging and social shopping experience.

With the economy transitioning into the new norm, it is important to identify new consumer behaviours to adapt one’s e-commerce strategy accordingly. Through such guidance from real-life Shopee sellers, participants will be able to fully prepare themselves while seeking to expand their businesses in the long run.

Learning useful knowledge to grow and scale online

Leon Wong who has been attending the Shopee Seller Summit since the year 2020 said the event is very insightful and helpful to sellers. “I will definitely recommend every seller to join the upcoming Shopee Seller Summit to be one step ahead.”

Sehrish Kamran who planned to participate in the event again this year, emphasised her main takeaway from the previous event was hearing experiences from other sellers such as ShopeeXperts. “Hearing them talk about how they went from a one-man show to full-time business was something that really motivated and inspired me. I will definitely be joining again this year especially since we will be seeing it in real life.”

Exclusive benefits for participants

The summit is open to all business owners including MSMEs, part-time sellers and more. Attendees will have the chance to gain early access to Shopee’s Year-end Mega Campaign packages and special attendee-only deals. All participants will also receive a digital certificate of attendance after the event.

Tickets for the online session are still available at RM25 each. Existing Shopee sellers are eligible for RM50 in paid advertising credits for each ticket purchase and up to RM100 to be claimed for the purchase of more than one ticket (terms and conditions apply).  

Grab this chance to level up with Shopee!

Echoing Shopee’s mission of benefiting local communities through technology, Shopee Seller Summit 2022 is here to forge new opportunities and create values for the e-commerce community. The ticket sale ends on 3rd June 2022. Visit the Shopee Seller Summit’s page for more information.