tag:blogger.com,1999:blog-74801258250020652252024-03-13T23:18:22.503-07:00CeCeDingDingcecedingdinghttp://www.blogger.com/profile/12658828000409917742noreply@blogger.comBlogger324125tag:blogger.com,1999:blog-7480125825002065225.post-19462872035822335192024-03-07T22:43:00.000-08:002024-03-07T22:43:42.009-08:00Shopee’s 2024 Fashion Show, ‘Raya Stail Kita’, Celebrates Malaysia’s Golden Age of Culture<p>Shopee, the leading e-commerce platform in Southeast Asia and Taiwan, on 5th March 2024, unveiled its #ShopeeRaiLokal Raya Stail Kita fashion show on Shopee Live, to inspire Malaysians nationwide to dress well and buy local. Themed ‘Tarakucha Retro’, Shopee collaborated with long-term sellers, celebrities, and influencers to style Malaysians for three 2024 trends this Raya: kek lapis, burnt orange, and nostalgia with a twist. </p><div class="separator" style="clear: both; text-align: center;"><a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEjkuRmP6IjLY7HVQI08CBKts4vNjWBddsnadr8eYjaa9GHiJHLgq0kW7IDCJvtLKwyMhlE_zEnOIaPN1C6z9UvM76YTIUP3aIEz5KhogHo8XSoduALUH4unpoN3nzZ_pYL6t7sODbR6_2tyrWgzEbK9kaj9X3apiTshONOFGao1SGkbK9MuiCWt7_hFX0A/s4096/received_762654212181380.jpeg" imageanchor="1" style="margin-left: 1em; margin-right: 1em;"><img border="0" data-original-height="2725" data-original-width="4096" height="213" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEjkuRmP6IjLY7HVQI08CBKts4vNjWBddsnadr8eYjaa9GHiJHLgq0kW7IDCJvtLKwyMhlE_zEnOIaPN1C6z9UvM76YTIUP3aIEz5KhogHo8XSoduALUH4unpoN3nzZ_pYL6t7sODbR6_2tyrWgzEbK9kaj9X3apiTshONOFGao1SGkbK9MuiCWt7_hFX0A/s320/received_762654212181380.jpeg" width="320" /></a></div><p>“This fashion show is a love letter to the golden days of P. Ramlee and Saloma,” said Shopee Head of Marketing, Kenneth Soh. “By design, fashion and beauty on Shopee are deliberately wholesome and inclusive for all Malaysians who need to balik kampung, pay respects to their elders, and attend Raya celebrations all over the country with dignity. With Raya Stail Kita, Malaysians can now dress with style and support their local sellers.”</p><p>A departure from run-of-the-mill fashion shows, Shopee’s runway slowed down the models’ catwalks to teach audiences nationwide how different garments could be styled from a variety of brands for each look to coordinate with their whole families. </p><div class="separator" style="clear: both; text-align: center;"><a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEhqWOJ_kxPfAIDm2x36-VCwtP_iWElTcD81R1RRE6Z9eq443GyWBG4igrDtkUSEc2117HFNgVmaYBRYAw79UvyFl4WoFgZkAeZjecpFL0Ola6FZH_Q0ZJJZ_5d1WnfYgYwsilrxlpkqg5CpBucq49RiK2kKuJ7uthF2D2Yhs-svus5RoWqEN8uBpNrmB5c/s4096/received_1166329347863167.jpeg" imageanchor="1" style="margin-left: 1em; margin-right: 1em;"><img border="0" data-original-height="4096" data-original-width="2725" height="320" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEhqWOJ_kxPfAIDm2x36-VCwtP_iWElTcD81R1RRE6Z9eq443GyWBG4igrDtkUSEc2117HFNgVmaYBRYAw79UvyFl4WoFgZkAeZjecpFL0Ola6FZH_Q0ZJJZ_5d1WnfYgYwsilrxlpkqg5CpBucq49RiK2kKuJ7uthF2D2Yhs-svus5RoWqEN8uBpNrmB5c/s320/received_1166329347863167.jpeg" width="213" /></a></div><p>Ten Shopee muslim fashion sellers, namely Asikin Ahmad, Liyana Collection, Adnaa, Indah Pesona, Hernes, Inhanna, Zoe Arissa, Panda Eyes, Bayu Somerset, and Mikaseries by Zoey Rahman. Habib Jewels joined forces in the spirit of gotong-royong to sponsor outfits and accessories to complete the looks. </p><p>Sponsoring brands lending their generosity to the event included beauty and skincare names such as Y.O.U, SimplySiti, Silkygirl, Wardah, Papa Feel, Mikaseries, lemooc, Emina, Dazzle Me, barenbliss, Alha Alfa, and AISASEA.</p><div class="separator" style="clear: both; text-align: center;"><a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEi_n83NjLak4DEOmYM6K6OsMaIiTMhI5ThH8yC1_2xKjWbi767wfKp6TrH3oU7QoE4NhyphenhyphenVI_tk9rJeoums6PilMGrkLtTYR50gSqBlQ3i490dj6E5NMlBMhRI4pZJcuJiSSLWe91M133dzF-SxioWuZeyL1CgiWySEOMNLYqRfR3LDVTOTPeB4AcYnUpNQ/s2778/received_797268462421818.png" imageanchor="1" style="margin-left: 1em; margin-right: 1em;"><img border="0" data-original-height="2778" data-original-width="1284" height="320" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEi_n83NjLak4DEOmYM6K6OsMaIiTMhI5ThH8yC1_2xKjWbi767wfKp6TrH3oU7QoE4NhyphenhyphenVI_tk9rJeoums6PilMGrkLtTYR50gSqBlQ3i490dj6E5NMlBMhRI4pZJcuJiSSLWe91M133dzF-SxioWuZeyL1CgiWySEOMNLYqRfR3LDVTOTPeB4AcYnUpNQ/s320/received_797268462421818.png" width="148" /></a></div><p>Body positive model Hikma Al Hassan headlined Shopee’s inclusive and affordable looks that were curated based on how Malaysians are shopping for their Baju Raya online. With its first look, Kek Lapis, Shopee called for Malaysians to experiment with unconventional layering of colors, prints, and textures. As popularized by Intan Najuwa at her wedding recently, Shopee then presented various ways to dress Burnt Orange this season for both men and women of various skin tones. The final look, Nostalgia Balik Kampung, encapsulated a rich tapestry of traditional and retro styles familiar to every Malaysian.</p><p>Kiffy Razak, Managing Editor of NONA, Hijabista, and Mingguan Wanita, gave her styling advice on how Malaysians could tap into popular trends and dress up these looks: “Incorporating a dash of kek lapis color blocking, lively yet chic orange or nostalgia in one’s ensemble while integrating a bit of glam and a classic touch to perfect the look will provide an excellent nod to Raya trends this year. More importantly, it’s about interpreting and styling it in a way that reflects your best and true self as well as respecting values and cherished traditions you hold dear in celebration of Eid.”</p><p>Shopee is dedicated to offering a diverse and wholesome range of fashion choices for the whole family. Dato’ Jovian Mandagie, a Fashion Designer who also has Shopee Celebrity Squad store on Shopee, echoes this sentiment with his expert take: “Aidilfitri is a celebration of love and victory over Ramadan, whether you're at a kampung house or a city ballroom. Dress comfortably with modesty in mind. Avoid overdressing that will lead you looking like a Christmas Tree. When choosing baju Raya, prioritize comfort, and only follow trends if they suit your personality.”</p><p>Fellow Shopee Celebrity Squad, Zoey Rahman, Malaysian Actor and Founder of Mikaseries, gave his take on how to do Raya 2024: “I prefer classic Baju Melayu featuring a cekak musang collar and concealed buttons. I will style with instant sampin that can be ready within 2 minutes to complete the look. I like this outfit idea because it is classic suitable for Raya morning.”</p><p>Raya Stail Kita study* covering Malaysian shoppers on the platform revealed that over 9 in 10 surveyed are driven to shop by coordinating looks with their whole family this Raya. Five in ten embrace the layer cake Raya trend, four in ten buy retro outfits and the remainder search burnt orange. This fashion show is the third chapter in #ShopeeRaiLokal, an episodic content platform to feature local sellers who build communities**.</p><p>This Raya season, shop worry-free with Shopee as our new Change of Mind 15-Days Free Returns feature will make your shopping experience a pleasant and peaceful one. From 19 March 2024 onwards, you can return a product for a full refund, within 15-Day Shopee Guarantee period.</p><p><br /></p><p><br /></p><p><br /></p><p>Visit Raya Stail Kita microsite at https://shopee.com.my/m/raya-stail-kita and the Ramadan Bersama Shopee campaign microsite at https://shopee.com.my/m/ramadan-sale#SLM1</p>cecedingdinghttp://www.blogger.com/profile/12658828000409917742noreply@blogger.com0tag:blogger.com,1999:blog-7480125825002065225.post-60147680094178237622024-02-26T01:56:00.000-08:002024-02-26T01:56:34.313-08:00Bella Hazaha Makes Pyjama Fashion Go Viral on Shopee Live<p> One homegrown Shopee Live entrepreneur has disrupted the Malaysian sleepwear market by targeting customers searching for trendy, modest, and affordable pyjamas that can be worn publicly. Bella Hazaha Pyjamas, launched in September 2023, has carved out a unique space in ready-to-wear pyjama fashion, by selling over 500 pyjamas daily and becoming a top seller on Shopee Live.</p><p><br /></p><p>"Shopee Live has been a game-changer," says founder Bella. "Gone are the days of niche social media advertising. Now, I connect directly with customers, showcasing products in real time. It's like having a personal shopping assistant – the platform tracks orders while the host explains each pyjama's details. This has streamlined operations and boosted my business significantly. I even opened a physical office and warehouse to meet demand!"</p><p><br /></p><p>Redefining Sleepwear Beyond the Bedroom</p><p>Going beyond traditional sleepwear, Bella Hazaha shatters stereotypes with bold prints, vibrant colours, and playful patterns. Their best-selling Kaftan Dress, designed by Bella herself, resonates with women who crave both comfort and self-expression, boasting over 36,600 pieces sold. The collection consists of 16 stunning patterns, ensuring every woman finds her perfect match, from ‘Daisy’ to ‘Leopard print’.</p><div class="separator" style="clear: both; text-align: center;"><a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEjqAb8goYlDa7hETeoVt9bLjr6Zrfi1g0HvTNWQuc-OVMCkVt6y8vbM1DYp6_hhNV0J8UFuzXQoSxMXpJDln1FY1Kp1zCe3omJpLA-PyTh3vNM07j24kbFxvXWo_cTTy9tv_Y5WFmk0XXBacq4syFuo6IjiX2GZmgf6qgrBldPbn4imPhUy1OejFyuSNc8/s1080/received_3858640367701898.jpeg" imageanchor="1" style="margin-left: 1em; margin-right: 1em;"><img border="0" data-original-height="1080" data-original-width="810" height="320" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEjqAb8goYlDa7hETeoVt9bLjr6Zrfi1g0HvTNWQuc-OVMCkVt6y8vbM1DYp6_hhNV0J8UFuzXQoSxMXpJDln1FY1Kp1zCe3omJpLA-PyTh3vNM07j24kbFxvXWo_cTTy9tv_Y5WFmk0XXBacq4syFuo6IjiX2GZmgf6qgrBldPbn4imPhUy1OejFyuSNc8/s320/received_3858640367701898.jpeg" width="240" /></a></div><br /><p><br /></p><p>“Our customers are owning their individuality,” she explains. “While satin and silk sleepwear offer undeniable luxury and sensuality, their hefty price tag can be a barrier for many. We strive to create affordable luxury fashion pieces without compromising on quality. That’s why we use cotton mix for our sleepwear. This material isn't just budget-friendly, but it also provides comfort and practicality, offering low maintenance and easy care.”</p><p><br /></p><p>Harnessing the power of live streaming, Bella revolutionises the way customers connect and shop. During a recent session with over 3,400 viewers, a viewer asked, "What size is right for me? I'm 151cm and 60kg." The host, demonstrating quick thinking and product expertise, promptly recommended a size ‘S’ and went on to explain the brand's sizing guide in detail, giving viewers confidence in their purchase decision. The brand goes live daily at 12PM, offering Malaysians not just affordable pyjamas below RM30 but also a friendly and informative shopping companion.</p><p><br /></p><p>Personalising Audience Experience</p><p>To maintain brand consistency, Bella handpicks and trains each host as a brand ambassador. “I believe that livestream hosts are not just tasked to answer questions – they are the face of our brand. I ensure that my hosts are trained far beyond scripts, standardising everything from makeup and headscarf styles to host-audience interaction. It’s a demanding approach, but what truly sets us apart is our ability to captivate viewers with both stunning fashion and genuine connection."</p><div class="separator" style="clear: both; text-align: center;"><a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEhAwqJW69kLfqCiCTVkHpBCYDwDbRc1YddN1_kHRj8D0416TOKLFm73ji-pLblYUsIxvJ4hzcp-1krqP-JUO4ifr404YTn7FyKmvAB31L_WwF2K9MrYEQ2Fp6ZBqfJV-wNwRkRikKc6052gVdIscjF6cFmFMe9EA-oIrginuQGIEf9ZgVVhAwn8Yvi_4YM/s2307/received_6912944312164326.jpeg" imageanchor="1" style="margin-left: 1em; margin-right: 1em;"><img border="0" data-original-height="2307" data-original-width="1179" height="320" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEhAwqJW69kLfqCiCTVkHpBCYDwDbRc1YddN1_kHRj8D0416TOKLFm73ji-pLblYUsIxvJ4hzcp-1krqP-JUO4ifr404YTn7FyKmvAB31L_WwF2K9MrYEQ2Fp6ZBqfJV-wNwRkRikKc6052gVdIscjF6cFmFMe9EA-oIrginuQGIEf9ZgVVhAwn8Yvi_4YM/s320/received_6912944312164326.jpeg" width="164" /></a></div><br /><p><br /></p><p>Bella Hazaha’s live team drives a sevenfold increase in sales through captivating Shopee Live sessions. Since its launch, the brand has strategically expanded its team from three to eight hosts, attributing a significant portion of its sales success to their lively streams that build trust and drive conversions.</p><p><br /></p><p>"Maintaining energy and engagement during our four to eight hour daily streams demands a lot from our hosts," says Bella. "To ensure their well-being and maximise viewer interaction, we rotate between two hosts per stream, allowing for short breaks and recharged energy. Peak sales periods on Shopee can be intense, with viewership spiking over sevenfold from an average of 36,000 views. We prioritise addressing every comment, fostering a sense of community and ensuring no viewer feels neglected." she concluded.</p>cecedingdinghttp://www.blogger.com/profile/12658828000409917742noreply@blogger.com0tag:blogger.com,1999:blog-7480125825002065225.post-18869908101730820202024-02-15T23:59:00.000-08:002024-02-15T23:59:55.003-08:00Shopee Affiliates Embrace Authenticity & Personalisation in 2024<p style="text-align: center;"><span style="font-size: large;"> Shopee, the leading e-commerce platform in Southeast Asia & Taiwan, has conducted their ‘Championing Inclusive Commerce 2024’1 study involving over 3,000 affiliates, revealing a resounding positive sentiment for the year ahead. The results highlight a significant trend towards humanised content and increased immersive experience of livestream.</span></p><p style="text-align: center;"><span style="font-size: large;"><br /></span></p><p style="text-align: center;"><span style="font-size: large;">Shopee Affiliates are emerging as key players in shaping consumer perceptions. The study reveals that over two-thirds of affiliates are eager to create more personalised content, emphasising authenticity and genuine engagement. This trend is underlined by the staggering 420% increase in affiliate-driven orders last year, with over 60,000 new affiliates joining the Shopee ecosystem in 2024 so far.</span></p><p style="text-align: center;"><span style="font-size: large;"><br /></span></p><p style="text-align: center;"><span style="font-size: large;">Kenneth Soh, Head of Marketing at Shopee Malaysia said “We have outstanding affiliates who have driven exceptional traffic growth, lending credibility to local sellers and brands through quality content that resonates with Malaysians. As we step into 2024, it is time to embrace authenticity and personalisation. Our study supports this, with 75% of our exceptional affiliates expressing a desire to humanise e-commerce experience and wanting to connect with their customers through relatable stories and genuine experiences.”</span></p><p style="text-align: center;"></p><div class="separator" style="clear: both; text-align: center;"><a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEgmcNzfcaGHbep4-nTsBPkiy6mIm0TUlDCm0KXQ-BdowbF-cjNRoXORfd3qpFV6xJpGEhpgljKxsVvyVyf7tT8pZAlfNfRR6w4jHf7RxX2R1Wwc8fJzU-JoKS6bgdMw7AEFlDM33RLsUfWxVcV7Rqzn6JJLskCFrj0EI4elE-QHCkeiLVa857unBnzrmIM/s960/received_1313465572660007.jpeg" imageanchor="1" style="margin-left: 1em; margin-right: 1em;"><img border="0" data-original-height="540" data-original-width="960" height="225" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEgmcNzfcaGHbep4-nTsBPkiy6mIm0TUlDCm0KXQ-BdowbF-cjNRoXORfd3qpFV6xJpGEhpgljKxsVvyVyf7tT8pZAlfNfRR6w4jHf7RxX2R1Wwc8fJzU-JoKS6bgdMw7AEFlDM33RLsUfWxVcV7Rqzn6JJLskCFrj0EI4elE-QHCkeiLVa857unBnzrmIM/w400-h225/received_1313465572660007.jpeg" width="400" /></a></div><span style="font-size: large;"><br /></span><p></p><p style="text-align: center;"><span style="font-size: large;">The survey highlighted a shift towards leveraging Shopee Live, with 93% of affiliates expressing a desire to grow further using this platform. Additionally, 87% of the surveyed respondents indicated plans to conduct more live streams, incorporating interactive features like polls to create dynamic and participative audience experiences while 94% foresee more local consumers engaging with the platform. </span></p><p style="text-align: center;"><span style="font-size: large;"><br /></span></p><p style="text-align: center;"><span style="font-size: large;">“Our affiliates are the voices and trendsetters of their communities. They have the power to spread trust and connection to their audiences beyond the digital walls. Growing our ecosystem to support e-commerce will continue to be our key priority. We believe in the power of affiliates in driving important and impactful narratives and providing local sellers a platform to further flourish,” continued Soh. </span></p><p style="text-align: center;"><span style="font-size: large;"><br /></span></p><p style="text-align: center;"><span style="font-size: large;">Affiliates are recognising the potential of live streaming, with a 500% increase in live stream orders over the past year. They see the value of live streaming in generating lively consumer engagement through real-time interaction and its ability to convert to immediate sales.</span></p><p style="text-align: center;"><span style="font-size: large;"><br /></span></p><p style="text-align: center;"><span style="font-size: large;">Celeste Phuah, one of Shopee’s top-performing Affiliate Livestreamers emphasised the authenticity of live sessions. "I always keep it real when talking about a brand's product. I share my honest thoughts on its quality, and that's how I build trust with my followers. Before promoting any sponsored products, I make sure to try them out myself. This way, I can be sure they're beneficial for the audience and reasonably priced.”</span></p><p style="text-align: center;"></p><div class="separator" style="clear: both; text-align: center;"><a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEjVtRPcqJgNUT4V0FxWDyZhxwfZlVMQR457D3zRoegNysHN1IKIOW6hsbHMozuDjuCFb75B9TPN7yD7lyQA0MmsuN8Vin2pm5_zxFNCCw2RrSkufZ3JMEq_4WebExhgKl_tAsoRbMdc_Tz4TfAlQNegBTd5MchKsOeomq3IXTFn8lWQtRrD3ZsxA1T_XGU/s4096/received_369564262600070.jpeg" imageanchor="1" style="margin-left: 1em; margin-right: 1em;"><img border="0" data-original-height="2725" data-original-width="4096" height="266" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEjVtRPcqJgNUT4V0FxWDyZhxwfZlVMQR457D3zRoegNysHN1IKIOW6hsbHMozuDjuCFb75B9TPN7yD7lyQA0MmsuN8Vin2pm5_zxFNCCw2RrSkufZ3JMEq_4WebExhgKl_tAsoRbMdc_Tz4TfAlQNegBTd5MchKsOeomq3IXTFn8lWQtRrD3ZsxA1T_XGU/w400-h266/received_369564262600070.jpeg" width="400" /></a></div><br /><span style="font-size: large;"><br /></span><p></p><p style="text-align: center;"><span style="font-size: large;">Celeste is one of the many affiliates that harnesses personalisation and authentic engagement via Shopee Live. She simplifies the shopping journey for approximately 36,000 rural Malaysians seeking convenience online every day. Over the past six months, Celeste has facilitated the redemption of over six million discount vouchers across the platform. Through her educational Shopee Live sessions, Celeste humanises e-commerce, explaining the intricacies of platform and store vouchers to empower users.</span></p><p style="text-align: center;"><span style="font-size: large;"><br /></span></p><p style="text-align: center;"><span style="font-size: large;">Rita Zafran, a high-performing Shopee Affiliate, shared, "My connection with the audience is built on shared interests and common challenges, such as the struggles of preparing children's lunchboxes and organising school bags. My main purpose is to identify products that truly meet my audience's needs. In 2024, I believe live streaming will be a major trend for affiliates. I am joining live streams to interact with my audience in real-time, address their questions and promote the products I'm currently using.” </span></p><p style="text-align: center;"></p><div class="separator" style="clear: both; text-align: center;"><a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEjWI9ZJoLOVdbO1zT0Kc5zMyNOqr9ZDX9Zm4GD8Wer8s3D-mpinKnDL5Ky6ULb25CZVk8xRBDmes7akpSXAVQXzbuXZ7L-GdFregruKhdL5fZs67wY8alfCX5YKBzERSW0VWdyhuMBpjDhcsm5Jr-oglwqZj1SH2j1sTvKslbn0kpwuhvX-eDHOXVRZm9U/s4096/received_937846471021614.jpeg" imageanchor="1" style="margin-left: 1em; margin-right: 1em;"><img border="0" data-original-height="2725" data-original-width="4096" height="266" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEjWI9ZJoLOVdbO1zT0Kc5zMyNOqr9ZDX9Zm4GD8Wer8s3D-mpinKnDL5Ky6ULb25CZVk8xRBDmes7akpSXAVQXzbuXZ7L-GdFregruKhdL5fZs67wY8alfCX5YKBzERSW0VWdyhuMBpjDhcsm5Jr-oglwqZj1SH2j1sTvKslbn0kpwuhvX-eDHOXVRZm9U/w400-h266/received_937846471021614.jpeg" width="400" /></a></div><br /><span style="font-size: large;"><br /></span><p></p><p style="text-align: center;"><span style="font-size: large;">Since Rita started streaming in 2024, she engages with her users by sharing her favourite home and living products, and her most-used Muslimah shawls. Rita describes these products with the aim of creating a helpful space where users can openly ask any product questions they may have. In the comments section, Rita patiently addresses questions such as ‘Where did you buy these cute lunch boxes?’, ‘Do these tumblers retain heat well?’, and ‘Can you share some styling tips for tudung please?’, providing a human-touch to her e-commerce content. </span></p><p style="text-align: center;"><span style="font-size: large;"><br /></span></p><p style="text-align: center;"><span style="font-size: large;">The ‘Championing Inclusive Commerce 2024’ study is part of Shopee’s thought leadership series. These data-driven insights showcase how Shopee Affiliates have the unique opportunity to build win-win relationships that drive customer loyalty for local brands and sellers.</span></p>cecedingdinghttp://www.blogger.com/profile/12658828000409917742noreply@blogger.com0tag:blogger.com,1999:blog-7480125825002065225.post-49397880590338568652023-12-19T21:54:00.000-08:002023-12-19T21:54:50.054-08:00Documentary "Shopee Rai Lokal" Premieres at Shopee Super Awards 2023<p dir="ltr" id="docs-internal-guid-4bc55b7a-7fff-a4c2-c820-924ab644d9b9" style="background-color: white; line-height: 1.3800000000000001; margin-bottom: 0.0pt; margin-top: 0.0pt; text-align: justify;"><span style="background-color: transparent; font-family: Roboto, sans-serif; font-size: 11pt; font-variant-alternates: normal; font-variant-east-asian: normal; font-variant-numeric: normal; font-variant-position: normal; vertical-align: baseline; white-space-collapse: preserve;">The groundbreaking documentary "</span><a href="https://www.youtube.com/watch?v=_DD7zTehkvY" style="text-decoration-line: none;"><span style="background-color: transparent; color: #1155cc; font-family: Roboto, sans-serif; font-size: 11pt; font-variant-alternates: normal; font-variant-east-asian: normal; font-variant-numeric: normal; font-variant-position: normal; text-decoration-line: underline; text-decoration-skip-ink: none; vertical-align: baseline; white-space-collapse: preserve;">Shopee Rai Lokal</span></a><span style="background-color: transparent; font-family: Roboto, sans-serif; font-size: 11pt; font-variant-alternates: normal; font-variant-east-asian: normal; font-variant-numeric: normal; font-variant-position: normal; vertical-align: baseline; white-space-collapse: preserve;">” premiered on 14 December 2023 at Shopee Super Awards 2023, held at the Majestic Hotel in Kuala Lumpur. The film follows the stories of three homegrown sellers who have shattered barriers and achieved success on e-commerce.</span></p><p dir="ltr" style="background-color: white; line-height: 1.3800000000000001; margin-bottom: 0.0pt; margin-top: 0.0pt; text-align: justify;"><br /></p><p dir="ltr" style="background-color: white; line-height: 1.3800000000000001; margin-bottom: 0.0pt; margin-top: 0.0pt; text-align: justify;"><span style="background-color: transparent; font-family: Roboto, sans-serif; font-size: 11pt; font-variant-alternates: normal; font-variant-east-asian: normal; font-variant-numeric: normal; font-variant-position: normal; vertical-align: baseline; white-space-collapse: preserve;">"This film is a love letter to Malaysian entrepreneurs," said Shopee Head of Marketing, Kenneth Soh. "We want to remind Malaysians buying local that behind the online storefronts, there are many people and communities who our sellers support; this documentary is a testament to their intelligence, resilience, and values.”</span></p><p dir="ltr" style="background-color: white; line-height: 1.3800000000000001; margin-bottom: 0.0pt; margin-top: 0.0pt; text-align: justify;"><br /></p><p dir="ltr" style="background-color: white; line-height: 1.3800000000000001; margin-bottom: 0.0pt; margin-top: 0.0pt; text-align: justify;"><span style="background-color: transparent; font-family: Roboto, sans-serif; font-size: 11pt; font-variant-alternates: normal; font-variant-east-asian: normal; font-variant-numeric: normal; font-variant-position: normal; vertical-align: baseline; white-space-collapse: preserve;">"Shopee Rai Lokal'' is an inspiring and thought-provoking look at the challenges and triumphs of sellers in their journey to finding their niche online. The film features interviews with Edward Wong of HomeDecoStore, Felicia Tan of Mamami Shoppe, and Mohd Zaid of Lampu Cherita. They share their personal stories of overcoming obstacles, starting small, and achieving sustained growth in their respective fields.</span></p><p dir="ltr" style="background-color: white; line-height: 1.3800000000000001; margin-bottom: 0.0pt; margin-top: 0.0pt; text-align: justify;"><br /></p><p dir="ltr" style="background-color: white; line-height: 1.3800000000000001; margin-bottom: 0.0pt; margin-top: 0.0pt; text-align: justify;"><span style="background-color: transparent; font-family: Roboto, sans-serif; font-size: 11pt; font-variant-alternates: normal; font-variant-east-asian: normal; font-variant-numeric: normal; font-variant-position: normal; vertical-align: baseline; white-space-collapse: preserve;">The documentary, Shopee’s first in Malaysia, was produced in collaboration with Khairil M. Bahar, an award-winning indie filmmaker who is known for Ciplak (2006), Relationship Status (2012), Cuak (2014) and Kickflip (2020). His work has been featured at numerous film festivals, television, and streaming networks.</span></p><p dir="ltr" style="background-color: white; line-height: 1.3800000000000001; margin-bottom: 0.0pt; margin-top: 0.0pt; text-align: justify;"><br /></p><p dir="ltr" style="background-color: white; line-height: 1.3800000000000001; margin-bottom: 0.0pt; margin-top: 0.0pt; text-align: justify;"><span style="background-color: transparent; font-family: Roboto, sans-serif; font-size: 11pt; font-variant-alternates: normal; font-variant-east-asian: normal; font-variant-numeric: normal; font-variant-position: normal; vertical-align: baseline; white-space-collapse: preserve;">“By sharing this documentary, we hope to inspire others to reach for their dreams online. We are also making it easy for Malaysians to shop local by spotlighting super star sellers and capturing their stories,” said Soh.</span></p><p dir="ltr" style="background-color: white; line-height: 1.3800000000000001; margin-bottom: 0.0pt; margin-top: 0.0pt; text-align: justify;"><br /></p><p dir="ltr" style="background-color: white; line-height: 1.3800000000000001; margin-bottom: 0.0pt; margin-top: 0.0pt; text-align: justify;"><a href="https://shopee.com.my/m/shopeesuperawards2023" style="text-decoration-line: none;"><span style="background-color: transparent; color: blue; font-family: Roboto, sans-serif; font-size: 11pt; font-variant-alternates: normal; font-variant-east-asian: normal; font-variant-numeric: normal; font-variant-position: normal; text-decoration-line: underline; text-decoration-skip-ink: none; vertical-align: baseline; white-space-collapse: preserve;">Shopee Super Awards 2023</span></a><span style="background-color: transparent; font-family: Roboto, sans-serif; font-size: 11pt; font-variant-alternates: normal; font-variant-east-asian: normal; font-variant-numeric: normal; font-variant-position: normal; vertical-align: baseline; white-space-collapse: preserve;"> is a major e-commerce industry awards held annually in Kuala Lumpur proving the win-win relationship between online communities driving economic inclusion on e-commerce and Shopee’s role in enabling that. The event, attended by Ainul Aishah, Ceddy Ang, Dato' Jovian, Dato' Siti Nurhaliza, Dolla, Neelofa, Nuex Rosli, Zoey Rahman, and more, celebrated the achievements of 100 beloved brands, homegrown sellers, and outstanding talents that achieved exceptional growth in online sales.</span></p><p dir="ltr" style="background-color: white; line-height: 1.3800000000000001; margin-bottom: 0.0pt; margin-top: 0.0pt; text-align: justify;"><br /></p><p dir="ltr" style="background-color: white; line-height: 1.3800000000000001; margin-bottom: 0.0pt; margin-top: 0.0pt; text-align: justify;"><span style="background-color: transparent; font-family: Roboto, sans-serif; font-size: 11pt; font-variant-alternates: normal; font-variant-east-asian: normal; font-variant-numeric: normal; font-variant-position: normal; vertical-align: baseline; white-space-collapse: preserve;">Award winners excelled on e-commerce by consistently taking part in Shopee’s upskilling programmes: attending free courses on Shopee University, networking at Shopee Seller Summit, leveraging Shopee Marketing Solutions, participating in free educational KOL masterclasses, exchanging ideas at Shopee House, and growing their personal brand via Shopee Live.</span></p><p dir="ltr" style="background-color: white; line-height: 1.3800000000000001; margin-bottom: 0.0pt; margin-top: 0.0pt; text-align: justify;"><span style="background-color: transparent; font-family: Roboto, sans-serif; font-size: 10pt; font-variant-alternates: normal; font-variant-east-asian: normal; font-variant-numeric: normal; font-variant-position: normal; vertical-align: baseline; white-space-collapse: preserve;"><span style="border: none; display: inline-block; height: 329.0px; overflow: hidden; width: 624.0px;"><img height="329.0" src="https://lh7-us.googleusercontent.com/oduDS76R_kwJIk4i17ShXMG1FaydoIetZHkPN8j-rd7As3i10sDyEQy4wCY4oPkrpgSa9aEfzQfYlFCD3t5LyoVjzimai_lSWL4SsEu96lCbTBHeEqR1cbv1B1yRiGVRCXhilRsa5tWMN72A9fCCEw" style="margin-left: -0.0px; margin-top: -0.0px;" width="624.0" /></span></span><span style="background-color: transparent; font-family: Roboto, sans-serif; font-size: 10pt; font-variant-alternates: normal; font-variant-east-asian: normal; font-variant-numeric: normal; font-variant-position: normal; vertical-align: baseline; white-space-collapse: preserve;"><br /></span><span style="background-color: transparent; font-family: Roboto, sans-serif; font-size: 10pt; font-variant-alternates: normal; font-variant-east-asian: normal; font-variant-numeric: normal; font-variant-position: normal; vertical-align: baseline; white-space-collapse: preserve;">Edward Wong of HomeDecoStore</span></p><p dir="ltr" style="background-color: white; line-height: 1.3800000000000001; margin-bottom: 0.0pt; margin-top: 0.0pt; text-align: justify;"><br /></p><p dir="ltr" style="background-color: white; line-height: 1.3800000000000001; margin-bottom: 0.0pt; margin-top: 0.0pt; text-align: justify;"><span style="background-color: transparent; font-family: Roboto, sans-serif; font-size: 11pt; font-variant-alternates: normal; font-variant-east-asian: normal; font-variant-numeric: normal; font-variant-position: normal; vertical-align: baseline; white-space-collapse: preserve;">Edward Wong, the founder of HomeDecoStore, discovered his entrepreneurial calling on Shopee after being forced to give up his job as a flight instructor due to the pandemic. Teaching himself how to operate all aspects of his startup, he explored various ventures online before stumbling upon a unique opportunity when he collaborated with his E-commerce Assistant, Asmanissa Kamaruzaman: the mini </span><span style="background-color: transparent; font-family: Roboto, sans-serif; font-size: 11pt; font-style: italic; font-variant-alternates: normal; font-variant-east-asian: normal; font-variant-numeric: normal; font-variant-position: normal; vertical-align: baseline; white-space-collapse: preserve;">sejadah</span><span style="background-color: transparent; font-family: Roboto, sans-serif; font-size: 11pt; font-variant-alternates: normal; font-variant-east-asian: normal; font-variant-numeric: normal; font-variant-position: normal; vertical-align: baseline; white-space-collapse: preserve;"> (prayer mat). Edward's customer engagement on Shopee Live transcends cultural barriers, allowing him to integrate customer preferences into his </span><span style="background-color: transparent; font-family: Roboto, sans-serif; font-size: 11pt; font-style: italic; font-variant-alternates: normal; font-variant-east-asian: normal; font-variant-numeric: normal; font-variant-position: normal; vertical-align: baseline; white-space-collapse: preserve;">sejadah</span><span style="background-color: transparent; font-family: Roboto, sans-serif; font-size: 11pt; font-variant-alternates: normal; font-variant-east-asian: normal; font-variant-numeric: normal; font-variant-position: normal; vertical-align: baseline; white-space-collapse: preserve;"> designs seamlessly while respecting religious sensitivities. </span><span style="background-color: transparent; font-family: Roboto, sans-serif; font-size: 11pt; font-style: italic; font-variant-alternates: normal; font-variant-east-asian: normal; font-variant-numeric: normal; font-variant-position: normal; vertical-align: baseline; white-space-collapse: preserve;">HDS Sejadah Muka</span><span style="background-color: transparent; font-family: Roboto, sans-serif; font-size: 11pt; font-variant-alternates: normal; font-variant-east-asian: normal; font-variant-numeric: normal; font-variant-position: normal; vertical-align: baseline; white-space-collapse: preserve;"> has become HomeDecoStore's best-selling item, bulk purchases of up to 10,000 pieces in two to three weeks, for special occasions like </span><span style="background-color: transparent; font-family: Roboto, sans-serif; font-size: 11pt; font-style: italic; font-variant-alternates: normal; font-variant-east-asian: normal; font-variant-numeric: normal; font-variant-position: normal; vertical-align: baseline; white-space-collapse: preserve;">kenduri</span><span style="background-color: transparent; font-family: Roboto, sans-serif; font-size: 11pt; font-variant-alternates: normal; font-variant-east-asian: normal; font-variant-numeric: normal; font-variant-position: normal; vertical-align: baseline; white-space-collapse: preserve;"> (banquet/feast). To Edward, these prayer mats symbolise appreciation for Malaysia’s cultural diversity and traditions.</span></p><p dir="ltr" style="background-color: white; line-height: 1.3800000000000001; margin-bottom: 0.0pt; margin-top: 0.0pt; text-align: justify;"><br /></p><p dir="ltr" style="background-color: white; line-height: 1.3800000000000001; margin-bottom: 0.0pt; margin-top: 0.0pt; text-align: justify;"><span style="background-color: transparent; font-family: Roboto, sans-serif; font-size: 11pt; font-variant-alternates: normal; font-variant-east-asian: normal; font-variant-numeric: normal; font-variant-position: normal; vertical-align: baseline; white-space-collapse: preserve;">“I want to highlight the fact that young fresh grads go above and beyond to stake our long-term careers on the power of online marketing. Yet we are very much an unappreciated category of sellers compared to more well-known multinationals. I hope we spark a wider conversation on what it’s like to have local entrepreneurs represented on camera. Everyone's journey matters as much as the end goal; we need to enjoy the journey and adapt if anything comes up along the way. The support and recognition we receive on Shopee is truly valuable, as our average bulk orders range from 200 to 300 pieces, and we sell approximately 1,000 pieces in a week. This success is a testament to the hard work and dedication of our team,” said Edward Wong, founder of HomeDecoStore.</span></p><p dir="ltr" style="background-color: white; line-height: 1.3800000000000001; margin-bottom: 0.0pt; margin-top: 0.0pt; text-align: justify;"><br /></p><p dir="ltr" style="background-color: white; line-height: 1.3800000000000001; margin-bottom: 0.0pt; margin-top: 0.0pt; text-align: justify;"><span style="background-color: transparent; font-family: Roboto, sans-serif; font-size: 10pt; font-style: italic; font-variant-alternates: normal; font-variant-east-asian: normal; font-variant-numeric: normal; font-variant-position: normal; vertical-align: baseline; white-space-collapse: preserve;"><span style="border: none; display: inline-block; height: 329.0px; overflow: hidden; width: 624.0px;"><img height="329.0" src="https://lh7-us.googleusercontent.com/LnRXGNwBs8_IxbNsQxXGeXM6WtsepEWnfmVsD6a7uSjuATmVjqHKk1dRVtp5HCjXTiGcJdhOOIcB993NOPssmEgseSfIwYAuwqDHjbs_NjNFds-vcumLzNL-Wf8FnXZ7n5p62S-rMicY1UUX8ICXpA" style="margin-left: -0.0px; margin-top: -0.0px;" width="624.0" /></span></span><span style="background-color: transparent; font-family: Roboto, sans-serif; font-size: 10pt; font-style: italic; font-variant-alternates: normal; font-variant-east-asian: normal; font-variant-numeric: normal; font-variant-position: normal; vertical-align: baseline; white-space-collapse: preserve;"><br /></span><span style="background-color: transparent; font-family: Roboto, sans-serif; font-size: 10pt; font-style: italic; font-variant-alternates: normal; font-variant-east-asian: normal; font-variant-numeric: normal; font-variant-position: normal; vertical-align: baseline; white-space-collapse: preserve;">Felicia Tan of Mamami Shoppe</span></p><p dir="ltr" style="background-color: white; line-height: 1.3800000000000001; margin-bottom: 0.0pt; margin-top: 0.0pt; text-align: justify;"><br /></p><p dir="ltr" style="background-color: white; line-height: 1.3800000000000001; margin-bottom: 0.0pt; margin-top: 0.0pt; text-align: justify;"><span style="background-color: transparent; font-family: Roboto, sans-serif; font-size: 11pt; font-variant-alternates: normal; font-variant-east-asian: normal; font-variant-numeric: normal; font-variant-position: normal; vertical-align: baseline; white-space-collapse: preserve;">In 2008, Mamami Shoppe was formally established as a tribute to Felicia Tan's mother, affectionately known as "Mama," who instilled a deep appreciation for healthy living within the family. Inspired by Mama's teachings, Felicia embarked on a mission to share this wholesome lifestyle with the wider community. Mamami Shoppe's foray into e-commerce in 2017 marked a significant milestone in its journey. By establishing a presence on Shopee, the company gained access to a wider audience, enabling it to connect with health-conscious consumers across Malaysia. The company's growth trajectory was further propelled by the positive word-of-mouth recommendations of its loyal customer base. Today, Mamami Shoppe employs over 50% women and has positively impacted the livelihoods of approximately 30 locals, 20 local vendors, and their dependents. </span></p><p dir="ltr" style="background-color: white; line-height: 1.3800000000000001; margin-bottom: 0.0pt; margin-top: 0.0pt; text-align: justify;"><br /></p><p dir="ltr" style="background-color: white; line-height: 1.3800000000000001; margin-bottom: 0.0pt; margin-top: 0.0pt; text-align: justify;"><span style="background-color: transparent; font-family: Roboto, sans-serif; font-size: 11pt; font-variant-alternates: normal; font-variant-east-asian: normal; font-variant-numeric: normal; font-variant-position: normal; vertical-align: baseline; white-space-collapse: preserve;">“In today’s society, it’s so rare to just have three neighbourhood sellers talk, isn't it? I feel so fortunate to have this emotionally intelligent team from Shopee come in and genuinely uncover our journey in transitioning from traditional to digital… We didn’t stage anything. We just walked the aisles and they found our gems.” said Felicia Tan, founder-owner of Mamami Shoppe.</span></p><p dir="ltr" style="background-color: white; line-height: 1.3800000000000001; margin-bottom: 0.0pt; margin-top: 0.0pt; text-align: justify;"><br /></p><p dir="ltr" style="background-color: white; line-height: 1.3800000000000001; margin-bottom: 0.0pt; margin-top: 0.0pt; text-align: justify;"><span style="background-color: transparent; font-family: Roboto, sans-serif; font-size: 11pt; font-variant-alternates: normal; font-variant-east-asian: normal; font-variant-numeric: normal; font-variant-position: normal; vertical-align: baseline; white-space-collapse: preserve;">“I am grateful to be supported by a loving family, who has allowed me to grow this business that started off from a home-office as I grappled with the delicate dance of balancing business demands and family ties. Today, we have grown to have over six warehouses, and it is our hope that we can continue to expand our nourishing touch to new horizons in Latin America and the Middle East in the future,” added Felicia.</span></p><p dir="ltr" style="background-color: white; line-height: 1.3800000000000001; margin-bottom: 0.0pt; margin-top: 0.0pt; text-align: justify;"><span style="background-color: transparent; font-family: Roboto, sans-serif; font-size: 10pt; font-style: italic; font-variant-alternates: normal; font-variant-east-asian: normal; font-variant-numeric: normal; font-variant-position: normal; vertical-align: baseline; white-space-collapse: preserve;"><span style="border: none; display: inline-block; height: 329.0px; overflow: hidden; width: 624.0px;"><img height="329.0" src="https://lh7-us.googleusercontent.com/x226aGcdmZC39QWvCE43HL80zrUwVrPa1qciNZ7W1ekK7OTP2ZwRAd6OE7ryo7nHMLTsnKZSSVpUO5-XY2lDu79dORckLtCUnvycl7a7n1OobFb1aE8hXnqBXmw_nfz9D7suuQeoeq3t-fnEbZpi9A" style="margin-left: -0.0px; margin-top: -0.0px;" width="624.0" /></span></span><span style="background-color: transparent; font-family: Roboto, sans-serif; font-size: 10pt; font-style: italic; font-variant-alternates: normal; font-variant-east-asian: normal; font-variant-numeric: normal; font-variant-position: normal; vertical-align: baseline; white-space-collapse: preserve;"><br /></span><span style="background-color: transparent; font-family: Roboto, sans-serif; font-size: 10pt; font-style: italic; font-variant-alternates: normal; font-variant-east-asian: normal; font-variant-numeric: normal; font-variant-position: normal; vertical-align: baseline; white-space-collapse: preserve;">Mohd Zaid (right) of Lampu Cherita</span></p><p dir="ltr" style="background-color: white; line-height: 1.3800000000000001; margin-bottom: 0.0pt; margin-top: 0.0pt; text-align: justify;"><br /></p><p dir="ltr" style="background-color: white; line-height: 1.3800000000000001; margin-bottom: 0.0pt; margin-top: 0.0pt; text-align: justify;"><span style="background-color: transparent; font-family: Roboto, sans-serif; font-size: 11pt; font-variant-alternates: normal; font-variant-east-asian: normal; font-variant-numeric: normal; font-variant-position: normal; vertical-align: baseline; white-space-collapse: preserve;">After nine years of searching for his true calling, Mohd Zaid of Lampu Cherita bravely picked himself up after several failed attempts at starting a business online when he discovered his passion for candle making. Guided by his observation that Malaysians spent hundreds of ringgit on scents, and that there was no real affordable option in the market for people like him, he founded Lampu Cherita. With the support of his family and two part-time staff, he meticulously hand-poured and custom-created 50 to 100 candles daily from his home-based operations in Kajang. Despite losing valuable inventory to floods and financial constraints that forced him to operate from home, Mohd Zaid remained undeterred, interacting with his customers on Shopee, gathering feedback, and taking personalised orders on Shopee Live. In addition to running his business, he actively engages and supports other sellers as a Shopee Bintang member.</span></p><p dir="ltr" style="background-color: white; line-height: 1.3800000000000001; margin-bottom: 0.0pt; margin-top: 0.0pt; text-align: justify;"><br /></p><p dir="ltr" style="background-color: white; line-height: 1.3800000000000001; margin-bottom: 0.0pt; margin-top: 0.0pt; text-align: justify;"><span style="background-color: transparent; font-family: Roboto, sans-serif; font-size: 11pt; font-variant-alternates: normal; font-variant-east-asian: normal; font-variant-numeric: normal; font-variant-position: normal; vertical-align: baseline; white-space-collapse: preserve;">“It’s the power of storytelling. I’ve spent the last few years figuring out how many different businesses failed while I was at Astro before I finally found my niche online with candles. I’ve had rainstorms flood my inventory and put out the lights on my savings. I know what it means to use livestream and storytelling online to get through some tough times. It is my dream that every home in Malaysia will be filled with the scent of Lampu Cherita candles,” said Mohd Zaid, founder of Lampu Cherita.</span></p><p dir="ltr" style="background-color: white; line-height: 1.3800000000000001; margin-bottom: 0.0pt; margin-top: 0.0pt; text-align: justify;"><br /></p><p dir="ltr" style="background-color: white; line-height: 1.3800000000000001; margin-bottom: 0.0pt; margin-top: 0.0pt; text-align: justify;"><a href="https://sites.google.com/shopee.com/prnewsroom/home?pli=1" style="text-decoration-line: none;"><span style="background-color: transparent; color: blue; font-family: Roboto, sans-serif; font-size: 11pt; font-variant-alternates: normal; font-variant-east-asian: normal; font-variant-numeric: normal; font-variant-position: normal; text-decoration-line: underline; text-decoration-skip-ink: none; vertical-align: baseline; white-space-collapse: preserve;">Shopee Rai Lokal</span></a><span style="background-color: transparent; font-family: Roboto, sans-serif; font-size: 11pt; font-variant-alternates: normal; font-variant-east-asian: normal; font-variant-numeric: normal; font-variant-position: normal; vertical-align: baseline; white-space-collapse: preserve;"> is part of a series of authentic stories told across channels to spotlight local sellers and raise awareness for buying local. It is part of Shopee’s commitment to drive greater inclusion in the marketplace and use technology to help build communities.</span></p>cecedingdinghttp://www.blogger.com/profile/12658828000409917742noreply@blogger.com0tag:blogger.com,1999:blog-7480125825002065225.post-26953007021334040142023-12-07T20:59:00.000-08:002023-12-07T20:59:16.083-08:00Livestreaming and Affiliate Commerce Hit New Heights on Shopee in 2023<p style="text-align: center;">KUALA LUMPUR, 8 December 2023 – Livestreaming and affiliate commerce have driven greater marketplace inclusion for homegrown sellers and local talents across Shopee’s platform in 2023. Over the last year, the leading e-commerce platform in Southeast Asia & Taiwan observed that Malaysians watched over 34 million hours of livestreams on Shopee Live and engaged with local influencer hosts 3.5 billion times. For sellers who realised over 500 thousand Ringgit in sales this year, livestream orders represented between 10 and 40% of total platform orders. Compared to 2022, Shopee saw affiliate-driven orders increase 420%, with the inclusion of more than 20,000 new affiliates in its ecosystem this year.</p><p style="text-align: center;">“This marks a significant milestone in Malaysia’s digital transformation journey. These trends have revolutionised the way Malaysians shop, learn, and engage with brands, creating a dynamic and interactive online landscape. It’s also a demonstration of just how hyper-localised e-commerce has become; Malaysians on our platform are favouring local livestreamers and affiliates, whereas our homegrown sellers are upskilling to be more relatable to digitally-savvy audiences.” comments Kenneth Soh, Head of Marketing at Shopee Malaysia.</p><p style="text-align: center;"></p><div class="separator" style="clear: both; text-align: center;"><div class="separator" style="clear: both; text-align: center;"><a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEjcZmVoxRfJ1eg1M860AEEGZ4oj7luxBX6lHIsz6YnjgBlUMOb8VsQJBVS5-fVt1incaJTZgCYD9cpF_RURWg0S5Si9A6TsMJRdurRd42P_RAG_Gq3dFJ8MzF8MbRPf1m9wqAe9Ckb2a9V-uRUccLdKwBfCNrA9k1DHZO37mczwPc_8UJgdqAA1SyhNM_k/s1560/received_2112069162484269.jpeg" imageanchor="1" style="margin-left: 1em; margin-right: 1em;"><img border="0" data-original-height="1040" data-original-width="1560" height="213" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEjcZmVoxRfJ1eg1M860AEEGZ4oj7luxBX6lHIsz6YnjgBlUMOb8VsQJBVS5-fVt1incaJTZgCYD9cpF_RURWg0S5Si9A6TsMJRdurRd42P_RAG_Gq3dFJ8MzF8MbRPf1m9wqAe9Ckb2a9V-uRUccLdKwBfCNrA9k1DHZO37mczwPc_8UJgdqAA1SyhNM_k/s320/received_2112069162484269.jpeg" width="320" /></a></div> </div><p></p><p style="text-align: center;">Shopee Live 9.9 Countdown Concert featuring local talents and hosts</p><p style="text-align: center;">Shoppable livestreaming, the seamless integration of e-commerce into livestreaming sessions, has captivated Malaysian consumers of all ages by providing engaging shopping experiences whether they are looking for motorcycles, keropok lekor, chocolates, gold jewellery, or household groceries. While the majority 60% of Shopee Live fans shopped beauty and fashion, 20% bought groceries and baby products, 10% sought home appliances and electronics, while the remainder shopped Automotive and Sports and Outdoor gear over the last year. </p><p style="text-align: center;">The expansion of Shopee Live into new verticals has given rise to many opportunities for local sellers. Of the top Shopee Live sellers by sales in 2023, 60% are local sellers and brands like PHINIX STORE, Momo House, Elgini Apparel, MYDIN, and HABIB. Not only are local sellers taking advantage of Shopee Live’s polling function and interactive games to understand audience preferences better, but they are also benefiting from the added credibility and endorsements of Malaysian celebrities such as Elfira Loy, Najiah Hassan, Sherry Alhadad, Syamira Zahar, and Zoey Rahman. </p><p style="text-align: center;">Malaysian brands and sellers have been collaborating with Shopee Affiliates, who connect with Malaysian customers, provide genuine product recommendations and reviews, and drive traffic. Based on affiliate orders over the last 12 months, Shopee Affiliates’ customers shopped for Home and Living products the most (30%), followed by Health and Beauty (25%) and Mobile and Accessories (25%). 70% of the top products Malaysians have bought from Shopee Affiliate links benefit local sellers. About two-thirds of Shopee Affiliate links generated this year directed traffic to boost local sellers such as B.S.B (Bed Sheet Bestseller), Momo House, and Myfooyin. </p><p style="text-align: center;"></p><div class="separator" style="clear: both; text-align: center;"><a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEiOH_yH1Au9GRo5kXStYenCOW_krNI-MRVmNNuqUtptEW0FsveN6ZVDJA9InHw6WIqOqxsE9uGKI9RUMcahd65ZaqU-3hE2Jakr8ySDDFziuDTT1vcaXN9J0glx7Zc6cCugaGeeKbL4yFJK7W63vEkl8UIjE5NxaMd2ynIrvspT8V5mDraC8HoeOxOdq34/s1680/received_1439574166596283.jpeg" imageanchor="1" style="margin-left: 1em; margin-right: 1em;"><img border="0" data-original-height="1120" data-original-width="1680" height="213" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEiOH_yH1Au9GRo5kXStYenCOW_krNI-MRVmNNuqUtptEW0FsveN6ZVDJA9InHw6WIqOqxsE9uGKI9RUMcahd65ZaqU-3hE2Jakr8ySDDFziuDTT1vcaXN9J0glx7Zc6cCugaGeeKbL4yFJK7W63vEkl8UIjE5NxaMd2ynIrvspT8V5mDraC8HoeOxOdq34/s320/received_1439574166596283.jpeg" width="320" /></a></div> <p></p><p style="text-align: center;">Shopee House 2023, an event designed to promote engagement between local brands and KOL affiliates </p><p style="text-align: center;">“These collaborations have proven to be a win-win relationship,” said Soh. “Malaysian affiliates benefit from the interactive and engaging format that allows immediate purchase opportunities, maximising their earnings which is performance-based. On the other hand, Malaysian sellers benefit from affiliates who have a loyal following and a reputation for recommending quality products; they can bring positive associations to the livestream seller’s brand.”</p><p style="text-align: center;">The success of livestreaming and affiliate commerce as demonstrated by Shopee in 2023 sets the stage for even greater growth in the years to come. With the continuous advancement of technology and the evolving preferences of Malaysian consumers, these trends are poised to play an increasingly significant role in driving more inclusion for local players in the marketplace.</p>cecedingdinghttp://www.blogger.com/profile/12658828000409917742noreply@blogger.com0tag:blogger.com,1999:blog-7480125825002065225.post-75061861247110444902023-11-24T03:50:00.000-08:002023-11-24T03:50:11.489-08:00The Raw. Brings Real-Time Skincare Consultation to Malaysians on Shopee Live<p> </p><p dir="ltr" id="docs-internal-guid-af27056c-7fff-6dfe-a421-14e2569c46db" style="line-height: 1.38; margin-bottom: 0pt; margin-top: 0pt; text-align: center;"><span face="Roboto, sans-serif" style="font-size: 11pt; font-style: italic; font-variant-east-asian: normal; font-variant-numeric: normal; vertical-align: baseline; white-space: pre-wrap;">Malaysian skincare brand leverages Shopee Live to educate skincare enthusiasts</span></p><br /><p dir="ltr" style="line-height: 1.38; margin-bottom: 0pt; margin-top: 0pt; text-align: justify;"><span face="Roboto, sans-serif" style="font-size: 11pt; font-variant-east-asian: normal; font-variant-numeric: normal; font-weight: 700; vertical-align: baseline; white-space: pre-wrap;">KUALA LUMPUR, 16 November 2023</span><span face="Roboto, sans-serif" style="font-size: 11pt; font-variant-east-asian: normal; font-variant-numeric: normal; vertical-align: baseline; white-space: pre-wrap;"> – The Raw., a homegrown skincare brand, educates users on the importance of achieving healthy skin through Shopee Live. The company conducts interactive livestream sessions providing skincare consultation, informative do’s and don'ts of their products, and increases awareness on their range of specially-developed skincare for Malaysians. </span></p><br /><span style="border: none; display: inline-block; height: 362px; overflow: hidden; width: 268px;"><img height="376.03748750686646" src="https://lh7-us.googleusercontent.com/IXTRRg2FtaVYYo-HmtRusURTieqmrra8bBVZgqJkN-bfil3U9HJglppSKAWzJMqoE1YWxhYlllvLM_fZ6yE3-eKqx9XW0pntqsa8CEJ4KCZcOXJxPAygqagmol0V0KdMIAP-npQm9Pe_7WAXAc7qKg" style="margin-left: 0px; margin-top: -14.0375px;" width="294.14992666244507" /></span><p dir="ltr" style="line-height: 1.38; margin-bottom: 0pt; margin-top: 0pt; text-align: justify;"><span face="Roboto, sans-serif" style="font-size: 11pt; font-variant-east-asian: normal; font-variant-numeric: normal; vertical-align: baseline; white-space: pre-wrap;">The Raw.’s knowledgeable skincare experts offer real-time consultation for users to share their skin concerns and discuss the best science-backed products and routines for their skin type on Shopee Live. They share their personal experiences with various serums, show before and after photos of themselves, and explain the science behind the active ingredients in the products and how it affects different skin. This approach fosters a sense of community among skincare enthusiasts, creating a trusted space where they feel heard, understood, and empowered to take control of their skin health.</span></p><br /><p dir="ltr" style="line-height: 1.38; margin-bottom: 0pt; margin-top: 0pt; text-align: justify;"><span face="Roboto, sans-serif" style="font-size: 11pt; font-variant-east-asian: normal; font-variant-numeric: normal; vertical-align: baseline; white-space: pre-wrap;">Some burning questions that viewers have asked in-stream were: ‘I have dry skin, can I still use the acne drying solution?’, ‘Can I mix niacinamide with ascorbic acid serum? Will it cause me breakouts?’, ‘Can the arbutin serum be used by pregnant or breastfeeding women?’ and more. These experts share valuable advice and product how to’s.</span></p><br /><p dir="ltr" style="line-height: 1.38; margin-bottom: 0pt; margin-top: 0pt; text-align: justify;"><span face="Roboto, sans-serif" style="font-size: 11pt; font-variant-east-asian: normal; font-variant-numeric: normal; vertical-align: baseline; white-space: pre-wrap;">“Shopee Live has been a valuable tool for The Raw. to connect with Malaysians and share our expertise in skincare. We believe that our online consultation and truthful sharing methods build trust with our customers while helping us to better understand their skincare needs. I hope to continue using Shopee Live to educate Malaysians on the science behind healthy skin to help them achieve their goals,” said </span><span face="Roboto, sans-serif" style="font-size: 11pt; font-variant-east-asian: normal; font-variant-numeric: normal; font-weight: 700; vertical-align: baseline; white-space: pre-wrap;">Adibah Mazlan, founder of The Raw., and board-certified pharmacist</span><span face="Roboto, sans-serif" style="font-size: 11pt; font-variant-east-asian: normal; font-variant-numeric: normal; vertical-align: baseline; white-space: pre-wrap;">.</span></p><br /><p dir="ltr" style="line-height: 1.38; margin-bottom: 0pt; margin-top: 0pt; text-align: justify;"><span face="Roboto, sans-serif" style="font-size: 11pt; font-variant-east-asian: normal; font-variant-numeric: normal; vertical-align: baseline; white-space: pre-wrap;">The Raw.’s decision to embrace Shopee Live as an educational channel has proven to be a resounding success with over 30% of their orders coming in through live stream in 2023. This year alone, they have sold over 31,000 products, six times more than the year before, owing this improvement to their Shopee Live sessions. The company plans to increase their frequency from 110 to 140 livestreaming hours a week, propelling their mission in raising awareness on skincare to Malaysians.</span></p><br /><p dir="ltr" style="line-height: 1.38; margin-bottom: 0pt; margin-top: 0pt; text-align: justify;"><span face="Roboto, sans-serif" style="font-size: 11pt; font-variant-east-asian: normal; font-variant-numeric: normal; vertical-align: baseline; white-space: pre-wrap;">"Live commerce has revolutionised the way brands connect with customers, and The Raw. is a prime example of this transformation. We believe that Shopee Live provides an unparalleled avenue for brands to have on-screen conversations, share informative insights, and showcase their products in an interactive way. We're incredibly proud to have The Raw. on Shopee Live and look forward to supporting their continued growth on the platform," said </span><span face="Roboto, sans-serif" style="font-size: 11pt; font-variant-east-asian: normal; font-variant-numeric: normal; font-weight: 700; vertical-align: baseline; white-space: pre-wrap;">Kenneth Soh, Head of Marketing at Shopee Malaysia</span><span face="Roboto, sans-serif" style="font-size: 11pt; font-variant-east-asian: normal; font-variant-numeric: normal; vertical-align: baseline; white-space: pre-wrap;">.</span></p><br /><p dir="ltr" style="line-height: 1.38; margin-bottom: 0pt; margin-top: 0pt; text-align: center;"><span face="Roboto, sans-serif" style="font-size: 11pt; font-variant-east-asian: normal; font-variant-numeric: normal; vertical-align: baseline; white-space: pre-wrap;"><span style="border: none; display: inline-block; height: 281px; overflow: hidden; width: 449px;"><img height="281.0" src="https://lh7-us.googleusercontent.com/ebRI1vNum_z6veoU-BjI67v18YLurcNg4dptKakZTg8gH9Nx_So5Q2EKyVo2FafqsU1wWg-_QpjjOpXZxQA9jKj97x5wegHBALV6Wui7zM1u-OkcI8HEXhRiQ-sTvyJ9sSRAAoT6Q3MdeoZsdJ1coQ" style="margin-left: 0px; margin-top: 0px;" width="449.0" /></span></span></p><p dir="ltr" style="line-height: 1.38; margin-bottom: 0pt; margin-top: 0pt; text-align: center;"><span face="Roboto, sans-serif" style="font-size: 10pt; font-style: italic; font-variant-east-asian: normal; font-variant-numeric: normal; vertical-align: baseline; white-space: pre-wrap;">Before and after of Adibah Mazlan, who used her own products for three months to clear her skin</span></p><br /><p dir="ltr" style="line-height: 1.38; margin-bottom: 0pt; margin-top: 0pt; text-align: justify;"><span face="Roboto, sans-serif" style="font-size: 11pt; font-variant-east-asian: normal; font-variant-numeric: normal; vertical-align: baseline; white-space: pre-wrap;">The Raw.’s products are developed with scientifically-approved ingredients that are gentle enough to address a variety of skin concerns, including acne, wrinkles, and dryness. Since its inception in 2020, they have sold over 47,000 products on Shopee. Their bestseller, ‘Acne Spot Drying Solution’, has helped over 17,000 Malaysians battle pimples, with close to 2,000 bottles sold monthly. </span></p><br /><p dir="ltr" style="line-height: 1.38; margin-bottom: 0pt; margin-top: 0pt; text-align: justify;"><span face="Roboto, sans-serif" style="font-size: 11pt; font-variant-east-asian: normal; font-variant-numeric: normal; vertical-align: baseline; white-space: pre-wrap;">“My passion for skincare stemmed from my personal struggles in fixing my acne. I realised that many formulations in the market have a high percentage of active ingredients that may not be suitable for all skin types to solve their specific skin concerns, and I wanted to fix that. Combining my pharmaceutical and medical knowledge, The Raw. was born to provide safe, high-quality, effective and most importantly, affordable products for Malaysian skin,” Adibah concluded.</span></p><br /><p dir="ltr" style="line-height: 1.38; margin-bottom: 0pt; margin-top: 0pt; text-align: center;"><br /></p><br />cecedingdinghttp://www.blogger.com/profile/12658828000409917742noreply@blogger.com0tag:blogger.com,1999:blog-7480125825002065225.post-74437713826541226482023-11-07T18:38:00.003-08:002023-11-07T18:38:24.008-08:00Win up to RM1 Million with Shopee Live This 11.11 Big Sale<p> </p><p>Join in on the fun with Kotak Duit Misteri on Shopee Live!</p><div class="separator" style="clear: both; text-align: center;"><a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEjALLS_n4YfrMZtAxeel9QVFsnDjRIOLbKhua5uSysoKO7KdQBotrYZj8BjrMDX73tVenKGZgPlpFqkqpE0oPMot8EEbWdQARl5N5sJesver03HxJxoEoEuOU31znA55sInBN_9z-Pj8bzJQj59BsfShKRLVD0u1-9MOmyuIeKglyz4eBGcgUklIRAIbKQ/s1200/received_889493235845891.jpeg" imageanchor="1" style="margin-left: 1em; margin-right: 1em;"><img border="0" data-original-height="640" data-original-width="1200" height="171" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEjALLS_n4YfrMZtAxeel9QVFsnDjRIOLbKhua5uSysoKO7KdQBotrYZj8BjrMDX73tVenKGZgPlpFqkqpE0oPMot8EEbWdQARl5N5sJesver03HxJxoEoEuOU31znA55sInBN_9z-Pj8bzJQj59BsfShKRLVD0u1-9MOmyuIeKglyz4eBGcgUklIRAIbKQ/s320/received_889493235845891.jpeg" width="320" /></a></div><p>Get ready to embrace the magic of the biggest sale of the year at the lowest prices. Yes, it's that time of the year again for Shopee 11.11 Big Sale, where you can enjoy the absolute best in deals, entertainment, and savings! Malaysians, mark your calendars from now till 14 November 2023, for a shopping extravaganza like no other.</p><p><br /></p><p>But that’s just the beginning — Shopee is spicing things up with a chance to win a share of an incredible RM1 Million through Shopee Live! This 11.11 Big Sale, don’t miss out on super deals, amazing vouchers, and the potential to score big with Shopee.</p><div class="separator" style="clear: both; text-align: center;"><a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEivOYV9qSZiq36Nj8sLXCDgUgLvVWI8B7GwXIpYJAAubL0WzqrleU-vMOAH4NSbC-TbJ4RnqcJ2nCmaUPH3pZ5Lb1Dtmg4cq3Ps7z-m6mXQCP8ulcN-hW9Gr_ulncZr74f5jdSFhx4oVS-WqNTo4FWmTb6xO_hSy-TMqq1sUXypgNT4jEjfqgWZ05QyNFs/s1200/Win%20up%20to%20RM1%20Million%20with%20Shopee%20Live.jfif" imageanchor="1" style="margin-left: 1em; margin-right: 1em;"><img border="0" data-original-height="640" data-original-width="1200" height="171" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEivOYV9qSZiq36Nj8sLXCDgUgLvVWI8B7GwXIpYJAAubL0WzqrleU-vMOAH4NSbC-TbJ4RnqcJ2nCmaUPH3pZ5Lb1Dtmg4cq3Ps7z-m6mXQCP8ulcN-hW9Gr_ulncZr74f5jdSFhx4oVS-WqNTo4FWmTb6xO_hSy-TMqq1sUXypgNT4jEjfqgWZ05QyNFs/s320/Win%20up%20to%20RM1%20Million%20with%20Shopee%20Live.jfif" width="320" /></a></div><p><a href="https://shopee.com.my/m/11-11-Win-RM1-Million" target="_blank">Win up to RM1 Million with Shopee Live</a>: Shopee's 11.11 Big Sale offers you a chance to win big while watching your favourite celebrities talk about the latest fashion and beauty trends and more. This 11.11, Shopee Live adds a touch of excitement with the Kotak Duit Misteri game show happening today until 9 November at 8PM and at 10PM from 10 - 11 November.</p><p><br /></p><p><a href="https://shopee.com.my/m/11-11-Win-RM1-Million" target="_blank">With a grand prize of up to RM1 million</a> up for grabs, this year’s event promises excitement and opportunities like never before. To enter the game show, users need to claim their unique code from the contest’s home page and complete one livestream checkout to be included in the pool of users that will be selected to play Kotak Duit Misteri. Start buying on Shopee Live to play — the more you buy, the higher chances you have to win!</p><p><br /></p><p><a href="https://shopee.com.my/m/11-11#FS1" target="_blank">FREE Shipping with No Minimum Spend</a>: Say goodbye to shipping costs because Shopee is offering Free Shipping vouchers, releasing everyday at 12AM. Simply grab those vouchers, use them, and empty your carts on 11 November!</p><p><br /></p><p><a href="https://shopee.com.my/m/live-viewer-hub" target="_blank">90% Off Shopee Live</a>: It's the shopping event you've been waiting for! Tune in to Shopee Live for the best deals online and enjoy the entertainment as your favourite brands and sellers take centre stage. Don't forget to claim your 90% off Shopee Live vouchers available all day on 11 November!</p><p><br /></p><p><a href="https://shopee.com.my/m/11-11#RM11KO1" target="_blank">RM11 Knockout Deals</a>: Dive into an ocean of discounted items, including shoes, headphones, bags, shirts, makeup, hats, and more, all priced at an unbeatable RM11. Simply select your favourite items and add them to your cart now, then mark your calendar for November 11th at 11 AM and 8 PM to secure these extraordinary deals. Don't miss your chance to score incredible savings!</p><p><br /></p><p><a href="https://shopee.com.my/m/100-authentic-deals" target="_blank">Shopee Mall</a>: Shop with confidence and savings at Shopee Mall, where quality and trust meet for your ultimate satisfaction. With over 5,000 renowned brands, trust and quality are our priorities. Shop from 100% authentic brands, enjoy a 15-day return policy, and benefit from an impressive 8X Money Back Guarantee. Enjoy daily deals and discounts from top names like 70mai, Dessini, Skechers, SKINTIFIC, Vinda, and more, especially on Shopee Live. </p><p><br /></p><p><a href="https://shopee.com.my/m/shopee-mall-brand-memberships" target="_blank">Shopee Mall Brand Memberships</a>: Unlock a world of privileges with Shopee Mall Brand Memberships, from VIP access to unbeatable savings, tailored to enhance your shopping journey. Users can enjoy priority access to the latest products, be entitled to members-only discounts and promotions, and redeem vouchers and gifts while earning points with every purchase. Participating brands include Clef Skincare, Headsprofessionalparis, Johnson&Johnson, Lumi, Ogawa, and more.</p><p><br /></p><p>Shopee's 11.11 Big Sale is your gateway to a world of thrilling contests and unbeatable deals, all in one place. So, mark your calendars and prepare to shop and play for a chance to become a millionaire while enjoying an array of discounts during this extraordinary shopping extravaganza.</p><p><br /></p><p>Check out the Shopee 11.11 Big Sale now: https://shopee.com.my/m/11-11</p><p><br /></p><p><br /></p>cecedingdinghttp://www.blogger.com/profile/12658828000409917742noreply@blogger.com0tag:blogger.com,1999:blog-7480125825002065225.post-90500760900151429432023-11-03T01:23:00.003-07:002023-11-03T01:23:26.024-07:00Penang Sportswear Brand Promotes Malaysians’ Active Lifestyles on Shopee Live<p dir="ltr" style="line-height: 1.38; margin-bottom: 0.0pt; margin-top: 0.0pt; text-align: center;"><br /></p><p dir="ltr" style="line-height: 1.38; margin-bottom: 0.0pt; margin-top: 0.0pt; text-align: center;"> Earlier this year, Elgini Apparel Sdn Bhd (Elgini), a Penang-based sportswear brand, acquired a 30,000 square foot factory in Nibong Tebal to meet the growing demand for their affordable and high-quality sportswear. Elgini credited the strategic shift to online, with a particular emphasis on live streaming, as one of the key factors for their growing popularity in the local market.</p><p dir="ltr" style="line-height: 1.38; margin-bottom: 0.0pt; margin-top: 0.0pt; text-align: center;"><br /></p><p dir="ltr" style="line-height: 1.38; margin-bottom: 0.0pt; margin-top: 0.0pt; text-align: center;">Joining Shopee in November 2020, Elgini immediately started participating actively on the Shopee Live platform after recognising its potential to help sellers grow their online reach, build communities, and better engage with users in real-time. Elgini utilises the platform's tools and features, such as Shopee Coins, Shopee Live Games, and Live-exclusive Vouchers, to increase sales revenue, buyer engagement, and the number of followers.</p><p dir="ltr" style="line-height: 1.38; margin-bottom: 0.0pt; margin-top: 0.0pt; text-align: center;"><br /></p><div class="separator" style="clear: both; text-align: center;"><a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEhXrkGLTzuzExznN3P3gpyf9kHZrFR7o8V5Ps5XYQBckdJ8OWtNqA6v8oNgdrnRf8Ix8T4drpbKOYRCA0rlUNsyNTV49_ZYEDpayUYjDp2o8Ni-jtq4HAdtn0bUP7ZPU2Wd-mWXeQ7_VBbURvDZVaDHHUVMQ8qPyDU_Uc-yOuBQS6FydFO30-rbRJInZ_0/s1024/received_250231208030882.jpeg" imageanchor="1" style="margin-left: 1em; margin-right: 1em;"><img border="0" data-original-height="1024" data-original-width="473" height="320" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEhXrkGLTzuzExznN3P3gpyf9kHZrFR7o8V5Ps5XYQBckdJ8OWtNqA6v8oNgdrnRf8Ix8T4drpbKOYRCA0rlUNsyNTV49_ZYEDpayUYjDp2o8Ni-jtq4HAdtn0bUP7ZPU2Wd-mWXeQ7_VBbURvDZVaDHHUVMQ8qPyDU_Uc-yOuBQS6FydFO30-rbRJInZ_0/s320/received_250231208030882.jpeg" width="148" /></a></div><p dir="ltr" style="line-height: 1.38; margin-bottom: 0.0pt; margin-top: 0.0pt; text-align: center;"><br /></p><p dir="ltr" style="line-height: 1.38; margin-bottom: 0.0pt; margin-top: 0.0pt; text-align: center;">One of Elgini's proudest achievements is their high rate of customer satisfaction, leading to a significant number of repeat buyers, and they boast 310 thousand followers with 4.9 star ratings from almost 500 thousand reviewers on Shopee.</p><p dir="ltr" style="line-height: 1.38; margin-bottom: 0.0pt; margin-top: 0.0pt; text-align: center;"><br /></p><p dir="ltr" style="line-height: 1.38; margin-bottom: 0.0pt; margin-top: 0.0pt; text-align: center;">In September, Elgini observed that their live streaming on Shopee contributed to almost half of their total sales. During the recent 10.10 campaign, their Shopee Live sales increased by 1.9 times compared to regular days, and they achieved a peak viewership that was 3.7 times higher than usual. Their primary target audience consists of Malay buyers, and Shopee Live serves as a direct link to this demographic.</p><p dir="ltr" style="line-height: 1.38; margin-bottom: 0.0pt; margin-top: 0.0pt; text-align: center;"><br /></p><p dir="ltr" style="line-height: 1.38; margin-bottom: 0.0pt; margin-top: 0.0pt; text-align: center;">During their live sessions, hosts wearing Elgini attire drive sales by interacting with customers in real-time and providing product education. They showcase a range of clothing items, including windbreakers, yoga pants, and best-selling tracksuits (more than 700 thousand sold), emphasising features that cater to the preferences of Malaysians, such as cooling, stretchy materials, and modest styles. These products are popular with Malaysians of all backgrounds, ages, and sizes, popular among riders and outdoor enthusiasts who engage in sports, hiking, jogging, aerobics, gym workouts, travel, or leisure at home.</p><p dir="ltr" style="line-height: 1.38; margin-bottom: 0.0pt; margin-top: 0.0pt; text-align: center;"><br /></p><p dir="ltr" style="line-height: 1.38; margin-bottom: 0.0pt; margin-top: 0.0pt; text-align: center;">These sessions run for two to three hours each throughout the day, with sellers going live for up to 14 hours daily to maximise reach. From their observation, their live stream sessions perform exceptionally well, particularly when they pin their stream at the top of the Shopee Live page and at night. Regular live streams also allow Elgini to forge deeper bonds with users, leading to the building of strong online communities and loyal customer bases.</p><p dir="ltr" style="line-height: 1.38; margin-bottom: 0.0pt; margin-top: 0.0pt; text-align: center;"><br /></p><div class="separator" style="clear: both; text-align: center;"><a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEgiF88jH9eAUZZ2xHWQWuReHcveUlObsbBVC2LbjNdyx5L9bSa1XdM1r4OzEaUTzWlwhmyPzFZA0yKRRf2-a-8iFkEtbyz8jyUtcJ1NDAGcXujnRcIdD9P4oxVLuQVMGf4bO9HSuR2f0Kks3JOBar_yC-bHZYD4jMd1uhRf992CINeWU13Cv3VaM7gLqPA/s1280/received_878327173923679.jpeg" imageanchor="1" style="margin-left: 1em; margin-right: 1em;"><img border="0" data-original-height="1280" data-original-width="854" height="320" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEgiF88jH9eAUZZ2xHWQWuReHcveUlObsbBVC2LbjNdyx5L9bSa1XdM1r4OzEaUTzWlwhmyPzFZA0yKRRf2-a-8iFkEtbyz8jyUtcJ1NDAGcXujnRcIdD9P4oxVLuQVMGf4bO9HSuR2f0Kks3JOBar_yC-bHZYD4jMd1uhRf992CINeWU13Cv3VaM7gLqPA/s320/received_878327173923679.jpeg" width="214" /></a></div><p dir="ltr" style="line-height: 1.38; margin-bottom: 0.0pt; margin-top: 0.0pt; text-align: center;"><br /></p><p dir="ltr" style="line-height: 1.38; margin-bottom: 0.0pt; margin-top: 0.0pt; text-align: center;">Mr. Lim, the CEO of Elgini said, "Shopee Live is a platform of choice for Elgini that has helped us scale and succeed online. It helps businesses seamlessly engage shoppers and deliver fun and enjoyable shopping experiences while effectively reaching out to and engaging users who are browsing and actively looking to buy. Looking ahead, Elgini Apparel has exciting long-term strategic plans for our Shopee livestream where we are eager to expand our creativity and engage viewers with improved features for a better shopping experience."</p><p dir="ltr" style="line-height: 1.38; margin-bottom: 0.0pt; margin-top: 0.0pt; text-align: center;"><br /></p><p dir="ltr" style="line-height: 1.38; margin-bottom: 0.0pt; margin-top: 0.0pt; text-align: center;">Originally an Original Equipment Manufacturer (OEM) with 15 years of industry experience, Elgini transitioned into an independent brand in 2018 and joined Shopee in 2020. Being both the brand owner and producer allows them to adjust pricing to meet customer needs, allowing them to achieve their mission of offering affordable, high-quality sportswear to all Malaysians.</p><p dir="ltr" style="line-height: 1.38; margin-bottom: 0.0pt; margin-top: 0.0pt; text-align: center;"><br /></p><p dir="ltr" style="line-height: 1.38; margin-bottom: 0.0pt; margin-top: 0.0pt; text-align: center;"><br /></p>cecedingdinghttp://www.blogger.com/profile/12658828000409917742noreply@blogger.com0tag:blogger.com,1999:blog-7480125825002065225.post-3944708417755277622023-10-02T02:05:00.002-07:002023-10-02T02:05:58.257-07:00Northern Malaysia Leads the Way in Shopee Live Streams<p style="text-align: center;"> Shopee Spotlights Local reveals that the top performing Shopee live stream sellers from each state across Malaysia sold 4.6 Million ringgit in goods in the last twelve months by hosting more than 2,300 streams*. Shopee Live plays an integral role in driving the success of Malaysian businesses, as demonstrated by the recent 9.9 sales event where local sellers achieved a remarkable 36-fold order growth. </p><p style="text-align: center;"><br /></p><p style="text-align: center;">Shopee revealed that half of the items sold by the most active livestream sellers were fashion, and this was evenly split between new and pre-loved apparel. This was closely followed by jewellery, perfume and beauty products which made up a quarter of livestream goods sold. </p><p style="text-align: center;"><br /></p><p style="text-align: center;">Interestingly, the top four live stream sellers from Penang all sell jewellery, which may explain how the Northern region boasts the highest sales from Shopee Live of all regions with 1.5 million ringgit in goods sold followed by the Central region at 1.2 million ringgit sold. The most active region on Shopee Live is the East Coast with 30% of all streams coming from Kelantan, Terengganu and Pahang sellers. All states except Johor have livestream sellers who sell bundled and preloved goods.</p><p style="text-align: center;"><br /></p><p style="text-align: center;">Ranked by sales orders achieved during the live streams all year, top performing sellers in Malaysia on Shopee Live were: firstly, NaNNa Crystal Jewellery from Penang, secondly, ____SSLine29____her’s bag Heanny from Sarawak and third, Miera E-store from Kuala Lumpur selling preloved goods. Momo House from Kedah is a Shopee Preferred + seller with 1 million followers, the most of any livestreamer. </p><p style="text-align: center;"><br /></p><p style="text-align: center;">Shopee Live sellers have benefited from the high levels of customer engagement and wide reach, demonstrating impressive growth. One such seller is Lulu Waniey, the owner of Lulu Resources from Kota Bharu, Kelantan, that offers Muslimah clothing**.</p><p style="text-align: center;"><br /></p><p style="text-align: center;">Before Shopee Live, Lulu operated in offline markets like Pasar Malam and Pasar Pagi. Some days, she could barely make RM100, facing constraints like renting a physical store and inconsistent market timings. She changed her own fortunes by embracing Shopee Live, which expanded her customer base, and boosted her sales significantly up to RM100,000 per month. </p><p style="text-align: center;"><br /></p><p style="text-align: center;">Shopee Live's flexible scheduling allowed her to connect with customers at optimal shopping times, while eliminating physical store costs. Personalised content and built-in engagement activities drove strong customer relationships.</p><div class="separator" style="clear: both; text-align: center;"><a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEj68xaQJtgp53f-K4WKIOBUo95Pmq3H15L46ucMz3N3WMruBsqzquZ9VrIbjYx8kVuwk3YzbOuHGpjlp1_NODzn3Ei10Hj_STpKtE4OavDg8C-Ml19TAy1HshlkyMCjAB-L1uRcE1AV0kaFzDpgqHwS1XxASwnBXhQWNykx8Y3z4pgejc_OO-PfA5VAIaE/s1280/Lulu%20Waniey%20on%20Shopee%20Live.jpeg" imageanchor="1" style="margin-left: 1em; margin-right: 1em;"><img border="0" data-original-height="1280" data-original-width="720" height="320" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEj68xaQJtgp53f-K4WKIOBUo95Pmq3H15L46ucMz3N3WMruBsqzquZ9VrIbjYx8kVuwk3YzbOuHGpjlp1_NODzn3Ei10Hj_STpKtE4OavDg8C-Ml19TAy1HshlkyMCjAB-L1uRcE1AV0kaFzDpgqHwS1XxASwnBXhQWNykx8Y3z4pgejc_OO-PfA5VAIaE/s320/Lulu%20Waniey%20on%20Shopee%20Live.jpeg" width="180" /></a></div><br /><p style="text-align: center;"><br /></p><p style="text-align: center;">Lulu shared, "I am now 100% on Shopee Live. Having learned the ropes and gained confidence, I feel like I have my own large store, where customers eagerly await my broadcasts. What's more, I now have a better work-life balance, spending more quality time with my family. Running my business on Shopee Live has brought me not only joy but also fulfilment."</p><div class="separator" style="clear: both; text-align: center;"><a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEik9xJqvEwPo17LlQtSjrPqDsLrQpLpIJy-lIDsVFDOTuMftmB_7JTInF6segOgdquGoJYMnL6ifdkd7Cxsu8EFwOdrW6Yb-g1g94oA8MN83s3eaW7mEaffhDjR_R1619nUqrTU96uqX-9QCGOisLE6m6aC-5TTn8oTDcEbl838i0Al7F4Ag5M0NnWppBI/s429/Ooi%20Zhi%20Wei%20on%20Shopee%20Live.jpg" imageanchor="1" style="margin-left: 1em; margin-right: 1em;"><img border="0" data-original-height="429" data-original-width="302" height="320" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEik9xJqvEwPo17LlQtSjrPqDsLrQpLpIJy-lIDsVFDOTuMftmB_7JTInF6segOgdquGoJYMnL6ifdkd7Cxsu8EFwOdrW6Yb-g1g94oA8MN83s3eaW7mEaffhDjR_R1619nUqrTU96uqX-9QCGOisLE6m6aC-5TTn8oTDcEbl838i0Al7F4Ag5M0NnWppBI/s320/Ooi%20Zhi%20Wei%20on%20Shopee%20Live.jpg" width="225" /></a></div><br /><p style="text-align: center;"><br /></p><p style="text-align: center;">Meanwhile, Ooi Zhi Wei, owner of <a href="https://shopee.com.my/ooizhiwei1171">Zhi Wei Herb</a> selling Grade-A nutritional herbs and nuts, was an early adopter of <a href="https://help.shopee.com.my/portal/article/78854-[Shopee-Live]-What-is-Shopee-Live">Shopee Live</a> in 2019***. Zhi Wei embraced face-to-face interactions with customers, offered real-time product demonstrations, and ensured transparency on every live stream. Zhi Wei let shoppers see exactly what they would get when making a purchase, and developed strong relationships by allowing direct questions and answers.</p><p style="text-align: center;"><br /></p><p style="text-align: center;">Like <a href="https://shopee.com.my/luluresources">Lulu Resources</a>, <a href="https://shopee.com.my/ooizhiwei1171">Zhi Wei Herb</a> saw immediate results. “My store performance improved markedly. Stronger relationships with my clients translated into higher store traffic. For instance, if we had 12,000 viewers during a session, approximately 70% of them would subsequently visit our Shopee store.”</p><p style="text-align: center;"><br /></p>cecedingdinghttp://www.blogger.com/profile/12658828000409917742noreply@blogger.com0tag:blogger.com,1999:blog-7480125825002065225.post-76430119212885386252023-09-21T05:51:00.001-07:002023-09-21T05:51:04.206-07:00SPX Celebrates Record Women Empowerment <p style="text-align: center;"><span style="font-size: large;">E-Commerce Courier Hired 40 times More Women Over 2 Years </span></p><p style="text-align: center;"></p><div class="separator" style="clear: both; text-align: center;"><a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEg07simxRVSRzDPIEKMIONMqpDaP7hydnzA2W5Qp0hqCm4PiJnBV3hMu2HtVCxAOlOya1L--P7AnbZUcIMLItJ1GKE8NsjbOQu55MaX_5DvB7kKGxL8ADKjJ-0KRAftcNlI0gMSC921y_7Tao3O0nSayYi5LHwKTLLqyeR2UUg0_SZMRiPTN1RkGwanTDM/s3264/Malaysians%20Receive%20Unveiling%20Malaysian%20Gems%20Books%20in%20Time%20for%20Malaysia%20Day.jpg" imageanchor="1" style="margin-left: 1em; margin-right: 1em;"><img border="0" data-original-height="3264" data-original-width="3264" height="320" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEg07simxRVSRzDPIEKMIONMqpDaP7hydnzA2W5Qp0hqCm4PiJnBV3hMu2HtVCxAOlOya1L--P7AnbZUcIMLItJ1GKE8NsjbOQu55MaX_5DvB7kKGxL8ADKjJ-0KRAftcNlI0gMSC921y_7Tao3O0nSayYi5LHwKTLLqyeR2UUg0_SZMRiPTN1RkGwanTDM/s320/Malaysians%20Receive%20Unveiling%20Malaysian%20Gems%20Books%20in%20Time%20for%20Malaysia%20Day.jpg" width="320" /></a></div><br /><span style="font-size: large;"><br /></span><p></p><p style="text-align: center;"><span style="font-size: large;">SPX, the delivery provider of SEA group with 118 hubs nationwide, celebrates two years of promoting women and closing the gender divide in a traditionally male dominated courier industry. SPX has been building robust relationships with local communities, as their work enables them to expand local sellers’ reach, create local economies, and fulfil essential orders during rainy seasons. </span></p><p style="text-align: center;"><span style="font-size: large;"><br /></span></p><p style="text-align: center;"><span style="font-size: large;">Since 2021, SPX has outpaced competitors by promoting inclusive initiatives at the workplace, hiring 40 times more women, in all kinds of management roles such as supervisors, hub leads, shift leads, and operational roles such as sorters, couriers, and riders. Today, a record 13% couriers and 40% sorters nationwide are women; SPX is the only e-commerce courier partner in Malaysia helmed by a female director, Cheah Lee Sun.</span></p><p style="text-align: center;"></p><div class="separator" style="clear: both; text-align: center;"><a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEgBzNJ-bsrYD3x1IfDsmsZZ_qo1nnKVNRsfyW8EL7r_GRB8YCd3LoSY8IMojVqyn4eptk0M04_owRRMJFEByDmwuBFEABU1I9bOP3llyLT6u_dAUsDG_x1SkN1jiHeQ21_FTyei0ixRmh-CI7rjJoDTVaNtkklkQPndueqETaLCVcPdIpWq_jw1cEbFX0o/s1223/Cheah%20Lee%20Sun,%20Head%20of%20SPX.jpg" imageanchor="1" style="margin-left: 1em; margin-right: 1em;"><img border="0" data-original-height="1223" data-original-width="979" height="320" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEgBzNJ-bsrYD3x1IfDsmsZZ_qo1nnKVNRsfyW8EL7r_GRB8YCd3LoSY8IMojVqyn4eptk0M04_owRRMJFEByDmwuBFEABU1I9bOP3llyLT6u_dAUsDG_x1SkN1jiHeQ21_FTyei0ixRmh-CI7rjJoDTVaNtkklkQPndueqETaLCVcPdIpWq_jw1cEbFX0o/s320/Cheah%20Lee%20Sun,%20Head%20of%20SPX.jpg" width="256" /></a></div><br /><span style="font-size: large;"><br /></span><p></p><p style="text-align: center;"><span style="font-size: large;">‘I welcome female couriers all over Malaysia, because I don’t see this industry as a male-dominated industry. No job is too heavy duty for women here whether it involves heavy lifting or driving commercial vehicles. Everyone is welcome, in the spirit of inclusion and supporting upskilling local talents in the communities where we operate,’ says Lee Sun, Head of SPX.</span></p><p style="text-align: center;"><span style="font-size: large;"><br /></span></p><p style="text-align: center;"><span style="font-size: large;"><b>Company-Wide Visible Policy for Transparent Workplace </b></span></p><p style="text-align: center;"><span style="font-size: large;"><br /></span></p><p style="text-align: center;"><span style="font-size: large;">Lee Sun acknowledges that getting extra logistics capacity during peak ecommerce campaign periods can be very competitive. She makes personal visits to SPX hubs, sorting facilities, and warehouses, and rides along with her drivers, men and women equally, to ensure equal treatment of her employees and instant feedback systems to facilitate better performance. SPX has implemented a company-wide Visible Policy initiative, which means there are active channels for all employees to report any integrity or harassment issues anonymously.</span></p><p style="text-align: center;"><span style="font-size: large;"><br /></span></p><p style="text-align: center;"><span style="font-size: large;">Siti Sakinah Yusof, 33, started as a contract supervisor in the Kuala Terengganu Selatan hub and due to her unwavering integrity and work ethic, she has been promoted to a full-time hire with SPX; as a mother of three children, she is a role model in cultivating a trustworthy, positive workplace environment. ‘Women must know how to take care of themselves and never hesitate to speak up about those with unethical behaviour,’ she said.</span></p><p style="text-align: center;"><span style="font-size: large;"><br /></span></p><p style="text-align: center;"><span style="font-size: large;"><b>Job Flexibility Drives Better Performance</b></span></p><p style="text-align: center;"><span style="font-size: large;"><br /></span></p><p style="text-align: center;"><span style="font-size: large;">Nadiah Mohd Shukor, 34, looks out for working mothers under her supervision as a trainee in the Acting Area Manager Programme for Hulu Langat, Balakong, Serdang, and Titiwangsa. “I make sure they apply for leave when their child is sick, take lunch breaks and have proper meals while at work even during peak delivery periods,” she said. Being a mother herself to seven children, Nadiah understands that some of the women are doing two jobs and need the flexibility to work on shifts. </span></p><p style="text-align: center;"><span style="font-size: large;"><br /></span></p><p style="text-align: center;"><span style="font-size: large;">Lee Sun endorses this mentality, empowering all women with the flexibility to manage their own delivery schedules while building their own careers. While working as SPX couriers means they can drop their children off at schools while managing to deliver parcels by the end of their shift. </span></p><p style="text-align: center;"><span style="font-size: large;"><br /></span></p><p style="text-align: center;"><span style="font-size: large;">Delivering With More Empathy </span></p><p style="text-align: center;"><span style="font-size: large;"><br /></span></p><p style="text-align: center;"><span style="font-size: large;">As a result of such inclusive hiring policies, there has been an overwhelming culture of inclusion, discipline, and community-building at SPX. ‘There is just an attention to detail in handling parcels and an ability to remember our frequent buyers, that has been infused by women in all our territories. From my ride-alongs, I observe that they are more patient, more polite, and just care a lot more about people,’ mused Lee Sun.</span></p><p style="text-align: center;"></p><div class="separator" style="clear: both; text-align: center;"><a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEjnZ9IHSj3wzbMZuXYfSPcXN14pGvd0Ozj5BBAyyaYhhhyge-Dszom_mGaxEBWr6JRj_LS5AL0UmmsVNoAtirZT5Qf3PrqBxP9jRMzDgKaiJ56AVw8ngMxRy8D_U-SoGJvK3CG6F1GlT2A1xL0V5-4_qNS-vM4nWUhIvwjte2R98593sk6xVmBbX-Zn8ks/s1098/Ruzita%20Puzi%20ensures%20that%20daily%20operations%20at%20the%20Alor%20Setar%20hub%20run%20smoothly.jpg" imageanchor="1" style="margin-left: 1em; margin-right: 1em;"><img border="0" data-original-height="1098" data-original-width="872" height="320" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEjnZ9IHSj3wzbMZuXYfSPcXN14pGvd0Ozj5BBAyyaYhhhyge-Dszom_mGaxEBWr6JRj_LS5AL0UmmsVNoAtirZT5Qf3PrqBxP9jRMzDgKaiJ56AVw8ngMxRy8D_U-SoGJvK3CG6F1GlT2A1xL0V5-4_qNS-vM4nWUhIvwjte2R98593sk6xVmBbX-Zn8ks/s320/Ruzita%20Puzi%20ensures%20that%20daily%20operations%20at%20the%20Alor%20Setar%20hub%20run%20smoothly.jpg" width="254" /></a></div><br /><span style="font-size: large;"><br /></span><p></p><p style="text-align: center;"><span style="font-size: large;">Ruzita Puzi, 45, has worked for 20 years in this industry, and is now in a position to bring more job opportunities to women in Kedah at her Alor Setar Hub: ‘I want women from all walks of life to believe in themselves because they can succeed in anything, whether it's in business or holding leadership roles within companies. Before this, there were no women employees in the hub. We hired two women to work as sorters and hope to hire more women to break the gender barrier.’</span></p><p style="text-align: center;"><span style="font-size: large;"><br /></span></p><p style="text-align: center;"><span style="font-size: large;">Meanwhile, in conjunction with Malaysia Day, SPX couriers nationwide galvanized teamwork to deliver 15,000 free ‘Unveiling Malaysian Gems’ books to regular customers, waving the national flag and taking photos. The books contain guides to women-owned businesses across all states who support women in their communities by hiring and including them in their businesses.</span></p><p style="text-align: center;"><span style="font-size: large;"><br /></span></p><p style="text-align: center;"><br /></p>cecedingdinghttp://www.blogger.com/profile/12658828000409917742noreply@blogger.com0tag:blogger.com,1999:blog-7480125825002065225.post-24587777302439181172023-09-07T00:30:00.000-07:002023-09-07T00:30:04.872-07:00Shopee 9.9 Super Shopping Day returns for Malaysians<p><br /></p><p dir="ltr" style="line-height: 1.38; margin-bottom: 0.0pt; margin-top: 0.0pt; text-align: center;"><span style="font-family: Roboto, sans-serif; font-size: 12pt; font-style: italic; font-variant-east-asian: normal; font-variant-numeric: normal; vertical-align: baseline; white-space: pre-wrap;">Buy Everything at Shocking Prices!</span></p><br /><p dir="ltr" style="line-height: 1.38; margin-bottom: 0.0pt; margin-top: 0.0pt; text-align: center;"><span style="font-family: Roboto, sans-serif; font-size: 11pt; font-variant-east-asian: normal; font-variant-numeric: normal; font-weight: 700; vertical-align: baseline; white-space: pre-wrap;"><span style="border: none; display: inline-block; height: 351.0px; overflow: hidden; width: 624.0px;"><img height="351.0" src="https://lh4.googleusercontent.com/O1BiTc-Gd3BrjVW4GU9HPiFEAGcFT0dAqFY34MRpL9Pd7vrtsOuHxYoYz6A78GJkpcGHRxyJFb4P_wglgS101hMCXBK-Wh2Ycxbc5gXrME9nvNt-JhZBOUmPh8ko7VHqPgl7TYvM8ODrYToT7M3k_kg" style="margin-left: 0.0px; margin-top: 0.0px;" width="624.0" /></span></span><span style="color: red; font-family: Roboto, sans-serif; font-size: 11pt; font-variant-east-asian: normal; font-variant-numeric: normal; font-weight: 700; vertical-align: baseline; white-space: pre-wrap;"><br /><br /></span></p><p dir="ltr" style="line-height: 1.38; margin-bottom: 0.0pt; margin-top: 0.0pt; text-align: justify;"><span style="font-family: Roboto, sans-serif; font-size: 11pt; font-variant-east-asian: normal; font-variant-numeric: normal; vertical-align: baseline; white-space: pre-wrap;">Shopee kicks off the long-awaited year-end shopping season with its Shopee 9.9 Super Shopping Day! </span></p><br /><p dir="ltr" style="line-height: 1.38; margin-bottom: 0.0pt; margin-top: 0.0pt; text-align: justify;"><span style="font-family: Roboto, sans-serif; font-size: 11pt; font-variant-east-asian: normal; font-variant-numeric: normal; vertical-align: baseline; white-space: pre-wrap;">Get ready as the year’s most anticipated online sale rapidly approaches, introducing great offers and incredible savings* for the 9.9 Super Shopping Day in Malaysia. From now till 9 September, Malaysians can look forward to an exhilarating shopping experience filled with unmatched and exclusive deals.</span></p><br /><ol style="margin-bottom: 0; margin-top: 0; padding-inline-start: 48.0px;"><li aria-level="1" dir="ltr" style="font-family: Roboto, sans-serif; font-size: 11pt; font-variant-east-asian: normal; font-variant-numeric: normal; font-weight: 700; list-style-type: decimal; vertical-align: baseline; white-space: pre;"><p dir="ltr" role="presentation" style="line-height: 1.38; margin-bottom: 0.0pt; margin-top: 0.0pt; text-align: justify;"><span style="font-size: 11pt; font-variant-east-asian: normal; font-variant-numeric: normal; vertical-align: baseline; white-space: pre-wrap;">Discover unparalleled shocking deals and rewards.</span></p></li></ol><br /><p dir="ltr" style="line-height: 1.3800000000000001; margin-bottom: 0.0pt; margin-top: 0.0pt; text-align: justify;"><span style="font-family: Roboto, sans-serif; font-size: 11pt; font-variant-east-asian: normal; font-variant-numeric: normal; font-weight: 700; vertical-align: baseline; white-space: pre-wrap;">FREE Shipping with No Minimum Spend:</span><span style="font-family: Roboto, sans-serif; font-size: 11pt; font-variant-east-asian: normal; font-variant-numeric: normal; vertical-align: baseline; white-space: pre-wrap;"> Bid goodbye to concerns on minimum spend while shopping and simply redeem and apply these special free shipping vouchers upon checkout. Malaysians can look forward to daily free shipping vouchers released at 12AM.</span></p><br /><p dir="ltr" style="line-height: 1.38; margin-bottom: 0.0pt; margin-top: 0.0pt; text-align: justify;"><span style="font-family: Roboto, sans-serif; font-size: 11pt; font-variant-east-asian: normal; font-variant-numeric: normal; font-weight: 700; vertical-align: baseline; white-space: pre-wrap;">8PM 50% Off Shopee Live: </span><span style="font-family: Roboto, sans-serif; font-size: 11pt; font-variant-east-asian: normal; font-variant-numeric: normal; vertical-align: baseline; white-space: pre-wrap;">Looking for a delightful way to unwind after a taxing day? Users can tune in to a variety of exciting livestreams that will be happening daily at 8PM. Above all, you can even grab 50% off vouchers to be used on Shopee Live purchases. Countdown to 9.9 with Shopee Live to enjoy daily discounts that just keep getting bigger and better all day long from now till 9 September!</span></p><br /><p dir="ltr" style="line-height: 1.38; margin-bottom: 0.0pt; margin-top: 0.0pt; text-align: justify;"><span style="font-family: Roboto, sans-serif; font-size: 11pt; font-variant-east-asian: normal; font-variant-numeric: normal; font-weight: 700; vertical-align: baseline; white-space: pre-wrap;">90% Off Daily: </span><span style="font-family: Roboto, sans-serif; font-size: 11pt; font-variant-east-asian: normal; font-variant-numeric: normal; vertical-align: baseline; white-space: pre-wrap;">Shop smart and save more with over 50 items a session sold at 90% off only at Shocking Sale! What’s better? Brace yourself for not one, not two, but seven electrifying Shocking Sale sessions happening daily. That's a whopping 350 irresistible items up for grabs in a day! What’s even better? The cherry on top: 90% off Brands and Seller vouchers available for all this 9.9.</span></p><br /><p dir="ltr" style="line-height: 1.38; margin-bottom: 0.0pt; margin-top: 0.0pt; text-align: justify;"><span style="font-family: Roboto, sans-serif; font-size: 11pt; font-variant-east-asian: normal; font-variant-numeric: normal; font-weight: 700; vertical-align: baseline; white-space: pre-wrap;">RM9 Knockout Deals:</span><span style="font-family: Roboto, sans-serif; font-size: 11pt; font-variant-east-asian: normal; font-variant-numeric: normal; vertical-align: baseline; white-space: pre-wrap;"> Mobile phones? New tablet? The list goes on! Grab yourself a variety of amazing deals at just RM9 and reap the benefits when shopping for these exclusive deals that will be released at 12PM and 10PM on 9.9.</span></p><br /><p dir="ltr" style="line-height: 1.38; margin-bottom: 0.0pt; margin-top: 0.0pt; text-align: justify;"><span style="font-family: Roboto, sans-serif; font-size: 11pt; font-variant-east-asian: normal; font-variant-numeric: normal; font-weight: 700; vertical-align: baseline; white-space: pre-wrap;">Shopeeholic Rewards: </span><span style="font-family: Roboto, sans-serif; font-size: 11pt; font-variant-east-asian: normal; font-variant-numeric: normal; vertical-align: baseline; white-space: pre-wrap;">Shopee is looking to reward you with every penny spent this 9.9 Super Shopping Day! Unlock new benefits through every checkout performed with a minimum spend of RM15 from today till 9.9. It's time to climb the tiering and get your hands on Free Shipping, Coins Cashback, and Rebate vouchers today.</span></p><br /><p dir="ltr" style="line-height: 1.38; margin-bottom: 0.0pt; margin-top: 0.0pt; text-align: justify;"><span style="font-family: Roboto, sans-serif; font-size: 11pt; font-variant-east-asian: normal; font-variant-numeric: normal; font-weight: 700; vertical-align: baseline; white-space: pre-wrap;">Shopee Mall:</span><span style="font-family: Roboto, sans-serif; font-size: 11pt; font-variant-east-asian: normal; font-variant-numeric: normal; vertical-align: baseline; white-space: pre-wrap;"> Shop 100% authentic brands from official stores, where you’ll discover attractive deals and discounts refreshed daily. Join the multitude of benefits with Shopee Mall and enjoy 15 Days Return and a 8x Money Back Guarantee from over 5,000 brands to shop from. Don’t miss out on Exclusive Deals from your favourite brands like </span><span style="font-family: Roboto, sans-serif; font-size: 11pt; font-style: italic; font-variant-east-asian: normal; font-variant-numeric: normal; vertical-align: baseline; white-space: pre-wrap;">COSRX, Skechers, TTRacing</span><span style="font-family: Roboto, sans-serif; font-size: 11pt; font-variant-east-asian: normal; font-variant-numeric: normal; vertical-align: baseline; white-space: pre-wrap;">, and many more.</span></p><br /><ol start="2" style="margin-bottom: 0; margin-top: 0; padding-inline-start: 48.0px;"><li aria-level="1" dir="ltr" style="font-family: Roboto, sans-serif; font-size: 11pt; font-variant-east-asian: normal; font-variant-numeric: normal; font-weight: 700; list-style-type: decimal; vertical-align: baseline; white-space: pre;"><p dir="ltr" role="presentation" style="line-height: 1.38; margin-bottom: 0.0pt; margin-top: 0.0pt; text-align: justify;"><span style="font-size: 11pt; font-variant-east-asian: normal; font-variant-numeric: normal; vertical-align: baseline; white-space: pre-wrap;">Engaging, enjoyable, and thrilling activities for everyone to celebrate.</span></p></li></ol><br /><p dir="ltr" style="line-height: 1.38; margin-bottom: 0.0pt; margin-top: 0.0pt; text-align: justify;"><span style="font-family: Roboto, sans-serif; font-size: 11pt; font-variant-east-asian: normal; font-variant-numeric: normal; font-weight: 700; vertical-align: baseline; white-space: pre-wrap;"><span style="border: none; display: inline-block; height: 187.0px; overflow: hidden; width: 624.0px;"><img height="187.0" src="https://lh4.googleusercontent.com/dez6kaeRFwv49QKKzOkUrb0wBBcgjRRC1Gpa5KjROo1KyJCfzHOHyn7LsQ20lpuJsa0TR-GInRO7WVIToSrdp9TfCBHmkv7uPv5dQ93Qpc6MyA5QQhkvjLzbtCTWFVORG2aRsBx5p1cU4ybMTuQFaJk" style="margin-left: 0.0px; margin-top: 0.0px;" width="624.0" /></span></span></p><br /><p dir="ltr" style="line-height: 1.38; margin-bottom: 0.0pt; margin-top: 0.0pt; text-align: justify;"><span style="font-family: Roboto, sans-serif; font-size: 11pt; font-variant-east-asian: normal; font-variant-numeric: normal; font-weight: 700; vertical-align: baseline; white-space: pre-wrap;">Shopee 9.9 TV Show:</span><span style="font-family: Roboto, sans-serif; font-size: 11pt; font-variant-east-asian: normal; font-variant-numeric: normal; vertical-align: baseline; white-space: pre-wrap;"> Tune in to TV3 and Shopee Live at 9PM on 9 September to watch </span><span style="font-family: Roboto, sans-serif; font-size: 11pt; font-style: italic; font-variant-east-asian: normal; font-variant-numeric: normal; vertical-align: baseline; white-space: pre-wrap;">‘Shopee Malam Ni: 9.9 Hari Pembelian Hebat’</span><span style="font-family: Roboto, sans-serif; font-size: 11pt; font-variant-east-asian: normal; font-variant-numeric: normal; vertical-align: baseline; white-space: pre-wrap;">. Catch your favourite local celebrities such as Janna Nick, Bell Ngasri, Shiha Zikir, Ucop Hashim, Aya Amiruddin and more. Play Shopee Shake for a chance to win up to 9 million Shopee Coins, Thermomix TM6, Sony Playstation 5 and Dyson Supersonic™ Hairdryer. Tune in and participate at </span><span style="font-family: Roboto, sans-serif; font-size: 11pt; font-style: italic; font-variant-east-asian: normal; font-variant-numeric: normal; vertical-align: baseline; white-space: pre-wrap;">Teka & Menang</span><span style="font-family: Roboto, sans-serif; font-size: 11pt; font-variant-east-asian: normal; font-variant-numeric: normal; vertical-align: baseline; white-space: pre-wrap;">, where three lucky participants with the correct answer will win RM9,999 each!</span></p><p dir="ltr" style="line-height: 1.38; margin-bottom: 0.0pt; margin-top: 0.0pt; text-align: justify;"><span style="background-color: yellow; font-family: Roboto, sans-serif; font-size: 11pt; font-variant-east-asian: normal; font-variant-numeric: normal; font-weight: 700; vertical-align: baseline; white-space: pre-wrap;"><br /></span><span style="font-family: Roboto, sans-serif; font-size: 11pt; font-variant-east-asian: normal; font-variant-numeric: normal; font-weight: 700; vertical-align: baseline; white-space: pre-wrap;">Shopee Live Skuad Stylo:</span><span style="font-family: Roboto, sans-serif; font-size: 11pt; font-variant-east-asian: normal; font-variant-numeric: normal; vertical-align: baseline; white-space: pre-wrap;"> Looking for additional discounts and interacting with your favourite influencers? Check out the Shopee Live Skuad Stylo daily at 8PM when we bring you the latest fashion and beauty trends at most attractive prices with guest celebrities. Most importantly, don’t forget to tune into the 9.9 Countdown Concert on 8 September, 10PM along with celebrity guests such as Shiha Zikir, Syamel, Farah Nadeera, Amir Masdi, Izzue Islam only on Shopee Live so mark your calendars today! </span></p><br /><ol start="3" style="margin-bottom: 0; margin-top: 0; padding-inline-start: 48.0px;"><li aria-level="1" dir="ltr" style="font-family: Roboto, sans-serif; font-size: 11pt; font-variant-east-asian: normal; font-variant-numeric: normal; font-weight: 700; list-style-type: decimal; vertical-align: baseline; white-space: pre;"><p dir="ltr" role="presentation" style="line-height: 1.38; margin-bottom: 0.0pt; margin-top: 0.0pt; text-align: justify;"><span style="font-size: 11pt; font-variant-east-asian: normal; font-variant-numeric: normal; vertical-align: baseline; white-space: pre-wrap;">Enhance your life with effortless cashless payment options and enticing food delivery offers.</span></p></li></ol><br /><p dir="ltr" style="line-height: 1.38; margin-bottom: 0.0pt; margin-top: 0.0pt; text-align: justify;"><span style="font-family: Roboto, sans-serif; font-size: 11pt; font-variant-east-asian: normal; font-variant-numeric: normal; font-weight: 700; vertical-align: baseline; white-space: pre-wrap;">SPayLater:</span><span style="font-family: Roboto, sans-serif; font-size: 11pt; font-variant-east-asian: normal; font-variant-numeric: normal; vertical-align: baseline; white-space: pre-wrap;"> SPayLater is now available in retail stores! Users can now scan and pay with SPayLater with over 1.6 million DuitNow QR merchants nationwide that accept ShopeePay or let merchants scan your ShopeePay QR. Split your daily in-store purchases </span><span style="background-color: white; color: #1f1f1f; font-family: Roboto, sans-serif; font-size: 11pt; font-variant-east-asian: normal; font-variant-numeric: normal; vertical-align: baseline; white-space: pre-wrap;">with these participating merchants: </span><span style="background-color: white; color: #1f1f1f; font-family: Roboto, sans-serif; font-size: 11pt; font-style: italic; font-variant-east-asian: normal; font-variant-numeric: normal; vertical-align: baseline; white-space: pre-wrap;">Shell, Lotus's, Puma, Subway, Switch, Vivo, KFC, Giant</span><span style="background-color: white; color: #1f1f1f; font-family: Roboto, sans-serif; font-size: 11pt; font-variant-east-asian: normal; font-variant-numeric: normal; vertical-align: baseline; white-space: pre-wrap;"> and more </span><span style="font-family: Roboto, sans-serif; font-size: 11pt; font-variant-east-asian: normal; font-variant-numeric: normal; vertical-align: baseline; white-space: pre-wrap;">and enjoy flexible payment with up to six months instalments to make your purchase more affordable. Checkout with SPayLater in more participating stores to earn RM5 cashback and 300 coins cashback daily!</span></p><p dir="ltr" style="line-height: 1.38; margin-bottom: 12.0pt; margin-top: 12.0pt; text-align: justify;"><span style="font-family: Roboto, sans-serif; font-size: 11pt; font-variant-east-asian: normal; font-variant-numeric: normal; font-weight: 700; vertical-align: baseline; white-space: pre-wrap;">ShopeeFood:</span><span style="font-family: Roboto, sans-serif; font-size: 11pt; font-variant-east-asian: normal; font-variant-numeric: normal; vertical-align: baseline; white-space: pre-wrap;"> Having a </span><span style="font-family: Roboto, sans-serif; font-size: 11pt; font-style: italic; font-variant-east-asian: normal; font-variant-numeric: normal; vertical-align: baseline; white-space: pre-wrap;">makan session</span><span style="font-family: Roboto, sans-serif; font-size: 11pt; font-variant-east-asian: normal; font-variant-numeric: normal; vertical-align: baseline; white-space: pre-wrap;"> with family or friends? Enjoy 99% off food vouchers on 9.9 from your favourite brands like </span><span style="font-family: Roboto, sans-serif; font-size: 11pt; font-style: italic; font-variant-east-asian: normal; font-variant-numeric: normal; vertical-align: baseline; white-space: pre-wrap;">McDonalds, KFC, Pizza Hut, Starbucks, Subway, TacoBell</span><span style="font-family: Roboto, sans-serif; font-size: 11pt; font-variant-east-asian: normal; font-variant-numeric: normal; vertical-align: baseline; white-space: pre-wrap;">, and more. Not forgetting those who just want a "me time only", you can enjoy free delivery from our special pick RM9 deals from </span><span style="font-family: Roboto, sans-serif; font-size: 11pt; font-style: italic; font-variant-east-asian: normal; font-variant-numeric: normal; vertical-align: baseline; white-space: pre-wrap;">Domino's Pizza, Marrybrown, HWC Coffee, Eggette Lab, Yi Poh</span><span style="font-family: Roboto, sans-serif; font-size: 11pt; font-variant-east-asian: normal; font-variant-numeric: normal; vertical-align: baseline; white-space: pre-wrap;"> and more of your local favourites.</span></p><p dir="ltr" style="line-height: 1.38; margin-bottom: 0.0pt; margin-top: 0.0pt; text-align: justify;"><span style="font-family: Roboto, sans-serif; font-size: 11pt; font-variant-east-asian: normal; font-variant-numeric: normal; vertical-align: baseline; white-space: pre-wrap;">The 9.9 Super Shopping Day is powered by brands and partners including 70mai, COSRX, Dettol, Simplus, Skechers, SKINTIFIC, Some By Mi, TTRacing, and many more. </span></p><br /><p dir="ltr" style="line-height: 1.38; margin-bottom: 0.0pt; margin-top: 0.0pt; text-align: justify;"><span style="font-family: Roboto, sans-serif; font-size: 11pt; font-variant-east-asian: normal; font-variant-numeric: normal; vertical-align: baseline; white-space: pre-wrap;">To check out Shopee’s 9.9 Super Shopping Day, visit </span><a href="https://shopee.com.my/m/99" style="text-decoration-line: none;"><span style="color: #1155cc; font-family: Roboto, sans-serif; font-size: 11pt; font-variant-east-asian: normal; font-variant-numeric: normal; text-decoration-line: underline; text-decoration-skip-ink: none; vertical-align: baseline; white-space: pre-wrap;">https://shopee.com.my/m/99</span></a><span style="font-family: Roboto, sans-serif; font-size: 11pt; font-variant-east-asian: normal; font-variant-numeric: normal; vertical-align: baseline; white-space: pre-wrap;">. </span></p><br /><p dir="ltr" style="line-height: 1.38; margin-bottom: 0.0pt; margin-top: 0.0pt; text-align: justify;"><span style="font-family: Roboto, sans-serif; font-size: 11pt; font-style: italic; font-variant-east-asian: normal; font-variant-numeric: normal; vertical-align: baseline; white-space: pre-wrap;">*Terms and conditions apply.</span></p><p dir="ltr" style="line-height: 1.38; margin-bottom: 0.0pt; margin-top: 0.0pt; text-align: center;"><br /></p>cecedingdinghttp://www.blogger.com/profile/12658828000409917742noreply@blogger.com0tag:blogger.com,1999:blog-7480125825002065225.post-84321778910156786152023-08-15T04:33:00.002-07:002023-08-15T04:33:39.317-07:00Shopee Empowers Sellers to Customise Products for Malaysians<p style="text-align: center;"> #ShopeeSapotLokal sellers, Lampu Cherita and HomeDecoStore, are deeply motivated by their most important asset: their customers. Their dedication to crafting personalised designs and exceptional service has earned them a loyal customer base, while shaping the rise of value-based Malaysian businesses online. They leverage interactive Shopee features like Shopee Seller Chat, Shopee Live, and Shopee Prizes games to engage customers in two-way feedback, understand values, and interests. </p><div class="separator" style="clear: both; text-align: center;"><a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEiHh2Z-YjYyZKDQAHoTldRCM4mUUEvMAPz5PeQ-68Pe4xDxLQOoKOnjOLDq0XkldWa3bihLrCCzmjqPd-Og4VJkLVrVAqJbmo68lTjoEfTKAvFrmp0x92LJ0erDoPpwV5EwIQAbBMcCHvqK_lrC18H-s9uTRMjTOddPxxlFI2ZrbfTOcTGZ6ANpqUvzYDY/s2559/received_1355316212062475.jpeg" imageanchor="1" style="margin-left: 1em; margin-right: 1em;"><img border="0" data-original-height="2559" data-original-width="2207" height="320" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEiHh2Z-YjYyZKDQAHoTldRCM4mUUEvMAPz5PeQ-68Pe4xDxLQOoKOnjOLDq0XkldWa3bihLrCCzmjqPd-Og4VJkLVrVAqJbmo68lTjoEfTKAvFrmp0x92LJ0erDoPpwV5EwIQAbBMcCHvqK_lrC18H-s9uTRMjTOddPxxlFI2ZrbfTOcTGZ6ANpqUvzYDY/s320/received_1355316212062475.jpeg" width="276" /></a></div><p style="text-align: center;">Mohd Zaid Othman (left), founder of Lampu Cherita*, understands Malaysians' desire for high-quality candles similar to international brands, but at more affordable prices. He handcrafts locally-sourced 100% soy wax and environmentally friendly candles from as low as RM7.00. Zaid actively engages customers through Shopee Seller Chat to provide personalised recommendations and explanations about how various scents can be incorporated in their day-to-day lifestyles. This customer-centric approach has earned Lampu Cherita a rating of 4.9 stars from 19 thousand reviewers and gained 23 thousand followers since opening his store on Shopee five years ago.</p><div class="separator" style="clear: both; text-align: center;"><a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEgtiO8GoMAePJ9LRZ1fXwLPuzYbrBo-iLWLnwDIlPahy_wxOQUvljGCHDyXeLzlD-tUC1Qz8aaihs0oWDkflQ5rmDP0jAIHuUjIhz71GbOIbInF32FcP1MoWjI-L_ttAF4u_JgWouHJoXymyLScAUzI7PnbsFyfxS0RyJCWqAAVITfj1LO51zSGL8ilPm0/s600/received_257596617127163.webp" imageanchor="1" style="margin-left: 1em; margin-right: 1em;"><img border="0" data-original-height="600" data-original-width="595" height="320" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEgtiO8GoMAePJ9LRZ1fXwLPuzYbrBo-iLWLnwDIlPahy_wxOQUvljGCHDyXeLzlD-tUC1Qz8aaihs0oWDkflQ5rmDP0jAIHuUjIhz71GbOIbInF32FcP1MoWjI-L_ttAF4u_JgWouHJoXymyLScAUzI7PnbsFyfxS0RyJCWqAAVITfj1LO51zSGL8ilPm0/s320/received_257596617127163.webp" width="317" /></a></div><p style="text-align: center;">To keep up with demand, Zaid enlists his family's help and hires two part-time staff. They meticulously hand-pour and custom-create 50 to 100 candles every day from their home-based operations in Cheras. Lampu Cherita's best-selling line (which has sold close to 30 thousand units) the Scented Candle 200ML, includes a range of Malaysian-inspired scents such as Klasik, Pandan, Lychee, Coconut, and Lime Basil Mandarin. </p><p style="text-align: center;"><br /></p><p style="text-align: center;">“Four years ago, when I couldn't afford expensive candles, I embarked on a mission to offer the best candle experience to fellow Malaysians without breaking the bank. Using 100% soy wax sourced from Selangor and Kuala Lumpur, I offer top-quality products at the most affordable prices. From my interactions with customers through Shopee Seller Chat, I firmly believe Malaysians are ready to embrace local products that rival international brands in both quality and value. Thanks to Shopee, I have the platform to reach more Malaysians, and with the invaluable dedication of my talented staff, my business grew ten times. Together, we take pride in crafting high-quality, affordable candles that align with Malaysians' preferences,” says Zaid.</p><p style="text-align: center;"><br /></p><div class="separator" style="clear: both; text-align: center;"><a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEhGeicbbICHW6tDUlHZUs6kKyD6vz07iyg70GwGyf6Pf4qkjzO4PqbWqL_soRG1Xh2f6LQLhD5TtHhNbNJBB9iOIotTiVRlG_SN5jIdBQ9BsYutEr1dVb6qi28KQvbpgXsHB0b9TXK1E7kG-niags949CHy7K5p31dMeE93ZMMt5ElhDLVR7vigifpmnws/s3367/received_854461609362578.jpeg" imageanchor="1" style="margin-left: 1em; margin-right: 1em;"><img border="0" data-original-height="3367" data-original-width="3193" height="320" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEhGeicbbICHW6tDUlHZUs6kKyD6vz07iyg70GwGyf6Pf4qkjzO4PqbWqL_soRG1Xh2f6LQLhD5TtHhNbNJBB9iOIotTiVRlG_SN5jIdBQ9BsYutEr1dVb6qi28KQvbpgXsHB0b9TXK1E7kG-niags949CHy7K5p31dMeE93ZMMt5ElhDLVR7vigifpmnws/s320/received_854461609362578.jpeg" width="303" /></a></div><p style="text-align: center;">Edward Wong, the owner of HomeDecoStore**, discovered the potential of his current hero product, the mini sejadah (prayer mat) by listening to invaluable feedback from his Muslim staff. They highlighted the high demand (but scarcity) for high-quality and affordable options in this category to him. Since launching the HDS Sejadah Muka two months ago, it has rapidly become HomeDecoStore's best-selling item. Steady demand and bulk purchases up to 10 thousand pieces within two to three weeks are often for special occasions like kenduri (banquet/feast) door gifts. </p><div class="separator" style="clear: both; text-align: center;"><a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEhAwxslVuc4LFwJS4PVWf3tUB5P2DFu35ivRu7Qqoui1VuEeQQ47tO0RjJwvIkMQnYGFA2SiXl3OEWrXRW1bWqItNc858Ko5B_M_9teQv0n0QcuE4r3Tu6hNupyFkDyzd94chlFoAYRjiKSKSuoafQr8UQqHi8lsqhm1vLkbdYksn3zDxhcfghtkkMiPbI/s959/received_160876817029195.jpeg" imageanchor="1" style="margin-left: 1em; margin-right: 1em;"><img border="0" data-original-height="891" data-original-width="959" height="297" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEhAwxslVuc4LFwJS4PVWf3tUB5P2DFu35ivRu7Qqoui1VuEeQQ47tO0RjJwvIkMQnYGFA2SiXl3OEWrXRW1bWqItNc858Ko5B_M_9teQv0n0QcuE4r3Tu6hNupyFkDyzd94chlFoAYRjiKSKSuoafQr8UQqHi8lsqhm1vLkbdYksn3zDxhcfghtkkMiPbI/s320/received_160876817029195.jpeg" width="320" /></a></div><p style="text-align: center;">"I believe what sets me apart from other sellers is the fact that I create my own unique sejadah designs. I ask customers about their favourite designs and application preferences whenever I engage them on Shopee Live. These valuable inputs inform how I tailor the prayer mats while respecting religious sensitivities. In addition, I get to showcase the products in a 360 way on Shopee Live, enabling me to close deals on the spot. The inclusion of game features like Shopee coins and the Spin the Wheel is crucial in retaining customers' engagement and rewarding them to drive loyalty,” says Edward. </p><p style="text-align: center;">Edward's commitment to offering relevant products, benchmarking competitors' offerings and sourcing from trusted suppliers has earned HomeDecoStore a loyal following of over 34 thousand customers on Shopee. He has also garnered 4.9 stars rating from over 10 thousand reviewers and maintained outstanding Chat Performance of 100% within minutes for four years. </p><p style="text-align: center;">Lampu Cherita and HomeDecoStore have successfully matched the values of their Malaysian customers by playing to local preferences in their innovative candle scents and prayer mat designs. Proactive customer engagement that encourages dialogue and live interactions on Shopee’s platform, has allowed them to grow their local businesses and include downstream suppliers in the economy. Their passion for preserving Malaysian heritage shines through in their offerings that provide affordable options serving local needs.</p>cecedingdinghttp://www.blogger.com/profile/12658828000409917742noreply@blogger.com0tag:blogger.com,1999:blog-7480125825002065225.post-66874627369449003732023-07-17T04:28:00.001-07:002023-07-17T04:28:19.148-07:00Shopee Commits Up to RM50 Million for Malaysian Students<p style="text-align: center;"><span style="font-size: medium;"></span></p><div class="separator" style="clear: both; text-align: center;"><div class="separator" style="clear: both; text-align: center;"><div class="separator" style="clear: both; text-align: center;"><span style="font-size: medium;"><a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEgM6_TGhi9ZM8QC-yHQ89CQ_vEn-JQPaWj5Vv9ylKf0s-4grQHa77RsPXlaQNcytMNsK_w0PMVEV-MuSCFKBgCMV0Rsq_4OuFSBHgE-HqxldDLvmLHMxEnappEANvccGl6mc7Jv3HtEfsgJyku-f3guqcajKYEHPMIvDJIQqKu6vdaGlQBs8K51VZb7chk/s1280/received_1096711954633489.jpeg" imageanchor="1" style="margin-left: 1em; margin-right: 1em;"><img border="0" data-original-height="960" data-original-width="1280" height="240" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEgM6_TGhi9ZM8QC-yHQ89CQ_vEn-JQPaWj5Vv9ylKf0s-4grQHa77RsPXlaQNcytMNsK_w0PMVEV-MuSCFKBgCMV0Rsq_4OuFSBHgE-HqxldDLvmLHMxEnappEANvccGl6mc7Jv3HtEfsgJyku-f3guqcajKYEHPMIvDJIQqKu6vdaGlQBs8K51VZb7chk/s320/received_1096711954633489.jpeg" width="320" /></a></span></div><span style="font-size: medium;"> </span></div></div><p></p><p style="text-align: center;"><span style="font-size: medium;">Shopee, the leading e-commerce platform in Southeast Asia & Taiwan, has officially partnered with Sasbadi, Malaysia’s leading publication house and education solutions provider, to empower students in achieving their educational goals. The partnership was launched to make high-quality learning and revision materials more accessible to the Malaysian student community, giving them access to the right tools to succeed in their studies.</span></p><p style="text-align: center;"></p><div class="separator" style="clear: both; text-align: center;"><a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEjiOH2rTVvH816J3Cs24rWN4YiSJPX5eSODWgZeVvwmnqnWE1DB599V7lcxTE5OcJQ3BQ_Uj_83Vcgbh95A9XDYKQvTCi67q28DoM6gCZl4QAUD-S5vHLSGTGIQcYKNR1e0Z2KldGOhrtlA9DuXpA4WC5oe0bN6BJDpH2pGQMD31ckuJPWfY5OcroZ7_wU/s1280/received_944091133546814.jpeg" imageanchor="1" style="margin-left: 1em; margin-right: 1em;"><img border="0" data-original-height="960" data-original-width="1280" height="240" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEjiOH2rTVvH816J3Cs24rWN4YiSJPX5eSODWgZeVvwmnqnWE1DB599V7lcxTE5OcJQ3BQ_Uj_83Vcgbh95A9XDYKQvTCi67q28DoM6gCZl4QAUD-S5vHLSGTGIQcYKNR1e0Z2KldGOhrtlA9DuXpA4WC5oe0bN6BJDpH2pGQMD31ckuJPWfY5OcroZ7_wU/s320/received_944091133546814.jpeg" width="320" /></a></div><p></p><p style="text-align: center;"><span style="font-size: medium;">Commencing on 1 July 2023, Shopee commits 50 million ringgit to help students purchase educational materials to assist them in achieving academic excellence. This is carried out via 20 ringgit cash equivalent vouchers with no minimum spend that can be redeemed on any educational materials available at Sasbadi’s Official Shopee Store, exclusively for new Shopee customers. Throughout the year, these vouchers will be printed in selected Sasbadi publications and distributed through Shopee and bookstores across the country. </span></p><p style="text-align: center;"><span style="font-size: medium;"><br /></span></p><p style="text-align: center;"><span style="font-size: medium;">“For those in need of high-quality learning materials, you are not alone – Sasbadi is committed to helping you achieve your full potential. We trust Shopee to make available this much-needed support to students across Malaysia, particularly underserved communities who need it the most, and we will continue to explore all avenues for raising awareness about such efforts,” said Law King Hui, Group Managing Director and Co-Founder of Sasbadi. </span></p><p style="text-align: center;"><span style="font-size: medium;"><br /></span></p><p style="text-align: center;"><span style="font-size: medium;">“We are humbled to partner with like-minded companies like Sasbadi to support the rising educational needs of rural, underprivileged and underserved students from diverse backgrounds across Malaysia. This is part of our commitment to support local communities using technology. I strongly believe in the importance of education and together with my team, I am glad to be able to pay forward the support I received during my student days. We hope that Shopee's support will enable these students to achieve their dreams,” said Kenneth Soh, Head of Marketing at Shopee Malaysia.</span></p><p style="text-align: center;"></p><div class="separator" style="clear: both; text-align: center;"><a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEiFO8-flxMzdxT2Sx6h6WqLf9BEy1FXQqljWAz5IZndsf8LA_AGHMukZrYf_cHffdNUE-1wW0tn34bQYs0y5UpfgWXHwxvS0U-zNtMYQxXjGavL9f5i81-c9qJuiUL3iRd_A1abPbShdVTwFRqHkkVB0p1sURizwgMyUdI-NhnUeEpGcI8N7ag8iOLagJ4/s1122/received_301252942362276.webp" imageanchor="1" style="margin-left: 1em; margin-right: 1em;"><img border="0" data-original-height="609" data-original-width="1122" height="217" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEiFO8-flxMzdxT2Sx6h6WqLf9BEy1FXQqljWAz5IZndsf8LA_AGHMukZrYf_cHffdNUE-1wW0tn34bQYs0y5UpfgWXHwxvS0U-zNtMYQxXjGavL9f5i81-c9qJuiUL3iRd_A1abPbShdVTwFRqHkkVB0p1sURizwgMyUdI-NhnUeEpGcI8N7ag8iOLagJ4/w400-h217/received_301252942362276.webp" width="400" /></a></div><br /><span style="font-size: medium;"><br /></span><p></p><p style="text-align: center;"><span style="font-size: medium;">Shopee took a similar step in May 2022 when it collectively raised nearly 300 thousand ringgit for *#ShopeeGivesBack partners like UNICEF Malaysia in meeting critical needs of marginalised children and their families in Covid-19.</span></p><p style="text-align: center;"><span style="font-size: medium;"><br /></span></p><p style="text-align: center;"><span style="font-size: medium;">During the year-long campaign, Shopee’s platform will serve easy-access offerings tailored to students’ needs based on data-driven insights. Specifically, students’ searches for educational needs, such as practical notebooks or school supplies, educational textbooks, educational aid devices, and extra-curricular supplies. Concurrently, Sasbadi’s publications, available on Shopee and in bookshops nationwide, will incorporate the 20-ringgit vouchers, allowing students to conveniently redeem them for educational materials at Sasbadi’s Official Shopee Store on the platform.</span></p>cecedingdinghttp://www.blogger.com/profile/12658828000409917742noreply@blogger.com0tag:blogger.com,1999:blog-7480125825002065225.post-1754038930655948402023-04-29T05:03:00.006-07:002023-04-29T05:03:58.562-07:00Shopee Express Couriers Drive Community Inclusion and Business Success<p style="text-align: center;"></p><div class="separator" style="clear: both; text-align: center;"><a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEgWcn5ZpbMcmVaXKrgcygx691_bCfmR7N4Q-EdV47VAQPArPkhiyywykYdC2erTkzWo2IAUJel3f38YF65i_avrrHGTksl4hEDPYDBE8uZoetm1JsTs9yQdLzfz_bEHNEevrvZ9se2_4LHkYsxsi5U6MpqVyCtSiyCjogvTMlGGDqj7_deie93TRcQ0/s3984/Shopee%20Express_02.jpg" imageanchor="1" style="margin-left: 1em; margin-right: 1em;"><img border="0" data-original-height="2656" data-original-width="3984" height="266" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEgWcn5ZpbMcmVaXKrgcygx691_bCfmR7N4Q-EdV47VAQPArPkhiyywykYdC2erTkzWo2IAUJel3f38YF65i_avrrHGTksl4hEDPYDBE8uZoetm1JsTs9yQdLzfz_bEHNEevrvZ9se2_4LHkYsxsi5U6MpqVyCtSiyCjogvTMlGGDqj7_deie93TRcQ0/w400-h266/Shopee%20Express_02.jpg" width="400" /></a></div><div class="separator" style="clear: both; text-align: center;"><br /></div><p></p><p style="text-align: center;"><span style="font-size: medium;"> A new study(1) by Shopee Express has found that 1,317 Malaysian couriers are committed to building robust relationships with local communities. 87% of couriers surveyed provide trustworthy nationwide delivery services, engage with people from diverse cultures, and develop a deeper understanding of the areas they operate in. The remaining believe that their work enables local businesses to expand their market reach, which contributes to their growth and creates new job opportunities.</span></p><p style="text-align: center;"></p><div class="separator" style="clear: both; text-align: center;"><a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEjGoGEeVkW20YPb_7rLcn9XR4oozESqwtbtGN5dRZ0BsrXMMcIox4vF9zMDqnJqurbVa9KO7GAkWQlJZdIKveJpn33epLx7QQHgokqkCtPAcyVjc7uKR4yia0YHSH-eVtC5hsQX91abwaMHPBSgYiYWA-HwORHopHEOHj13OzcIaRO_VkxJVIKhnw3U/s6720/Shopee%20Express_01.jpg" imageanchor="1" style="margin-left: 1em; margin-right: 1em;"><img border="0" data-original-height="4480" data-original-width="6720" height="266" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEjGoGEeVkW20YPb_7rLcn9XR4oozESqwtbtGN5dRZ0BsrXMMcIox4vF9zMDqnJqurbVa9KO7GAkWQlJZdIKveJpn33epLx7QQHgokqkCtPAcyVjc7uKR4yia0YHSH-eVtC5hsQX91abwaMHPBSgYiYWA-HwORHopHEOHj13OzcIaRO_VkxJVIKhnw3U/w400-h266/Shopee%20Express_01.jpg" width="400" /></a></div><span style="font-size: medium;"><br /></span><p></p><p style="text-align: center;"><span style="font-size: medium;">The success of businesses and communities relies heavily on these couriers who are truly unsung heroes. Especially for local businesses, they are always adapting to meet the changing demands of their customers, while many households, especially those of the elderly and disadvantaged, have greatly benefited from the services of couriers. This is made possible by the fact that 80% of couriers deliver at least 80 parcels on a daily basis, while the rest handle a smaller number of parcels due to other commitments.</span></p><p style="text-align: center;"><span style="font-size: medium;"><br /></span></p><p style="text-align: center;"><span style="font-size: medium;">Given their intention to deliver parcels safely to the customers they value, 80% of couriers prioritise customer needs by considering factors such as urgency, location, and timing, while the other 20% take into account their own capabilities, such as parcel size, weight, and order received, when evaluating the feasibility of delivering parcels.</span></p><p style="text-align: center;"><span style="font-size: medium;"><br /></span></p><p style="text-align: center;"><span style="font-size: medium;">When asked ”What do you enjoy most about working as a Shopee Express courier?” – 56% of couriers enjoy the job’s flexibility and breaks, 25% value the opportunity to take ownership of their successes and hard work, and 19% appreciate the teamwork and training courses that come with being part of the community. Couriers also have been able to support their households by scheduling work trips at their convenience, which allows them to maintain their standard of living while continuing to develop their skills.</span></p><p style="text-align: center;"><span style="font-size: medium;"><br /></span></p><p style="text-align: center;"><span style="font-size: medium;">With countless deliveries to complete everyday, these couriers believe that having certain qualities is helpful in making them more efficient and productive. 80% of couriers surveyed identified honesty and reliability as crucial – they are responsible for delivering parcels safely, on time, and securely to customers. 20% think that possessing a positive mindset and ample knowledge is essential, which means being able to adapt to changes and staying calm in difficult situations.</span></p><p style="text-align: center;"><span style="font-size: medium;"><br /></span></p><p style="text-align: center;"><span style="font-size: medium;">All couriers know that customers want their parcels to arrive safely. 8 out of 10 couriers recalled pushing through circumstances to deliver in bad weather or remote areas, whereas the remaining couriers remembered playing a role in making someone feel valued by delivering for special occasions. These experiences motivate couriers to keep doing their job as it reminds them of the positive impact they have on people's lives.</span></p><p style="text-align: center;"><span style="font-size: medium;"><br /></span></p><p style="text-align: center;"><span style="font-size: medium;">Cheah Lee Sun, Head of Shopee Express, said, “Our couriers clearly play a crucial role in the communities they serve. We appreciate their tireless efforts to complete deliveries on time and build stronger connections with customers. As the backbone of our business, we are here listening to their needs and accommodating them as much as we can. This is just one of the ways we provide a better peace of mind not just to our couriers, but also to our customers who rely on us to deliver their parcels with utmost care and efficiency."</span></p><p style="text-align: center;"><span style="font-size: medium;"><br /></span></p><p style="text-align: center;"><span style="font-size: medium;">When asked how being a Shopee Express courier impacted their lives, 34% of couriers had improved their time management skills by prioritising their tasks effectively. For 27% of them, their work allowed them to provide meaningful support to their families. 23% learned about the importance of being accountable in delivering parcels, and 16% felt a sense of purpose in life and saw opportunities for career advancement.</span></p><p style="text-align: center;"><span style="font-size: medium;"><br /></span></p><p style="text-align: center;"><span style="font-size: medium;">“We are happy to see that many of them have a better understanding of how to communicate with customers, build rapport, and become more skilled over time in managing a consistent stream of work and balancing personal responsibilities,” Cheah concluded. </span></p><p style="text-align: center;"><span style="font-size: medium;"><br /></span></p><p style="text-align: center;"><br /></p>cecedingdinghttp://www.blogger.com/profile/12658828000409917742noreply@blogger.com0tag:blogger.com,1999:blog-7480125825002065225.post-58548815943543250482023-04-20T00:43:00.003-07:002023-04-20T00:43:43.840-07:00Malaysian Female Sellers Uplift Other Women on Shopee<p></p><div style="text-align: center;"> </div><div class="separator" style="clear: both; text-align: center;"><a href="https://blogger.googleusercontent.com/img/a/AVvXsEhhmzfzYcOpxPRYS9jlCxgfP2CTbSQIoGBZzYo-JLXyRmlGLXj9R5OAQSfvkff1NjWU7L4P1wz6j7epJCV4e1eXRTYVFGFJaNPMewwOMfVbje-ELO5hUJtEAUMQd6-fltHBN8Hku7Q4f5lRzC-UKlNRAIHrBC-ix1-B3pteUTBF60x_SJIjI-E_QfyD" style="margin-left: 1em; margin-right: 1em;"><img alt="" data-original-height="776" data-original-width="1380" height="225" src="https://blogger.googleusercontent.com/img/a/AVvXsEhhmzfzYcOpxPRYS9jlCxgfP2CTbSQIoGBZzYo-JLXyRmlGLXj9R5OAQSfvkff1NjWU7L4P1wz6j7epJCV4e1eXRTYVFGFJaNPMewwOMfVbje-ELO5hUJtEAUMQd6-fltHBN8Hku7Q4f5lRzC-UKlNRAIHrBC-ix1-B3pteUTBF60x_SJIjI-E_QfyD=w400-h225" width="400" /></a></div><div style="text-align: center;">100% of Women-Owned Businesses Hire or Teach Other Women To Succeed</div><p></p><p style="text-align: center;">Shopee’s 2023 ShopeeSapotLokal Building Connected Communities study(1) finds that 100% of Malaysian women who achieve economic inclusion share their success by uplifting other women in B40 and rural areas. For 1,015 female sellers surveyed on the marketplace this Ramadan period: two-thirds hire single, rural, or impoverished women, or source directly from women-owned suppliers; a third facilitate networking opportunities and training programs.</p><p style="text-align: center;">These findings demonstrate that Malaysian women in the digital economy are not only supporting household dependents during peak Ramadan e-commerce sales(2), but are a driving force in giving back by lowering barriers to entry, widening access to customers, and providing more flexibility in time management to other women like themselves. </p><p style="text-align: center;">When asked ”How has Shopee opened up new opportunities for women sellers like yourself?” – eight in ten respondents value the benefits and freedom of starting an online storefront easily with minimal investments and scaling it for sustainable growth, whereas two in ten respondents value the time they get to support their family, pursue their own aspirations, and enhance their skills.</p><p style="text-align: center;">Having achieved success for themselves this Raya, women on Shopee have been able to save time and effort in establishing alternative revenue streams, build relationships with resellers, vendors, and infrastructure partners they have no prior contacts with, and figure out how to invest in attracting their first customer base, especially for marginalised or impoverished women in rural and B40 communities. Not to mention, juggling their careers on top of household responsibilities and raising children.</p><p style="text-align: center;">#ShopeeSapotLokal’s community of women sellers have a sense of purpose and are capitalising on opportunities to drive greater inclusion by appealing to younger generations of Malaysian shoppers who shop purposefully online(3). When Generation Z choose to buy from women-owned stores, the survey helps them understand why these women think it’s important their business is supported: 60% of respondents are driven by career growth, financial empowerment, and long-term stability. 40% believe in making a positive impact with products that improve lives and by being role models for women and children. </p><p style="text-align: center;">Kenneth Soh, Head of Marketing at Shopee Malaysia, said, “Our belief is that e-commerce should be accessible to all. With this survey, Shopee’s community of empowered business-women are getting their voices heard. They’re advocating for a multifaceted approach to uplift other women and encouraging online shoppers to support them. These women are playing a significant role in Malaysia’s digital economy, and we’re sitting up listening and giving them the platform to succeed.”</p><p style="text-align: center;">Their growing participation in e-commerce allows Malaysian women to give their point of view on how to upskill other women to unlock their growth potential. 70% of women surveyed identified understanding people and delivering on trust as critical to success — 30% prioritise marketing as important to improve store content and deliver on their brand story, 20% focus on engaging shopping experiences to increase orders, and 20% emphasise customer service for star ratings and positive reviews. Only a third think upskilling is needed in navigating the platform features or optimising operations.</p><p style="text-align: center;">When asked which Shopee marketplace feature they utilise most to grow given their specific needs and constraints as women entrepreneurs, 36% of women sellers want to become preferred sellers or achieve Shopee Mall status. 25% want to leverage influencers and Shopee Live for higher visibility, 23% seek Seller Education Hub and Shopee Bintang Komuniti support, and 18% would like to capitalise on Big Campaigns. </p><p style="text-align: center;">“Championing other women’s success means they can help each other define how Malaysian communities are built, communicated with, and how value-based businesses are run. 90% of women surveyed would recommend Shopee as a platform of choice to other women sellers promoting value-based shopping and inclusion,” Soh concluded. </p><p style="text-align: center;"><br /></p><p style="text-align: center;"><br /></p><p style="text-align: center;"><br /></p><p style="text-align: center;"><br /></p><p style="text-align: center;"><br /></p><p style="text-align: center;"><br /></p>cecedingdinghttp://www.blogger.com/profile/12658828000409917742noreply@blogger.com0tag:blogger.com,1999:blog-7480125825002065225.post-30789201127814403112023-04-19T05:18:00.008-07:002023-04-19T05:18:57.520-07:00ShopeeFood and Pizza Hut Delivers Love to Food Delivery Partners for Ramadhan and Hari Raya Celebrations<div class="separator" style="clear: both; text-align: center;"><a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEi5Qvs-EO8PYJ6styee30TFI8haj0wZnbarwiPzkpKxqpSIG_jE2Du4uSnyNTd9C8RQGU8K_HDTW5j0ZrfUUtSMMY3U72wgPAIvpJ1jhncmCLvzSgQs7TyujP8qmQTog25_qyz0_KAJanq4CJZUV8Ecr1Ngad33q7M1BOXNQKA4pBaLx2VyO_CJh03P/s927/4.%20ShopeeFood%20Delivery%20Partners.png" imageanchor="1" style="margin-left: 1em; margin-right: 1em;"><img border="0" data-original-height="676" data-original-width="927" height="291" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEi5Qvs-EO8PYJ6styee30TFI8haj0wZnbarwiPzkpKxqpSIG_jE2Du4uSnyNTd9C8RQGU8K_HDTW5j0ZrfUUtSMMY3U72wgPAIvpJ1jhncmCLvzSgQs7TyujP8qmQTog25_qyz0_KAJanq4CJZUV8Ecr1Ngad33q7M1BOXNQKA4pBaLx2VyO_CJh03P/w400-h291/4.%20ShopeeFood%20Delivery%20Partners.png" width="400" /></a></div><p style="text-align: center;">In conjunction with Ramadhan and the upcoming Hari Raya celebrations, ShopeeFood together with Pizza Hut organised several berbuka puasa sessions across Klang Valley and Selangor for its fleet of food delivery partners. The #ShopeeDeliversLove campaign is in its second year and aims to show appreciation to ShopeeFood delivery partners.</p><p style="text-align: center;">Hundreds of delivery partners attended the sessions across many locations such as Wangsa Maju, Kota Damansara, Kepong and Kajang. Besides feasting on various yummy pizzas and beverages provided by Pizza Hut, the delivery partners also received many other goodies like Hari Raya cookies and petrol vouchers.</p><div class="separator" style="clear: both; text-align: center;"><a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEhayBHub8WIsaoS_3NJ_cdP10Gk3tr3MoYAo0c9b1JMweQIY7gp0U1q8EvhLLBhwX-K4tnCY3YcPbNES2orRNGSz5XKpPTL0LzgycHw-7RR_vlRSwLWZXtFdMp_og2MxFAWsc6WNg8E20dtcK_7oHZA6A3r7LSI4TtGYk1jLjkkiFlVb4m-ioQnyd99/s4000/3.%20Kwa%20Yin%20Leng,%20Head%20of%20ShopeeFoodOperations%20Malaysia%20hands%20out%20Pizza%20Hut%20meals%20-%20Copy.heic" imageanchor="1" style="margin-left: 1em; margin-right: 1em;"><img border="0" data-original-height="4000" data-original-width="2252" height="400" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEhayBHub8WIsaoS_3NJ_cdP10Gk3tr3MoYAo0c9b1JMweQIY7gp0U1q8EvhLLBhwX-K4tnCY3YcPbNES2orRNGSz5XKpPTL0LzgycHw-7RR_vlRSwLWZXtFdMp_og2MxFAWsc6WNg8E20dtcK_7oHZA6A3r7LSI4TtGYk1jLjkkiFlVb4m-ioQnyd99/w225-h400/3.%20Kwa%20Yin%20Leng,%20Head%20of%20ShopeeFoodOperations%20Malaysia%20hands%20out%20Pizza%20Hut%20meals%20-%20Copy.heic" width="225" /></a></div><p style="text-align: center;">According to Kwa Yin Leng, Head of Operations for ShopeeFood Malaysia: “We are excited to be able to host this event on an annual basis for our delivery partners. ShopeeFood recognises the important role driver partners play in our business. As such, we continue to engage them closely, to better understand their needs. We take our driver partners’ feedback seriously, implement support initiatives and policies that meet their needs and continuously improve their welfare.”</p><p style="text-align: center;">“ShopeeFood is committed to delivering the highest quality of service for our customers by providing our users with value, variety and convenience through an integrated ecosystem. We hope by providing good food to our delivery partners, they will have more flexibility to observe their religious duties while delivering customer orders during this busy period,” she added.</p><p style="text-align: center;">Besides receiving food, delivery partners were also given a chance to win attractive lucky prizes that included smartphones, helmets and other riding apparel like raincoats.</p><div class="separator" style="clear: both; text-align: center;"><a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEgok9Euo4q9Whq5IqOGzSa2yy8zpRp3PJq5y0ph12U_jIHwV-RI4LPDDe08qPYkWx5i7d2endAsFqEL_GSLHTrol--5xD5f1dC6etXoVqfRPu-xHScOF5qpF7u2Zw38v5u5r6UQfBMsU3GmIaYUTBxWfww9BVifBZb1hJfwJKjLz4No2aT59cy4quRT/s4000/2.%20ShopeeFood%20Team%20with%20Delivery%20Partners%20-%20Copy.heic" imageanchor="1" style="margin-left: 1em; margin-right: 1em;"><img border="0" data-original-height="2252" data-original-width="4000" height="225" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEgok9Euo4q9Whq5IqOGzSa2yy8zpRp3PJq5y0ph12U_jIHwV-RI4LPDDe08qPYkWx5i7d2endAsFqEL_GSLHTrol--5xD5f1dC6etXoVqfRPu-xHScOF5qpF7u2Zw38v5u5r6UQfBMsU3GmIaYUTBxWfww9BVifBZb1hJfwJKjLz4No2aT59cy4quRT/w400-h225/2.%20ShopeeFood%20Team%20with%20Delivery%20Partners%20-%20Copy.heic" width="400" /></a></div><p style="text-align: center;">Delivery partners interviewed during the event also expressed their appreciation for the gesture from ShopeeFood. En. Faizal bin Hashom who has been working with ShopeeFood for more than one and a half years said: “It is such a great event, and I hope ShopeeFood can organise a bigger one in the future so more drivers can attend it together. The timing to have the event during the month of Ramadan and Hari Raya is good as well.”</p><p style="text-align: center;">Another delivery partner, En. Abdul Qayum Bin Baharum said: “This event is really good for drivers to get together to not only meet new friends that are working in the same area but also a great opportunity to meet the ShopeeFood management team. The gifts are very attractive and I am grateful that we are able to participate in this event. Thank you ShopeeFood.”</p><div class="separator" style="clear: both; text-align: center;"><a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEjRA16LJR_HWkEe62CS7R56yu1aO6n0OPUhDDLt7_YeXyCgCirX75MSmR9Gik1c46pVHIIS6OzVPWHEvQw8YhilaoPYb0uIzMa9yi3y8V_X0OYQaqnJLtGqzuJ2ANbR60wax9nX0fJ8kj3GoGFK-GSLBfTMfwWkJdYJF4UyOmiRKTA8V3GIzMknrG-5/s1200/5.%20Super%20Deals.jpg" imageanchor="1" style="margin-left: 1em; margin-right: 1em;"><img border="0" data-original-height="360" data-original-width="1200" height="120" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEjRA16LJR_HWkEe62CS7R56yu1aO6n0OPUhDDLt7_YeXyCgCirX75MSmR9Gik1c46pVHIIS6OzVPWHEvQw8YhilaoPYb0uIzMa9yi3y8V_X0OYQaqnJLtGqzuJ2ANbR60wax9nX0fJ8kj3GoGFK-GSLBfTMfwWkJdYJF4UyOmiRKTA8V3GIzMknrG-5/w400-h120/5.%20Super%20Deals.jpg" width="400" /></a></div><p style="text-align: center;">For the Hari Raya period, ShopeeFood will also be having special discounts from 20th - 21st April. The offers include Free Delivery and features various merchants such as myBurgerLab, HWC Coffee, and Nasi Ayam Penyet.</p><p style="text-align: center;">ShopeeFood was established in 2021 to help its users benefit from a convenient and hassle-free food delivery experience by providing numerous eateries, from popular joints to local street food stalls, at the best value. As part of Shopee’s existing ecosystem that includes the mobile wallet ShopeePay, along with amazing deals and promotions all year round, Malaysians have a secure, and rewarding payment and delivery experience with ShopeeFood.</p>cecedingdinghttp://www.blogger.com/profile/12658828000409917742noreply@blogger.com0tag:blogger.com,1999:blog-7480125825002065225.post-32556764220281093682023-04-11T17:45:00.000-07:002023-04-11T17:45:04.654-07:00Usher Hari Raya with Free Delivery and Discounts Up to 50% off<div class="separator" style="clear: both; text-align: center;"><a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEgZQpdqBK4YgLLzSFDvP9Q99SWLNLkOT_vH6nMCwTqpsDRkAo-wHKikTTwBySJIQCn3FIEgATSgOG0cg1Z8YQ0eQ1l_2pXFUQzfooiVchz6IWjvoIVrQcjQRhjPfQiJWM_g5h-GOR0CPLl-bfXosE-mcPIZWeGT5jXunc5v7-BQmWk34KYvYA1EG9xC/s750/Mid%20Month%20Sale.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" data-original-height="224" data-original-width="750" height="120" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEgZQpdqBK4YgLLzSFDvP9Q99SWLNLkOT_vH6nMCwTqpsDRkAo-wHKikTTwBySJIQCn3FIEgATSgOG0cg1Z8YQ0eQ1l_2pXFUQzfooiVchz6IWjvoIVrQcjQRhjPfQiJWM_g5h-GOR0CPLl-bfXosE-mcPIZWeGT5jXunc5v7-BQmWk34KYvYA1EG9xC/w400-h120/Mid%20Month%20Sale.jpg" width="400" /></a></div><p style="text-align: center;">Order your favourite Ramadhan and Hari Raya dishes with ease as ShopeeFood brings you a variety of special dishes for you and the family. With great discounts and free delivery throughout the Ramadan-Raya season, you can focus your efforts on preparing for the rest of the celebrations without worrying about what-to-eat. Get started right here with some unique offers from our awesome ShopeeFood merchants:</p><p style="text-align: center;">● TEXAS CHICKEN’s Ayam 8Lada Promo - Indulge in an explosive combination of 8 powerful peppers that is guaranteed to tantalize your taste buds and deliver an extraordinary spicy sensation!</p><p style="text-align: center;">● KENNY ROGERS ROASTERS’ Ole-Ole Raya Package - Satisfy your cravings with the creamy and buttery sauces of Kenny Rogers Roasters Buttermilk Pedas, infused with a tantalizing hint of spiciness that is sure to leave you hooked.</p><p style="text-align: center;">● CHATIME’s Ramadhan Golden Fresh Mango Series - Start your iftar on a refreshing note with Chatime’s Golden Fresh Mango series featuring Sakur pearls and sago that surely satisfy your thirst.</p><p style="text-align: center;">● MARRY BROWN’s Riang Ramadan Raya Special - Spice up your appetite with a burst of aromatic local spices in every bite of Marrybrown’s Riang Ramadan Special.</p><p style="text-align: center;">● A&W’s Jom Buka Meal - Experience the ultimate flavor explosion with A&W’s new go-to menu, perfectly crispy and coated with spicy Daebak sauce. If you love a little heat, this is the perfect choice for you. Come and enjoy the K-Pop of flavors at A&W!</p><div class="separator" style="clear: both; text-align: center;"><a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEhxXqp3aMu4QC35TfKHA5Nk5Cd04TrUsET4wnNkN7Fzu8SL8JfY_42q6OzA8xqBkEc2FwR_MgYPlPZFbOjnd0cVmf2CnjaZpuw7UcURgv5rP5TuELM17WbfbBeZDkH2Wh4YEsz3QEYuauRfOQA7Hgn5su7GowJGGm8VYPJyulr2w66uL8q9J7wPSRHj/s750/Super%20Deals.jpg" imageanchor="1" style="margin-left: 1em; margin-right: 1em;"><img border="0" data-original-height="224" data-original-width="750" height="96" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEhxXqp3aMu4QC35TfKHA5Nk5Cd04TrUsET4wnNkN7Fzu8SL8JfY_42q6OzA8xqBkEc2FwR_MgYPlPZFbOjnd0cVmf2CnjaZpuw7UcURgv5rP5TuELM17WbfbBeZDkH2Wh4YEsz3QEYuauRfOQA7Hgn5su7GowJGGm8VYPJyulr2w66uL8q9J7wPSRHj/s320/Super%20Deals.jpg" width="320" /></a></div><p style="text-align: center;">That’s not all as ShopeeFood brings you Mid Month Sales with ONE-day only discounts:<a href="https://shopee.com.my/now-food/index?utm_campaign=sm&utm_content=MidMonthSale-organic-pr&utm_medium=sm&utm_source=facebook&utm_term=campaign" target="_blank">Link</a></p><p style="text-align: center;">We also got you covered for Hari Raya. Check out these Raya friendly brands to provide you with better convenience:</p><p style="text-align: center;">● EDEN SATAY PANTAI DALAM’s Satay -Savor the delightful blend of distinct flavors that merge to form a delectable and gratifying sensation, infused with aromatic species,char-grilled meat, and peanut sauce.</p><p style="text-align: center;">● PAK ALI NASI LEMAK DAU PISANG’s Rendang - Indulge in the intense and intricate flavor profile of rendang, as the beef or chicken is slow-cooked to perfection, absorbingall the aromatic spices and herbs. The result is a deeply satisfying and flavorful dish that is sure to please even the most refined taste.</p><p style="text-align: center;">● SEDAP MALAM SATION’s Asam Pedas - Asam pedas offers a distinctive and intricate flavor profile with a blend of sour, spicy, and savory flavors, coupled with a fragrant and earthy aroma that will leave a lasting impression.</p><p style="text-align: center;">● ALI, MUTHU & AH HOCK’S Lontong - If you’re in the mood for traditional dishes, look no further than lontong! This simple but satisfying dish is enjoyed throughout the region, with its mild and comforting flavor and soft, chewy texture making it a popular comfort food to many.</p><p style="text-align: center;">● LEMANG PANAS’ Lemang - Lemang is cooked in a bamboo tube, the combination of glutinous rice and coconut milk to create a flavorful and visually impressive dish that is sure to impress.</p>cecedingdinghttp://www.blogger.com/profile/12658828000409917742noreply@blogger.com0tag:blogger.com,1999:blog-7480125825002065225.post-33214008694137505822023-04-04T00:42:00.003-07:002023-04-04T00:42:26.749-07:00New Generation of Malaysians Shop Value-Based Online<p> </p><p dir="ltr" style="line-height: 1.38; margin-bottom: 0.0pt; margin-top: 0.0pt; text-align: center;"><span style="font-family: Roboto; font-size: 11pt; font-variant-east-asian: normal; font-variant-numeric: normal; vertical-align: baseline; white-space: pre-wrap;"><span style="border: none; display: inline-block; height: 338.0px; overflow: hidden; width: 507.0px;"><img height="338.0" src="https://lh6.googleusercontent.com/dCWUfzmqiZAiDXTwS2Ffvg72CcHmuiyKOYenBX9BPjAAJkBzRfh33WYgrmVZJfBxLmnwtJLK5St1h6GpaAnV8FlV4G2F4CLPhzCwyr8IDMalSplOVsSxOOFUA1W0IAfLQvjEsynurDHUuDB8v1GzGvE" style="margin-left: 0.0px; margin-top: 0.0px;" width="507.0" /></span></span></p><br /><p dir="ltr" style="line-height: 1.38; margin-bottom: 0.0pt; margin-top: 0.0pt; text-align: justify;"><span style="font-family: Roboto; font-size: 11pt; font-variant-east-asian: normal; font-variant-numeric: normal; font-weight: 700; vertical-align: baseline; white-space: pre-wrap;">New generations of Malaysians are shopping with purpose online</span><span style="font-family: Roboto; font-size: 11pt; font-variant-east-asian: normal; font-variant-numeric: normal; vertical-align: baseline; white-space: pre-wrap;"> </span><span style="background-color: white; font-family: Roboto; font-size: 11pt; font-variant-east-asian: normal; font-variant-numeric: normal; vertical-align: baseline; white-space: pre-wrap;">—</span><span style="font-family: Roboto; font-size: 11pt; font-variant-east-asian: normal; font-variant-numeric: normal; vertical-align: baseline; white-space: pre-wrap;"> Shopee’s marketplace data shows online consumers are three times more likely to buy products that promote smarter consumption in 2023 than in 2020.</span><span style="font-family: Roboto; font-size: 11pt; font-variant-east-asian: normal; font-variant-numeric: normal; font-weight: 700; vertical-align: baseline; white-space: pre-wrap;"> </span><span style="font-family: Roboto; font-size: 11pt; font-variant-east-asian: normal; font-variant-numeric: normal; vertical-align: baseline; white-space: pre-wrap;">Malaysians are increasingly searching for keywords such as ‘pre-loved’, ‘pre-owned’, ‘warehouse clearance’, ‘demo unit’ and ‘thrift’ over ‘new’.</span></p><br /><p dir="ltr" style="line-height: 1.38; margin-bottom: 0.0pt; margin-top: 0.0pt; text-align: justify;"><span style="font-family: Roboto; font-size: 11pt; font-variant-east-asian: normal; font-variant-numeric: normal; font-weight: 700; vertical-align: baseline; white-space: pre-wrap;">Over the last three years, Shopee marketplace saw consumers putting value-based shopping into practice with a total 1.4 million items sold</span><span style="font-family: Roboto; font-size: 11pt; font-variant-east-asian: normal; font-variant-numeric: normal; vertical-align: baseline; white-space: pre-wrap;"> that were demo units, warehouse clearance items with minor defects, bundled goods, and also pre-owned products. </span><span style="font-family: Roboto; font-size: 11pt; font-variant-east-asian: normal; font-variant-numeric: normal; font-weight: 700; vertical-align: baseline; white-space: pre-wrap;">50% of these were FMCG categories Baby and Toys, Groceries and Pets, and Health and Beauty</span><span style="font-family: Roboto; font-size: 11pt; font-variant-east-asian: normal; font-variant-numeric: normal; vertical-align: baseline; white-space: pre-wrap;">, 27% pre-owned fashion, 17% lifestyle items (Home and Living, Outdoor Sports, Hobbies, Games and Books) and the remainder used Electronics.</span></p><br /><p dir="ltr" style="line-height: 1.38; margin-bottom: 0.0pt; margin-top: 0.0pt; text-align: justify;"><span style="font-family: Roboto; font-size: 11pt; font-variant-east-asian: normal; font-variant-numeric: normal; font-weight: 700; vertical-align: baseline; white-space: pre-wrap;">Kenneth Soh, Head of Marketing at Shopee Malaysia, </span><span style="font-family: Roboto; font-size: 11pt; font-variant-east-asian: normal; font-variant-numeric: normal; vertical-align: baseline; white-space: pre-wrap;">said, “Value-based shopping is clearly the future. Generation Z shoppers on our marketplace are telling us with their keyword searches that </span><span style="font-family: Roboto; font-size: 11pt; font-variant-east-asian: normal; font-variant-numeric: normal; font-weight: 700; vertical-align: baseline; white-space: pre-wrap;">for every 6 times they look for something new, 4 other times, they are looking for something pre-loved</span><span style="font-family: Roboto; font-size: 11pt; font-variant-east-asian: normal; font-variant-numeric: normal; vertical-align: baseline; white-space: pre-wrap;">, recycled, reused or display units. They are exercising their purchasing power in a very deliberate way, and it’s humbling to be able to meet the needs of this group of consumers by connecting them to sellers who are aligned with their values.”</span></p><br /><p dir="ltr" style="line-height: 1.38; margin-bottom: 0.0pt; margin-top: 0.0pt; text-align: justify;"><span style="font-family: Roboto; font-size: 11pt; font-variant-east-asian: normal; font-variant-numeric: normal; vertical-align: baseline; white-space: pre-wrap;">“Shopee makes it easy for Malaysian sellers with stocks to clear to list their pre-loved goods and describe and show users the conditions they are authentically in so that people can make smarter shopping decisions. In February 2023, we saw an estimated 15% increase in pre-loved SKU listings compared to the same month last year. We believe that we make it easier for our consumers to shop with more value online,” Soh concluded.</span></p><br /><p dir="ltr" style="line-height: 1.38; margin-bottom: 0.0pt; margin-top: 0.0pt; text-align: justify;"><span style="font-family: Roboto; font-size: 11pt; font-variant-east-asian: normal; font-variant-numeric: normal; vertical-align: baseline; white-space: pre-wrap;">The most popular warehouse clearance supplies were hand sanitisers as Malaysians increased their need for personal hygiene protection. As households economised on spending, overstock but affordable skincare, cosmetics, and personal care products were hot in demand. Unsurprisingly, shoppers also chose ‘pre-owned’ over ‘new’ with baby and children accessories, baby and children toys, and pet accessories that get outgrown with age.</span></p><br /><p dir="ltr" style="line-height: 1.38; margin-bottom: 0.0pt; margin-top: 0.0pt; text-align: justify;"><span style="font-family: Roboto; font-size: 11pt; font-variant-east-asian: normal; font-variant-numeric: normal; vertical-align: baseline; white-space: pre-wrap;">Influencers’ content on Shopee Live has also been shifting to cater to value-based and purposeful shopping decisions. </span><span style="font-family: Roboto; font-size: 11pt; font-variant-east-asian: normal; font-variant-numeric: normal; font-weight: 700; vertical-align: baseline; white-space: pre-wrap;">Throughout the last three years, livestream sellers recorded four times more pre-loved orders sold</span><span style="font-family: Roboto; font-size: 11pt; font-variant-east-asian: normal; font-variant-numeric: normal; vertical-align: baseline; white-space: pre-wrap;"> and twice as much live streaming content for pre-owned products compared to new products. This could be attributed to the authenticity generated by influencers demonstrating pre-loved units in their genuine condition along with positive messages shaping sustainable mindsets.</span></p><br /><p dir="ltr" style="line-height: 1.38; margin-bottom: 0.0pt; margin-top: 0.0pt; text-align: justify;"><span style="font-family: Roboto; font-size: 11pt; font-variant-east-asian: normal; font-variant-numeric: normal; vertical-align: baseline; white-space: pre-wrap;">Shoppers keen to support recommerce can type the following keywords on Shopee’s search bar: “pre-loved”, “bundled”, “warehouse clearance”, “thrift”, “second hand”, “used”, “demo unit” and “pre-owned”. In addition, users can find titles for preloved Live Streams available to view in the Shopee mobile app. Shopee users should also note that from 24 March, Shopee has introduced ‘Change of Mind’, a free return and refund feature for the entire Fashion segment (Local Sellers only) on the marketplace, to enable a ‘want not, waste not’ mindset this Ramadan and Raya.</span></p><br /><div><br /></div>cecedingdinghttp://www.blogger.com/profile/12658828000409917742noreply@blogger.com0tag:blogger.com,1999:blog-7480125825002065225.post-4711961060493863652023-03-15T01:40:00.001-07:002023-03-15T01:40:12.224-07:00ShopeeFood Rewards Female Driver Partners in Special Women’s Day Celebration<div class="separator" style="clear: both; text-align: center;"><a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEiIYiTy0C1_e3wSR4GirFRs5MUebBPbcCYqi9twJsELpkTNUFh5qoP2UninyAsa8mPGVMX2Y6tmzxmc0MIzFr0fXi_BNVoTxOt32dAIMJc_a0WGOqBiLIUTfSPH9_SKTamR-yb7JU8hJY_f-2gpbitZm-7CwzbKm6gkihDEhhdC0LR7sB09nmFNpdu4/s4528/Group%20Photo-1.jpg" imageanchor="1" style="margin-left: 1em; margin-right: 1em;"><img border="0" data-original-height="3016" data-original-width="4528" height="213" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEiIYiTy0C1_e3wSR4GirFRs5MUebBPbcCYqi9twJsELpkTNUFh5qoP2UninyAsa8mPGVMX2Y6tmzxmc0MIzFr0fXi_BNVoTxOt32dAIMJc_a0WGOqBiLIUTfSPH9_SKTamR-yb7JU8hJY_f-2gpbitZm-7CwzbKm6gkihDEhhdC0LR7sB09nmFNpdu4/s320/Group%20Photo-1.jpg" width="320" /></a></div><p style="text-align: center;">In conjunction with International Women's Day celebrations in the month of March, ShopeeFood hosted a special event as a show of appreciation for women driver partners in Klang Valley. The event was supported by several leading brands such as NIVEA, Marrybrown, Chatime and L'Oréal Malaysia. Almost 60 female riders, accompanied by their friends, participated in the event to celebrate the day.</p><p style="text-align: center;">In addition to the collaboration with leading brand partners, ShopeeFood also provided a personal development program led by an expert in the field of humanities and social studies:</p><div class="separator" style="clear: both; text-align: center;"><a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEhoQT4JleCWNYY8KZuK6S7jUMiYSJKajF5IGUDi7B8BdJEbdI2p9MRtml0d-o7e2AlwESEvTNVwS3I3cB5FtjYvCnj6mARCLZPNFYIVms2pYSYZnGGNT6bVUD131H4buMJlmuPMfN9Z-4_y5zpPSA_9HUSBD1MflskrYK-xVdFXkVukS2i3FogB65GU/s4528/Pi%20Q%20Program%20with%20Associate%20Professor%20Dr.%20Hadija.jpg" imageanchor="1" style="margin-left: 1em; margin-right: 1em;"><img border="0" data-original-height="3016" data-original-width="4528" height="213" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEhoQT4JleCWNYY8KZuK6S7jUMiYSJKajF5IGUDi7B8BdJEbdI2p9MRtml0d-o7e2AlwESEvTNVwS3I3cB5FtjYvCnj6mARCLZPNFYIVms2pYSYZnGGNT6bVUD131H4buMJlmuPMfN9Z-4_y5zpPSA_9HUSBD1MflskrYK-xVdFXkVukS2i3FogB65GU/s320/Pi%20Q%20Program%20with%20Associate%20Professor%20Dr.%20Hadija.jpg" width="320" /></a></div><p style="text-align: center;">Associate Professor Dr Hadija Mohd, who has developed the Personal Initiative Intelligence (PI-Q) framework.</p><p style="text-align: center;">The PI-Q framework aims to build essential soft-skills to help driver partners improve their job performance. The unique approach focuses on developing the inner qualities of an individual, such as resilience, self-awareness, and empathy.</p><p style="text-align: center;">At the end of the program, three selected driver partners were recognised for their participation and given an opportunity to continue their education with a scholarship in a recognised higher education program. ShopeeFood selected the City Continued Education Centre to partner for the scholarship that’s valued at more than RM60,000.</p><p style="text-align: center;">According to Kwa Yin Leng, Head of Operations for ShopeeFood Malaysia, the celebration is an important milestone in recognising women’s contribution to the food delivery industry.</p><div class="separator" style="clear: both; text-align: center;"><a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEiAEbCFfHKXlUSwKt10VW6BlFVTKFGtEZ6Qd6jwITTy916xV7GWD4qkhY0hub3d2E558BJ0oMz3daGsBIsUooeKck3f_sP-yiEpWaLpE7e8Wi4BSHFAgR4ttkcSe6DMhVDwbKaVCoQH6vKaL7OyVldfVJmiy_pIAOxvbKMu145NnkSR7qvUC0nXa-1T/s4528/ShopeeFood%20Riders%20with%20Chatime.jpg" imageanchor="1" style="margin-left: 1em; margin-right: 1em;"><img border="0" data-original-height="3016" data-original-width="4528" height="213" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEiAEbCFfHKXlUSwKt10VW6BlFVTKFGtEZ6Qd6jwITTy916xV7GWD4qkhY0hub3d2E558BJ0oMz3daGsBIsUooeKck3f_sP-yiEpWaLpE7e8Wi4BSHFAgR4ttkcSe6DMhVDwbKaVCoQH6vKaL7OyVldfVJmiy_pIAOxvbKMu145NnkSR7qvUC0nXa-1T/s320/ShopeeFood%20Riders%20with%20Chatime.jpg" width="320" /></a></div><p style="text-align: center;">“ShopeeFood aims to provide our female driver partners a supportive environment so they feel valued, safe and recognised. We are happy to be partnering with various brands and showcase our efforts in a meaningful way. The learning programs will go a long way in upskilling our riders and hopefully impact their lives for the better,” she said.</p><div class="separator" style="clear: both; text-align: center;"><a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEiyCQ3NuUdn4xuuFFSnIn_YNM9CAcgQkukRKz1Hj2x2wGyf7gDaZ38wi7Q9cF6wM_vlSCDdxvXINGs8pH-ic8aXjGkqFRoiWAJJZDPGiSl66XYx8i93GEMf36h4PO7U5GWiF0ZdY_kQb0zsQ2OvzwOxY2DCd_RQJn_ODy9yzmJpW2CmwoQ_WEVeLQ5C/s4528/ShopeeFood%20Riders%20with%20Nivea%20Goodie%20Bags.jpg" imageanchor="1" style="margin-left: 1em; margin-right: 1em;"><img border="0" data-original-height="3016" data-original-width="4528" height="213" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEiyCQ3NuUdn4xuuFFSnIn_YNM9CAcgQkukRKz1Hj2x2wGyf7gDaZ38wi7Q9cF6wM_vlSCDdxvXINGs8pH-ic8aXjGkqFRoiWAJJZDPGiSl66XYx8i93GEMf36h4PO7U5GWiF0ZdY_kQb0zsQ2OvzwOxY2DCd_RQJn_ODy9yzmJpW2CmwoQ_WEVeLQ5C/s320/ShopeeFood%20Riders%20with%20Nivea%20Goodie%20Bags.jpg" width="320" /></a></div><p style="text-align: center;">In addition to the personal development class, the driver partners were also treated to a self-care workshop hosted by NIVEA. The experts from NIVEA helped the riders learn healthy skincare and good hygiene habits as riders are often exposed to changing weather conditions while doing their work. At the end of the session, the female driver partners were also given NIVEA products to kickstart their regime.</p><div class="separator" style="clear: both; text-align: center;"><a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEhz8CD6cmDCajbPRhxwsvbCd9v9zq4ayFejz3H8HahGh9zPJjT5ImYAsfqDUN9h3_SM3kqIatVXXJeOzKtfDvxbEPrKzV6P9VghqM72bOnSQAYk7bf-7UpoK5dEW0BHH19Lh3WSqHqLfHZVQT8NPvuXAe6c0H7-BnmLkja4fza3RtgoNFE5lAlMQwct/s5461/ShopeeFood%20Group%20Photo.jpg" imageanchor="1" style="margin-left: 1em; margin-right: 1em;"><img border="0" data-original-height="3641" data-original-width="5461" height="213" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEhz8CD6cmDCajbPRhxwsvbCd9v9zq4ayFejz3H8HahGh9zPJjT5ImYAsfqDUN9h3_SM3kqIatVXXJeOzKtfDvxbEPrKzV6P9VghqM72bOnSQAYk7bf-7UpoK5dEW0BHH19Lh3WSqHqLfHZVQT8NPvuXAe6c0H7-BnmLkja4fza3RtgoNFE5lAlMQwct/s320/ShopeeFood%20Group%20Photo.jpg" width="320" /></a></div><p style="text-align: center;">The highlight of the event was a panel session that was also live-streamed on the Shopee app and social platforms. The lively discussion featured three popular figures from different backgrounds sharing their personal stories of immense challenges and how it led them to success. The panellists were:</p><p style="text-align: center;">● Datuk Shalin Zulkifli, a professional bowler and athlete who has represented Malaysia for 28 years in numerous international competitions. She currently holds five world championship titles and is a fierce advocate for gender equality.</p><p style="text-align: center;">● Nandini Balakrishnan is a known influencer and video producer with a popular media company. She has written extensively on issues related to the discrimination and her work has been featured in major publications around the world. In 2021, Nandini was also awarded the Women of the Future Awards Southeast Asia in the ‘Arts & Culture’category. This award recognises achievements of female trailblazers across industries.</p><p style="text-align: center;">● Natasha Helwa Binti Ramlee, is a young female entrepreneur and a ShopeeFood merchant. She is the eldest of three siblings that founded the popular restaurant franchise of ‘Tiga Budak Gemok’. While the restaurant may have had humble beginnings of starting off under a tree, the business today has rapidly grown and expanded to cover more than six states in Malaysia.</p><p style="text-align: center;">To end the day, driver partners were treated to a sumptuous lunch sponsored by Marrybrown and Chatime Malaysia. The riders feasted on Nasi Lemak MB by Marrybrown and a variety of bestselling bubble tea drinks like Grass Jelly Roasted Milk Tea, Mango QQ, Lychee QQ, Passionfruit QQ from Chatime Malaysia. The riders also went home with skincare giveaway from L'Oréal Malaysia consisting of L'Oréal Paris products valued at approximately RM12,000.</p><p style="text-align: center;">.
</p><p style="text-align: center;"><b>ShopeeFood Mid Month Sale
</b></p><p style="text-align: center;">Enjoy for one-day only a variety of food and drinks on sale with Mid-month sale from
</p><p style="text-align: center;">ShopeeFood. Enjoy:
</p><p style="text-align: center;">● Super Deals to RM21 OFF
</p><p style="text-align: center;">● Save up to RM30
</p><p style="text-align: center;">● Free Delivery (RM0 Min. Spend)</p>cecedingdinghttp://www.blogger.com/profile/12658828000409917742noreply@blogger.com0tag:blogger.com,1999:blog-7480125825002065225.post-19262129719819371562023-02-19T18:39:00.001-08:002023-02-19T18:39:07.230-08:00TOP TIPS FOR SAVING UP BEFORE PAYDAY<div class="separator" style="clear: both; text-align: center;"><a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEj_7oAhih_HaHIv79EvEzc3PFdL0vnH__u6Ze5CMAJjdvY6__IYY1aRa-3vuNT5iDP0Pd3buoRRW4vC1d3doHdXKCAFd_1HOVyNBUcxs7Kn86wbqLWTcLEnOgWaOL9jAZXN3X2GGjOd_UY23NuydehCU9yF17t7eTOmznsxlOEcqDilRIXN9PJmbhYa/s1350/ShopeeFood%20February%20PayDay%20Sale%2050%25%20OFF.jpg" imageanchor="1" style="margin-left: 1em; margin-right: 1em;"><img border="0" data-original-height="1350" data-original-width="1080" height="320" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEj_7oAhih_HaHIv79EvEzc3PFdL0vnH__u6Ze5CMAJjdvY6__IYY1aRa-3vuNT5iDP0Pd3buoRRW4vC1d3doHdXKCAFd_1HOVyNBUcxs7Kn86wbqLWTcLEnOgWaOL9jAZXN3X2GGjOd_UY23NuydehCU9yF17t7eTOmznsxlOEcqDilRIXN9PJmbhYa/s320/ShopeeFood%20February%20PayDay%20Sale%2050%25%20OFF.jpg" width="256" /></a></div><p style="text-align: center;"> If you’re looking to save money while waiting for your salary to arrive, here are THREE WAYS to
</p><p style="text-align: center;">maximize savings before your next payday:
</p><p style="text-align: center;">1. <b>Make a Budget
</b></p><p style="text-align: center;">Before you start shopping, make a budget for how much you can afford to spend. This can help
</p><p style="text-align: center;">you avoid overspending and ensure that you only buy items you actually need. If you’re ordering
</p><p style="text-align: center;">online, check out ShopeeFood’s amazing deals that can help you to save up extra ringgits!
</p><p style="text-align: center;">2. <b>Plan your Purchases
</b></p><p style="text-align: center;">Look at the items that are on sale and make a list of the ones you want to buy. This way, it helps
</p><p style="text-align: center;">you to stay focused and avoid buying things on impulse.
</p><p style="text-align: center;">3. <b>Enjoy FREE delivery to the fullest</b></p><p style="text-align: center;">Surprise your best pals with something savory or something sweet! Let it be known that our free
</p><p style="text-align: center;">delivery vouchers are now up for grabs this ShopeeFood Day and PayDay!
</p><p style="text-align: center;">ShopeeFood PayDay Amazing Deals Just You!
</p><p style="text-align: center;">Order from a variety of restaurants like Lim Fried Chicken, Kenny Rogers Roasters, Sangkaya,
</p><p style="text-align: center;">Krispy Kreme and much much more:
</p><p style="text-align: center;">From 25th - 28th Feb
</p><p style="text-align: center;">● 50% OFF Vouchers
</p><p style="text-align: center;">● Free Delivery min. spend RM0
</p><p style="text-align: center;">For more information on ShopeeFood Day check out ShopeeFood Day Promos/ PayDay Sale PayDay
</p><p style="text-align: center;">Sales Promos , or visit or follow @shopeefood_my on Instagram.
</p><p style="text-align: center;">Terms and conditions apply.</p>cecedingdinghttp://www.blogger.com/profile/12658828000409917742noreply@blogger.com0tag:blogger.com,1999:blog-7480125825002065225.post-9547452448297432982023-02-08T20:21:00.000-08:002023-02-08T20:21:04.806-08:00LOVE IS IN THE TUMMY WHEN IT’S WITH SHOPEEFOOD<p style="text-align: center;"> February is the most special time of the year to celebrate love in all it’s forms. Whether it’s a special someone or even your best friend, get creative this Valentine’s Day and curate a special meal to celebrate yourself or someone you love including the cat.</p><p style="text-align: center;">With plenty of options and three meals to plan, take advantage of ShopeeFood to help you design this special moment. Skip waiting on reservations or giving out boring ol’ chocolate -instead opt for variety, convenience and ease.</p><p style="text-align: center;">Eat Your Heart Out</p><p style="text-align: center;">Whether it's a cozy celebration at home or having a laughter filled hangout with friends, look no further than ShopeeFood for make-it-yourself food delivery kits or family dinner. Offering both sweet and savory options, ShopeeFood has exactly what you need to shower the person you love with food they’ll love delivered to their doorstep. The promotion features a wide range of merchants in Klang Valley, Johor, Ipoh, Penang and Kota Kinabalu.</p><p style="text-align: center;">For more information and order link: Valentines Day Promo</p><p style="text-align: center;">What’s On Offer</p><p style="text-align: center;">1. From now until 14 FEBRUARY 2023</p><p style="text-align: center;">ShopeeFood Super Deals up to RM21 OFF on menu items</p><div class="separator" style="clear: both; text-align: center;"><a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEiULmd6FbbrajicJfNCklgjgHw1fiAnGdJDnOsmqMi3IIPadQ5TH8335I1Laq5hQJcB-t5yTkEeBgVw3cEB8QcBHVVI3FAllxDvKuH05nSij01xUvPLF5K0iICnfqJL6Y8inW9MRIkTdtojJ8imOzSiqXutNYBjGTd7cOnmG2uO_FjRR4bkOjtsOqsy/s1350/received_1404108447069717.jpeg" imageanchor="1" style="margin-left: 1em; margin-right: 1em;"><img border="0" data-original-height="1350" data-original-width="1080" height="320" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEiULmd6FbbrajicJfNCklgjgHw1fiAnGdJDnOsmqMi3IIPadQ5TH8335I1Laq5hQJcB-t5yTkEeBgVw3cEB8QcBHVVI3FAllxDvKuH05nSij01xUvPLF5K0iICnfqJL6Y8inW9MRIkTdtojJ8imOzSiqXutNYBjGTd7cOnmG2uO_FjRR4bkOjtsOqsy/s320/received_1404108447069717.jpeg" width="256" /></a></div><br /><p style="text-align: center;"><br /></p><p style="text-align: center;">2. Mid-Month 15 FEBRUARY SALE</p><p style="text-align: center;">Super Deals with up to 50% OFF on menu items and wide range of merchants</p><p style="text-align: center;">For more information and order link: Mid Month Sale</p><div class="separator" style="clear: both; text-align: center;"><a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEjt6pPIQ3levYegCViBHOlhd_9HvHs-k4v96FUSmSC3mgPPOfDxWbFuiPgpvwbPBAjR0bNgEL1IB_FUihRYVkEWygE2YffK4n_4uPIBs81OINBPTHQq7ilUIG2CKiGy9OJImYFKqwe0QaqSvGaRhMU2ZC2zDmahHcbTIEoAoKJIwh3dimJAr0_5ospN/s1350/received_1318164848727025.jpeg" imageanchor="1" style="margin-left: 1em; margin-right: 1em;"><img border="0" data-original-height="1350" data-original-width="1080" height="320" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEjt6pPIQ3levYegCViBHOlhd_9HvHs-k4v96FUSmSC3mgPPOfDxWbFuiPgpvwbPBAjR0bNgEL1IB_FUihRYVkEWygE2YffK4n_4uPIBs81OINBPTHQq7ilUIG2CKiGy9OJImYFKqwe0QaqSvGaRhMU2ZC2zDmahHcbTIEoAoKJIwh3dimJAr0_5ospN/s320/received_1318164848727025.jpeg" width="256" /></a></div><br /><p style="text-align: center;"><br /></p>cecedingdinghttp://www.blogger.com/profile/12658828000409917742noreply@blogger.com0tag:blogger.com,1999:blog-7480125825002065225.post-22573748608638260532023-02-06T19:18:00.001-08:002023-02-06T19:18:21.383-08:002 In 3 Shopee Influencers Intend to Strengthen Their Niche for Online Selling in 2023<div class="separator" style="clear: both; text-align: center;"><a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEhl8VPXyLF6tkMdCoMPpg6-DLOUzGoo3cxq1hhTOCr3XzvnRLXrdYhIVaivIMMsVY4di6aS02eH_SmDcP-fTtKkgxFA5YmViNLBo7waZa9bEXI-ozI2Y8I3lClMxJ7yO9KdkvQOzaL8KkXdcrCYwozcF0pdwf0kMN73J9Nq_-i-dm73aIQAzd_cC8B6/s1743/received_902759661005854.jpeg" imageanchor="1" style="margin-left: 1em; margin-right: 1em;"><img border="0" data-original-height="1162" data-original-width="1743" height="213" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEhl8VPXyLF6tkMdCoMPpg6-DLOUzGoo3cxq1hhTOCr3XzvnRLXrdYhIVaivIMMsVY4di6aS02eH_SmDcP-fTtKkgxFA5YmViNLBo7waZa9bEXI-ozI2Y8I3lClMxJ7yO9KdkvQOzaL8KkXdcrCYwozcF0pdwf0kMN73J9Nq_-i-dm73aIQAzd_cC8B6/s320/received_902759661005854.jpeg" width="320" /></a></div><br /><div class="separator" style="clear: both; text-align: center;"><br /></div><div class="separator" style="clear: both; text-align: center;"> The growth of live shopping has seen influencer communities drive e-commerce inclusion for brands and sellers. Shopee’s recent study, “Past the Starting Line: Adapting to Malaysia’s Digital Consumers in 2023” found that 82% of Malaysian influencers feel excited about staying resilient and relevant on e-commerce. Of 940 local influencers surveyed last month, 60% had been with the platform for less than a year.</div><div class="separator" style="clear: both; text-align: center;"><a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEiZDjZOZNVt1beMMQS5-NF1B6jO7BjFetPPmDBBmBXxPPqbXyFa-g32VEfgrZryX2QrI227RwZkQiYftNS6MFX64C5DIH-WoBv0NSjKYmaMTHularn7ea9sDhQffXbYpcggskY053XaKp33y32XsI-3ZYJreLQ7WxVNDKlnPnls012wp0ytTTaCgtah/s4096/received_681134330416679.jpeg" imageanchor="1" style="margin-left: 1em; margin-right: 1em;"><img border="0" data-original-height="2728" data-original-width="4096" height="213" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEiZDjZOZNVt1beMMQS5-NF1B6jO7BjFetPPmDBBmBXxPPqbXyFa-g32VEfgrZryX2QrI227RwZkQiYftNS6MFX64C5DIH-WoBv0NSjKYmaMTHularn7ea9sDhQffXbYpcggskY053XaKp33y32XsI-3ZYJreLQ7WxVNDKlnPnls012wp0ytTTaCgtah/s320/received_681134330416679.jpeg" width="320" /></a></div><p style="text-align: center;">As part of their New Year resolutions, two thirds of influencers are focused on strengthening their niche as part of their personality and connecting with value-based shoppers through transparency. Because they get constant feedback from younger shoppers demanding more information to shop smarter, Shopee’s influencers would like to produce more genuine and authentic content across live formats to be more relatable to their followers.</p><p style="text-align: center;">To achieve this, influencers engage consumers through Shopee Live with 6 in 10 influencers prioritising more personalised video content that revolve around personalised niches and becoming expert at promoting relevant products through reviews, unboxing, tips, and tricks, and live demos.</p><div class="separator" style="clear: both; text-align: center;"><a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEgztgryn-sZqLeNZWoQXWZpdcgmKSelUz7H_k43S8ny7MUWSEq1nxBiCx4DwNKCQB0s890r38CWRHkcJkxoxzmwkPrUUc_rn-Ysvuo2dgjRUWSpKldS1ai7pHinKmS19Kd4I45ye3kQ7rCrNAWGqJE5XIUMFxPpOH5cMOzURUvXUTZ3oGvUbpu-yccr/s3425/received_5814374452016108.jpeg" imageanchor="1" style="margin-left: 1em; margin-right: 1em;"><img border="0" data-original-height="2281" data-original-width="3425" height="213" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEgztgryn-sZqLeNZWoQXWZpdcgmKSelUz7H_k43S8ny7MUWSEq1nxBiCx4DwNKCQB0s890r38CWRHkcJkxoxzmwkPrUUc_rn-Ysvuo2dgjRUWSpKldS1ai7pHinKmS19Kd4I45ye3kQ7rCrNAWGqJE5XIUMFxPpOH5cMOzURUvXUTZ3oGvUbpu-yccr/s320/received_5814374452016108.jpeg" width="320" /></a></div><p style="text-align: center;"><br /></p><p style="text-align: center;">With the rise of value-based shopping, unboxing has become a popular trend with younger generations entering the marketplace participating in live discussions with Shopee’s influencers. Live-shopping has become the most trusted platform among these audiences for personal advice, two-way feedback, and product clarifications with compelling proof. Influencers can use these insights to showcase the full potential of products and demonstrate their effectiveness in action, while developing their authentic voices and collaborating with other influencers within their niche spaces.</p><div class="separator" style="clear: both; text-align: center;"><a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEhZ108LMB1nUCO-LKjw57EPIraLX321z2AdagH4o24BA0ssfA4oG0u5acqzjQl5y5Q6dDbF61EYw8_L7N32AVurDDPkcmpTr105E-i7eTzbBx_RbpWPw9b5o6nb1CybAtTARd3kPHWZfoTUU5rBJdyujHOi5OoISzhVYEKVCN_dbsICIpuLXbXE_LCs/s4096/received_1807311082989182.jpeg" imageanchor="1" style="margin-left: 1em; margin-right: 1em;"><img border="0" data-original-height="2731" data-original-width="4096" height="213" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEhZ108LMB1nUCO-LKjw57EPIraLX321z2AdagH4o24BA0ssfA4oG0u5acqzjQl5y5Q6dDbF61EYw8_L7N32AVurDDPkcmpTr105E-i7eTzbBx_RbpWPw9b5o6nb1CybAtTARd3kPHWZfoTUU5rBJdyujHOi5OoISzhVYEKVCN_dbsICIpuLXbXE_LCs/s320/received_1807311082989182.jpeg" width="320" /></a></div><br /><p style="text-align: center;"><br /></p><p style="text-align: center;">Kenneth Soh, Head of Marketing Campaigns at Shopee Malaysia said, “We are excited to see such optimistic feedbacks from our influencer community and are thrilled to see their growth. These influencers will be a key driving factor in shaping the future of the digital economy and we are glad to see them take a step forward to widen their knowledge and skills through our Shopee Masterclasses. We are committed to helping our influencers cultivate more meaningful and loyal relationships online through our Shopee Affiliate Programme, Shopee Influencer Marketing Programme, and Shopee Live."</p><p style="text-align: center;"><br /></p><p style="text-align: center;">Motivated to upskill their content to better engage audiences and rise in this digital economy, 6 in 10 influencers intend to widen their knowledge on marketing and business strategy. Shopee offers various programmes focused on uplifting influencers such as Shopee House where creators get together bi-monthly to share, connect, and get to know each other, and Shopee Masterclass, a virtual programme where creators have knowledge-sharing sessions.</p><p style="text-align: center;"><br /></p><p style="text-align: center;">Shopee's Masterclass has upskilled over 500 local influencers since its inception in August 2022. It is a space where renowned influencers such as SoImJenn, Safuan, Ceddy, and Dato’ Calvin have shared with aspiring influencers their experience to upskill their content creating skills. Content creators can also learn the skills to improve their earnings via brand sponsorship and the Shopee Affiliates programme.</p><p style="text-align: center;"><br /></p><p style="text-align: center;">In support of influencers’ new year resolutions, Shopee will continue incorporating opportunities at its Shopee Influencers Fest, allowing influencers to continue widening their connection in the community and foster relationships with brands. In addition, Shopee’s KOL Masterclasses will incorporate more educational materials to help them adapt to evolving trends in ecommerce.</p>cecedingdinghttp://www.blogger.com/profile/12658828000409917742noreply@blogger.com0tag:blogger.com,1999:blog-7480125825002065225.post-1287387575064632472023-01-15T20:18:00.000-08:002023-01-15T20:18:05.545-08:00Shopee Unveils How Malaysians Gear Up for Digital Inclusion<p> </p><div class="separator" style="clear: both; text-align: center;"><a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEjaqi8KsyyQNAlBv7u8zNBXpHefNas0Rb9vyE84JLfLzzd1ZtSXtcW4uiOS46VFjgr1o9t2adqpmlkMs9zsrjUb3TcBpn2ksD8TSdaWwsTWXTVOIOSXqatEylzOtXIp9LoOdO-pQL_kfzbGPL9OzhouDorWkRoQAtmbeZtZhjBm-5AGrk5TOBTUzi0r/s2048/received_1601709230259350.jpeg" imageanchor="1" style="margin-left: 1em; margin-right: 1em;"><img border="0" data-original-height="1148" data-original-width="2048" height="179" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEjaqi8KsyyQNAlBv7u8zNBXpHefNas0Rb9vyE84JLfLzzd1ZtSXtcW4uiOS46VFjgr1o9t2adqpmlkMs9zsrjUb3TcBpn2ksD8TSdaWwsTWXTVOIOSXqatEylzOtXIp9LoOdO-pQL_kfzbGPL9OzhouDorWkRoQAtmbeZtZhjBm-5AGrk5TOBTUzi0r/s320/received_1601709230259350.jpeg" width="320" /></a></div><br /><p></p><p dir="ltr" style="line-height: 1.3800000000000001; margin-bottom: 0pt; margin-top: 0pt; text-align: center;"><span style="font-family: Roboto; font-size: 12pt; font-style: italic; font-variant-east-asian: normal; font-variant-numeric: normal; vertical-align: baseline; white-space: pre-wrap;">60% of Buyers Remain Steadfast in Achieving Ambitions and Enjoyment in E-Commerce</span></p><br /><p dir="ltr" style="line-height: 1.3800000000000001; margin-bottom: 0pt; margin-top: 0pt; text-align: center;"><span style="font-family: Roboto; font-size: 12pt; font-style: italic; font-variant-east-asian: normal; font-variant-numeric: normal; vertical-align: baseline; white-space: pre-wrap;"></span></p><br /><p dir="ltr" style="line-height: 1.3800000000000001; margin-bottom: 0pt; margin-top: 0pt; text-align: justify;"><span style="font-family: Roboto; font-size: 11pt; font-variant-east-asian: normal; font-variant-numeric: normal; font-weight: 700; vertical-align: baseline; white-space: pre-wrap;">KUALA LUMPUR, 12 JANUARY 2023 - </span><span style="font-family: Roboto; font-size: 11pt; font-variant-east-asian: normal; font-variant-numeric: normal; vertical-align: baseline; white-space: pre-wrap;">Shopee Malaysia officially unveils ‘Past the Starting Line: </span><span style="font-family: Roboto; font-size: 11pt; font-style: italic; font-variant-east-asian: normal; font-variant-numeric: normal; vertical-align: baseline; white-space: pre-wrap;">Adapting to Malaysia’s Digital Consumers in 2023’</span><span style="font-family: Roboto; font-size: 11pt; font-variant-east-asian: normal; font-variant-numeric: normal; vertical-align: baseline; white-space: pre-wrap;"> Consumer Trends Report. Of 2,150 Malaysian buyers surveyed, </span><span style="font-family: Roboto; font-size: 11pt; font-variant-east-asian: normal; font-variant-numeric: normal; font-weight: 700; vertical-align: baseline; white-space: pre-wrap;">60% remain steadfast in achieving ambitions and enjoyment in e-commerce in 2023. </span><span style="font-family: Roboto; font-size: 11pt; font-variant-east-asian: normal; font-variant-numeric: normal; vertical-align: baseline; white-space: pre-wrap;">In fact, buyers under </span><span style="color: #202325; font-family: Roboto; font-size: 11pt; font-variant-east-asian: normal; font-variant-numeric: normal; vertical-align: baseline; white-space: pre-wrap;">categories such as Mobile & Accessories (61%), Automotive (60%), Fashion (59%), and Home & Living (59%) are becoming more tech-savvy and fully aware of their diverse needs in supporting local businesses for a future-forward economy.</span></p><p dir="ltr" style="line-height: 1.3800000000000001; margin-bottom: 0pt; margin-top: 0pt; text-align: justify;"><span style="color: #202325; font-family: Roboto; font-size: 11pt; font-variant-east-asian: normal; font-variant-numeric: normal; vertical-align: baseline; white-space: pre-wrap;"><br /></span></p><p dir="ltr" style="line-height: 1.3800000000000001; margin-bottom: 0pt; margin-top: 0pt; text-align: justify;"></p><div class="separator" style="clear: both; text-align: center;"><a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEgB1rDhoOmqJtK6NRVYBV6aXRsuX9GYzlL4GmX6MJi32G__BQarw_gGVJmQnVzzr8g1VHKmuGxmZS3J7d9i1sWuWK94hnDAhcKPv4hlNh-fCv783QjNiwCsagSNVkR0tb9Xuie8rAYxC6OgLUpA5JuzUhUO33j_Zv4vRPJbS87ewx-5QPzg3aSzsAjh/s1191/received_1209715513264934.jpeg" imageanchor="1" style="margin-left: 1em; margin-right: 1em;"><img border="0" data-original-height="794" data-original-width="1191" height="213" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEgB1rDhoOmqJtK6NRVYBV6aXRsuX9GYzlL4GmX6MJi32G__BQarw_gGVJmQnVzzr8g1VHKmuGxmZS3J7d9i1sWuWK94hnDAhcKPv4hlNh-fCv783QjNiwCsagSNVkR0tb9Xuie8rAYxC6OgLUpA5JuzUhUO33j_Zv4vRPJbS87ewx-5QPzg3aSzsAjh/s320/received_1209715513264934.jpeg" width="320" /></a></div><p></p><br /><p dir="ltr" style="line-height: 1.3800000000000001; margin-bottom: 0pt; margin-top: 0pt; text-align: justify;"><span style="font-family: Roboto; font-size: 11pt; font-variant-east-asian: normal; font-variant-numeric: normal; font-weight: 700; vertical-align: baseline; white-space: pre-wrap;">1. Increased and savvier use of digital services</span></p><br /><p dir="ltr" style="line-height: 1.3800000000000001; margin-bottom: 0pt; margin-top: 0pt; text-align: justify;"><span style="font-family: Roboto; font-size: 11pt; font-variant-east-asian: normal; font-variant-numeric: normal; vertical-align: baseline; white-space: pre-wrap;">When asked what their New Year Resolutions are in 2023, </span><span style="font-family: Roboto; font-size: 11pt; font-variant-east-asian: normal; font-variant-numeric: normal; font-weight: 700; vertical-align: baseline; white-space: pre-wrap;">35% of Malaysians want to prioritise personal health and wellness this year.</span><span style="font-family: Roboto; font-size: 11pt; font-variant-east-asian: normal; font-variant-numeric: normal; vertical-align: baseline; white-space: pre-wrap;"> The degree to which they look to self-improve is spread: better lifestyle and living choices (26%), upskill and nurture hobbies (23%), and increase social confidence (16%). When thinking about discovering and buying items, </span><span style="font-family: Roboto; font-size: 11pt; font-variant-east-asian: normal; font-variant-numeric: normal; font-weight: 700; vertical-align: baseline; white-space: pre-wrap;">39% of buyers plan to buy more home and living products in 2023, </span><span style="font-family: Roboto; font-size: 11pt; font-variant-east-asian: normal; font-variant-numeric: normal; vertical-align: baseline; white-space: pre-wrap;">38% show interest in family essentials like household goods, 13% gain knowledge through books and games, and 10% equip themselves with workout and travel gear.</span></p><br /><p dir="ltr" style="line-height: 1.3800000000000001; margin-bottom: 0pt; margin-top: 0pt; text-align: justify;"><span style="font-family: Roboto; font-size: 11pt; font-variant-east-asian: normal; font-variant-numeric: normal; vertical-align: baseline; white-space: pre-wrap;">Because they are more digitally savvy and spending more time online in all parts of their consumer journey, </span><span style="font-family: Roboto; font-size: 11pt; font-variant-east-asian: normal; font-variant-numeric: normal; font-weight: 700; vertical-align: baseline; white-space: pre-wrap;">51% of buyers see the increased importance of greater personalization and shopping flexibility for the new year</span><span style="font-family: Roboto; font-size: 11pt; font-variant-east-asian: normal; font-variant-numeric: normal; vertical-align: baseline; white-space: pre-wrap;">. </span><span style="color: #202325; font-family: Roboto; font-size: 11pt; font-variant-east-asian: normal; font-variant-numeric: normal; vertical-align: baseline; white-space: pre-wrap;">In particular, </span><span style="font-family: Roboto; font-size: 11pt; font-variant-east-asian: normal; font-variant-numeric: normal; vertical-align: baseline; white-space: pre-wrap;">32% of Malaysians across all categories want to explore Shopee's circle deals and live shopping, and 17% want to embrace mindful shopping by being sustainable in support of local inclusive businesses. </span></p><p dir="ltr" style="line-height: 1.3800000000000001; margin-bottom: 0pt; margin-top: 0pt; text-align: justify;"><span style="font-family: Roboto; font-size: 11pt; font-variant-east-asian: normal; font-variant-numeric: normal; vertical-align: baseline; white-space: pre-wrap;"><br /></span></p><p dir="ltr" style="line-height: 1.3800000000000001; margin-bottom: 0pt; margin-top: 0pt; text-align: justify;"></p><div class="separator" style="clear: both; text-align: center;"><a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEg6ENo_D1PXmaalaqSjjJqNxw89_Gnwo3oIuERSVOVYr5lXvsVO-A3hLkpghLSyRE_58x8LprqTdkexIS2Y5Dv6UPQcs9uFGzhdGKKOmPO30kfd4Ie2gOUOieLdYsrP0ESvei5Fj-lWyf9rjfntw9jXcXL522F65Px5c2qA6X7MiQT1h_xcX54r_mms/s2000/received_5938448926216665.jpeg" imageanchor="1" style="margin-left: 1em; margin-right: 1em;"><img border="0" data-original-height="1333" data-original-width="2000" height="213" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEg6ENo_D1PXmaalaqSjjJqNxw89_Gnwo3oIuERSVOVYr5lXvsVO-A3hLkpghLSyRE_58x8LprqTdkexIS2Y5Dv6UPQcs9uFGzhdGKKOmPO30kfd4Ie2gOUOieLdYsrP0ESvei5Fj-lWyf9rjfntw9jXcXL522F65Px5c2qA6X7MiQT1h_xcX54r_mms/s320/received_5938448926216665.jpeg" width="320" /></a></div><p></p><br /><p dir="ltr" style="line-height: 1.3800000000000001; margin-bottom: 0pt; margin-top: 0pt; text-align: justify;"><span style="font-family: Roboto; font-size: 11pt; font-variant-east-asian: normal; font-variant-numeric: normal; font-weight: 700; vertical-align: baseline; white-space: pre-wrap;">2. Growing adoption of digital services for rural communities</span></p><br /><p dir="ltr" style="line-height: 1.3800000000000001; margin-bottom: 0pt; margin-top: 0pt; text-align: justify;"><span style="color: #0e101a; font-family: Roboto; font-size: 11pt; font-variant-east-asian: normal; font-variant-numeric: normal; vertical-align: baseline; white-space: pre-wrap;">When Shopee asked the surveyed buyers about </span><span style="color: #0e101a; font-family: Roboto; font-size: 11pt; font-style: italic; font-variant-east-asian: normal; font-variant-numeric: normal; vertical-align: baseline; white-space: pre-wrap;">their interest in locally made goods from Borneo sellers</span><span style="color: #0e101a; font-family: Roboto; font-size: 11pt; font-variant-east-asian: normal; font-variant-numeric: normal; vertical-align: baseline; white-space: pre-wrap;">, </span><span style="color: #0e101a; font-family: Roboto; font-size: 11pt; font-variant-east-asian: normal; font-variant-numeric: normal; font-weight: 700; vertical-align: baseline; white-space: pre-wrap;">5 in 10 buyers expressed interest in supporting local businesses in Borneo to improve </span><span style="font-family: Roboto; font-size: 11pt; font-variant-east-asian: normal; font-variant-numeric: normal; font-weight: 700; vertical-align: baseline; white-space: pre-wrap;">their</span><span style="color: #0e101a; font-family: Roboto; font-size: 11pt; font-variant-east-asian: normal; font-variant-numeric: normal; font-weight: 700; vertical-align: baseline; white-space: pre-wrap;"> living standards. </span><span style="color: #0e101a; font-family: Roboto; font-size: 11pt; font-variant-east-asian: normal; font-variant-numeric: normal; vertical-align: baseline; white-space: pre-wrap;">35% consider shifting preferences to shop for more local goods, and the remainder carries on with their learned and adopted online shopping habits. Many are excited to support </span><span style="color: #0e101a; font-family: Roboto; font-size: 11pt; font-style: italic; font-variant-east-asian: normal; font-variant-numeric: normal; vertical-align: baseline; white-space: pre-wrap;">Made-in-Malaysia</span><span style="color: #0e101a; font-family: Roboto; font-size: 11pt; font-variant-east-asian: normal; font-variant-numeric: normal; vertical-align: baseline; white-space: pre-wrap;"> products from underserved communities in rural areas because of their high quality and durability. Sellers outside big cities can seek inspiration from </span><span style="color: #0e101a; font-family: Roboto; font-size: 11pt; font-style: italic; font-variant-east-asian: normal; font-variant-numeric: normal; vertical-align: baseline; white-space: pre-wrap;">Khairul Aming,</span><span style="color: #0e101a; font-family: Roboto; font-size: 11pt; font-variant-east-asian: normal; font-variant-numeric: normal; vertical-align: baseline; white-space: pre-wrap;"> local entrepreneur from Kelantan, who was awarded the </span><span style="color: #0e101a; font-family: Roboto; font-size: 11pt; font-style: italic; font-variant-east-asian: normal; font-variant-numeric: normal; vertical-align: baseline; white-space: pre-wrap;">Super Favourite MCO Entrepreneur </span><span style="color: #0e101a; font-family: Roboto; font-size: 11pt; font-variant-east-asian: normal; font-variant-numeric: normal; vertical-align: baseline; white-space: pre-wrap;">at Shopee Super Awards 2022 for having remarkable growth through the support of loyal buyers.</span></p><br /><p dir="ltr" style="line-height: 1.3800000000000001; margin-bottom: 0pt; margin-top: 0pt; text-align: justify;"><span style="color: #0e101a; font-family: Roboto; font-size: 11pt; font-variant-east-asian: normal; font-variant-numeric: normal; vertical-align: baseline; white-space: pre-wrap;">“We continuously work with a user-centric approach to keep ourselves well-informed of the trends and buyer contexts to create a positive impact through our inclusive ecosystem. This helps us channel efforts and optimally address user needs to share the future of the digital economy. And thanks to all their efforts and blessings, Shopee ranks first in the YouGov Best Brand Ranking in Malaysia and won gold for Kantar’s Strongest Malaysian Brand in the ‘General Retailers’ and ‘Lifestyle App’ categories. We look forward to coming together, celebrating, and giving back to our local communities with greater hope so Malaysians can enjoy a joyful shopping experience,” said</span><span style="color: #0e101a; font-family: Roboto; font-size: 11pt; font-variant-east-asian: normal; font-variant-numeric: normal; font-weight: 700; vertical-align: baseline; white-space: pre-wrap;"> Kenneth Soh, Head of Marketing Campaigns at Shopee Malaysia.</span></p><br /><p dir="ltr" style="line-height: 1.3800000000000001; margin-bottom: 0pt; margin-top: 0pt; text-align: justify;"><span style="font-family: Roboto; font-size: 11pt; font-variant-east-asian: normal; font-variant-numeric: normal; font-weight: 700; vertical-align: baseline; white-space: pre-wrap;">3. The rise of younger, more purposeful buyers</span></p><br /><p dir="ltr" style="line-height: 1.3800000000000001; margin-bottom: 0pt; margin-top: 0pt; text-align: justify;"><span style="color: #0e101a; font-family: Roboto; font-size: 11pt; font-variant-east-asian: normal; font-variant-numeric: normal; vertical-align: baseline; white-space: pre-wrap;">With the rise of younger, more purposeful buyers, many will not compromise on principles. </span><span style="color: #0e101a; font-family: Roboto; font-size: 11pt; font-variant-east-asian: normal; font-variant-numeric: normal; font-weight: 700; vertical-align: baseline; white-space: pre-wrap;">7 in 10 Malaysians strive to make smarter purchasing decisions through insightful content such as product warranty, live demos, and unboxing</span><span style="color: #0e101a; font-family: Roboto; font-size: 11pt; font-variant-east-asian: normal; font-variant-numeric: normal; vertical-align: baseline; white-space: pre-wrap;"> to ensure the products they love are worth the value.</span><span style="color: #0e101a; font-family: Roboto; font-size: 11pt; font-variant-east-asian: normal; font-variant-numeric: normal; font-weight: 700; vertical-align: baseline; white-space: pre-wrap;"> </span><span style="color: #0e101a; font-family: Roboto; font-size: 11pt; font-variant-east-asian: normal; font-variant-numeric: normal; vertical-align: baseline; white-space: pre-wrap;">Since buyers pay close attention to what a seller stands for and does, they can interact with Shopee’s diverse community of influencers and affiliates to discover and enjoy an authentic shopping experience.</span></p><br /><br /><p dir="ltr" style="line-height: 1.3800000000000001; margin-bottom: 0pt; margin-top: 0pt; text-align: justify;"><span style="font-family: Roboto; font-size: 11pt; font-variant-east-asian: normal; font-variant-numeric: normal; font-weight: 700; vertical-align: baseline; white-space: pre-wrap;">Terence Pang, Chief Operations Officer at Shopee</span><span style="font-family: Roboto; font-size: 11pt; font-variant-east-asian: normal; font-variant-numeric: normal; vertical-align: baseline; white-space: pre-wrap;"> said, “We have seen in the past two years, how adoption of digital services like e-commerce can improve people’s lives and transform the way consumers and businesses connect. Despite many having come online, we’re only just past the starting line in Malaysia’s digital economy, with a greater long-term opportunity to help more people benefit. In the coming year, these digital consumers will continue to shape the future of the digital economy. Shopee is sharing key consumer trends we have observed that businesses need to adapt to, and those who do so, will lay the foundation for a resilient digital ecosystem that will enable them to reach more users in the future. We are committed to helping our partners understand these trends and unlock more opportunities.”</span></p><br /><p dir="ltr" style="line-height: 1.3800000000000001; margin-bottom: 0pt; margin-top: 0pt; text-align: justify;"><span style="color: #0e101a; font-family: Roboto; font-size: 11pt; font-variant-east-asian: normal; font-variant-numeric: normal; vertical-align: baseline; white-space: pre-wrap;">Buyers will continue to influence the future of the digital economy with higher expectations of their online interactions. </span><span style="color: #0e101a; font-family: Roboto; font-size: 11pt; font-variant-east-asian: normal; font-variant-numeric: normal; font-weight: 700; vertical-align: baseline; white-space: pre-wrap;">32% of buyers intend to spend more time in 2023 to de-stress and earn coins through Shopee Prizes.</span><span style="color: #0e101a; font-family: Roboto; font-size: 11pt; font-variant-east-asian: normal; font-variant-numeric: normal; vertical-align: baseline; white-space: pre-wrap;"> Over 29% choose to support local businesses and products via Shop Malaysia, 28% habitually find authentic and genuine goods at Shopee Mall, and the remainder follow trends and latest products sold on Shopee Live and donates to the underserved via ShopeeGivesBack.</span></p><br /><p dir="ltr" style="line-height: 1.3800000000000001; margin-bottom: 0pt; margin-top: 0pt; text-align: justify;"><span style="color: #0e101a; font-family: Roboto; font-size: 11pt; font-style: italic; font-variant-east-asian: normal; font-variant-numeric: normal; vertical-align: baseline; white-space: pre-wrap;">‘Past the Starting Line: Adapting to Malaysia’s Digital Consumers in 2023’ </span><span style="color: #0e101a; font-family: Roboto; font-size: 11pt; font-variant-east-asian: normal; font-variant-numeric: normal; vertical-align: baseline; white-space: pre-wrap;">Consumer Trends Report is part of Shopee’s thought leadership series. These data-driven insights allow online sellers and buyers to tap e-commerce and digital services to drive resilience and stay relevant. Further insights on Malaysian influencers will be shared in greater detail in the coming week. </span></p>cecedingdinghttp://www.blogger.com/profile/12658828000409917742noreply@blogger.com0tag:blogger.com,1999:blog-7480125825002065225.post-26516588822540034232023-01-09T01:00:00.001-08:002023-01-09T01:00:47.767-08:00Shopee: 63% of Malaysian Sellers Positive about E-Commerce<p> </p><div class="separator" style="clear: both; text-align: center;"><a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEhV4ffXC4XS0lYCP4yPx4LE1elhQTBugSTlOzh1TKxJY6uWjO93liWf1ogsb_ixrw8nYpWgYpPfJxRhhfLSl5ebrQhWFOcKK1kZmVN6xSSUhOQbUdQmDpCNjQV_rxCyns_DKnLs3lAwHJOll6Eu8U29o9_H5_wmOeYKU7QauiAWLLnEn22mjk1HeuW4/s8000/%5BENG%5D%20Shopee%E2%80%99s%20New%20Consumer%20Trends(1).png" imageanchor="1" style="margin-left: 1em; margin-right: 1em;"><img border="0" data-original-height="4500" data-original-width="8000" height="180" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEhV4ffXC4XS0lYCP4yPx4LE1elhQTBugSTlOzh1TKxJY6uWjO93liWf1ogsb_ixrw8nYpWgYpPfJxRhhfLSl5ebrQhWFOcKK1kZmVN6xSSUhOQbUdQmDpCNjQV_rxCyns_DKnLs3lAwHJOll6Eu8U29o9_H5_wmOeYKU7QauiAWLLnEn22mjk1HeuW4/s320/%5BENG%5D%20Shopee%E2%80%99s%20New%20Consumer%20Trends(1).png" width="320" /></a></div><br /><p></p><p dir="ltr" style="line-height: 1.3800000000000001; margin-bottom: 0pt; margin-top: 0pt; text-align: center;"><span style="font-family: Roboto; font-size: 12pt; font-style: italic; font-variant-east-asian: normal; font-variant-numeric: normal; vertical-align: baseline; white-space: pre-wrap;">Shopee’s New Consumer Trends Report Reveals Consumer Trends Driving Seller Resilience and Relevance</span></p><br /><p dir="ltr" style="line-height: 1.3800000000000001; margin-bottom: 0pt; margin-top: 0pt; text-align: center;"><span style="font-family: Roboto; font-size: 11pt; font-variant-east-asian: normal; font-variant-numeric: normal; vertical-align: baseline; white-space: pre-wrap;"></span></p><br /><p dir="ltr" style="line-height: 1.3800000000000001; margin-bottom: 0pt; margin-top: 0pt; text-align: justify;"><span style="font-family: Roboto; font-size: 11pt; font-variant-east-asian: normal; font-variant-numeric: normal; font-weight: 700; vertical-align: baseline; white-space: pre-wrap;">KUALA LUMPUR, 6 JANUARY 2023 - </span><span style="font-family: Roboto; font-size: 11pt; font-variant-east-asian: normal; font-variant-numeric: normal; vertical-align: baseline; white-space: pre-wrap;">Shopee Malaysia kickstarted the New Year by launching its three-part 2023 Consumer Trends series called ‘Adapting to Malaysia’s Digital Consumers in 2023’. The first part of the series that focuses on sellers found that </span><span style="font-family: Roboto; font-size: 11pt; font-variant-east-asian: normal; font-variant-numeric: normal; font-weight: 700; vertical-align: baseline; white-space: pre-wrap;">63% of Malaysian Sellers feel excited and positive about e-commerce opportunities in 2023</span><span style="font-family: Roboto; font-size: 11pt; font-variant-east-asian: normal; font-variant-numeric: normal; vertical-align: baseline; white-space: pre-wrap;">. </span><span style="background-color: white; font-family: Roboto; font-size: 11pt; font-variant-east-asian: normal; font-variant-numeric: normal; vertical-align: baseline; white-space: pre-wrap;">In particular, sellers from the Health and Beauty (71%), Toys, Kids, and Babies (69%), and Fashion and Lifestyle (66%) categories are the most optimistic, stating that they are on the right track to capture the opportunities in 2023.</span></p><br /><p dir="ltr" style="line-height: 1.3800000000000001; margin-bottom: 0pt; margin-top: 0pt; text-align: justify;"><span style="background-color: white; font-family: Roboto; font-size: 11pt; font-variant-east-asian: normal; font-variant-numeric: normal; vertical-align: baseline; white-space: pre-wrap;">Parts 2 and 3 of the series that focuses on Malaysian buyers and influencers will be shared in greater detail in the upcoming weeks. </span><span style="font-family: Roboto; font-size: 11pt; font-variant-east-asian: normal; font-variant-numeric: normal; vertical-align: baseline; white-space: pre-wrap;">Findings can be utilised by businesses to tap e-commerce and digital services to drive resilience and stay relevant.</span></p><br /><p dir="ltr" style="line-height: 1.3800000000000001; margin-bottom: 0pt; margin-top: 0pt; text-align: justify;"><span style="font-family: Roboto; font-size: 11pt; font-variant-east-asian: normal; font-variant-numeric: normal; vertical-align: baseline; white-space: pre-wrap;">The survey covering over 1,000 Malaysian marketplace sellers in December 2022 found that sellers are excited to take advantage of three main e-commerce trends observed by Shopee, in staying digitally resilient and relevant on e-commerce: 1) Increased and savvier use of digital services, 2) Growing adoption of digital services among consumers living outside big cities, and 3) The rise of younger, more purposeful buyers.</span></p><br /><br /><p dir="ltr" style="line-height: 1.3800000000000001; margin-bottom: 0pt; margin-top: 0pt; text-align: justify;"><span style="font-family: Roboto; font-size: 11pt; font-variant-east-asian: normal; font-variant-numeric: normal; font-weight: 700; vertical-align: baseline; white-space: pre-wrap;">1. Increased and savvier use of digital services</span></p><br /><p dir="ltr" style="line-height: 1.3800000000000001; margin-bottom: 0pt; margin-top: 0pt; text-align: justify;"><span style="font-family: Roboto; font-size: 11pt; font-variant-east-asian: normal; font-variant-numeric: normal; vertical-align: baseline; white-space: pre-wrap;">When asked what milestones they would like to achieve for 2023, given the digital savviness of buyers who spend more time online, </span><span style="font-family: Roboto; font-size: 11pt; font-variant-east-asian: normal; font-variant-numeric: normal; font-weight: 700; vertical-align: baseline; white-space: pre-wrap;">8 in 10 sellers agreed that they wanted to increase product discovery, consideration and purchase online</span><span style="font-family: Roboto; font-size: 11pt; font-variant-east-asian: normal; font-variant-numeric: normal; vertical-align: baseline; white-space: pre-wrap;">. Specifically, 5 in 10 wanted to take advantage of Shopee’s hyperlocal campaigns tailored to engage consumers and Shopee Loyalty Program rewards to increase traffic and demand, 2 in 10 wanted to engage audiences with higher value transactions from Shopee Mall and cross-border platforms, and the remainder wanted to use Shopee’s customised recommendation tools like Daily Discover to gain better visibility and consideration.</span></p><br /><p dir="ltr" style="line-height: 1.3800000000000001; margin-bottom: 0pt; margin-top: 0pt; text-align: justify;"><span style="font-family: Roboto; font-size: 11pt; font-variant-east-asian: normal; font-variant-numeric: normal; vertical-align: baseline; white-space: pre-wrap;">With the Shopee Growth Program, all local sellers are also eligible to boost store performance and sales with one week free trial of the highly popular Shopee RebateNOW where buyers enjoy 10% off between 9 till 15 January 2023. In addition, local marketplace sellers can claim up to RM100 Free Ads credit for two months to enhance their store visibility and traffic between January to March. </span></p><br /><p dir="ltr" style="line-height: 1.3800000000000001; margin-bottom: 0pt; margin-top: 0pt; text-align: justify;"><span style="font-family: Roboto; font-size: 11pt; font-variant-east-asian: normal; font-variant-numeric: normal; font-weight: 700; vertical-align: baseline; white-space: pre-wrap;">2. Growing adoption of digital services amongst consumers living outside big cities</span></p><br /><p dir="ltr" style="line-height: 1.3800000000000001; margin-bottom: 0pt; margin-top: 0pt; text-align: justify;"><span style="font-family: Roboto; font-size: 11pt; font-variant-east-asian: normal; font-variant-numeric: normal; vertical-align: baseline; white-space: pre-wrap;">With technology giving better access to affordable and convenient digital products and services outside big cities, </span><span style="font-family: Roboto; font-size: 11pt; font-variant-east-asian: normal; font-variant-numeric: normal; font-weight: 700; vertical-align: baseline; white-space: pre-wrap;">7 in 10 sellers surveyed are interested in reaching consumers who live in Borneo in 2023</span><span style="font-family: Roboto; font-size: 11pt; font-variant-east-asian: normal; font-variant-numeric: normal; vertical-align: baseline; white-space: pre-wrap;">. Thanks to Shopee’s integrated logistics infrastructure, sellers can take advantage of the nationwide network of warehouses and delivery hubs to reach more customers in Sabah and Sarawak. Among the sellers most keen to tap new audiences in Borneo, by category, are: FMCG (81%), Sports, Entertainment & Recreation (75%), and Groceries & Pets (74%).</span></p><br /><p dir="ltr" style="line-height: 1.3800000000000001; margin-bottom: 0pt; margin-top: 0pt; text-align: justify;"><span style="font-family: Roboto; font-size: 11pt; font-variant-east-asian: normal; font-variant-numeric: normal; font-weight: 700; vertical-align: baseline; white-space: pre-wrap;">3. The rise of younger, more purposeful buyers</span></p><br /><p dir="ltr" style="line-height: 1.3800000000000001; margin-bottom: 0pt; margin-top: 0pt; text-align: justify;"><span style="font-family: Roboto; font-size: 11pt; font-variant-east-asian: normal; font-variant-numeric: normal; font-weight: 700; vertical-align: baseline; white-space: pre-wrap;">In response to the rise of younger, more purposeful buyers entering the marketplace in 2023, 50% of sellers surveyed are interested in catering to value-based shoppers</span><span style="font-family: Roboto; font-size: 11pt; font-variant-east-asian: normal; font-variant-numeric: normal; vertical-align: baseline; white-space: pre-wrap;"> who support Local Malaysian Made goods via Shop Malaysia circle, and Green Sellers via ShopeeGivesBack microsite. They are also excited about the inclusion of more educational content in influencers’ live streams that demonstrate the importance of supporting these causes. </span></p><br /><p dir="ltr" style="line-height: 1.3800000000000001; margin-bottom: 0pt; margin-top: 0pt; text-align: justify;"><span style="font-family: Roboto; font-size: 11pt; font-variant-east-asian: normal; font-variant-numeric: normal; vertical-align: baseline; white-space: pre-wrap;">As part of their 2023 New Year Resolutions, </span><span style="font-family: Roboto; font-size: 11pt; font-variant-east-asian: normal; font-variant-numeric: normal; font-weight: 700; vertical-align: baseline; white-space: pre-wrap;">95% of sellers want to upskill themselves with free Shopee University Courses in Sales, Marketing, and Operations</span><span style="font-family: Roboto; font-size: 11pt; font-variant-east-asian: normal; font-variant-numeric: normal; vertical-align: baseline; white-space: pre-wrap;">. The most popular Shopee marketplace features they would like to incorporate in their strategies are: Marketing Tools (35%), Listing Optimizers (29%) and Business Insights (27%). A small percentage of sellers require Batch Tools (8%) to process bulk orders efficiently. </span></p><br /><p dir="ltr" style="line-height: 1.3800000000000001; margin-bottom: 0pt; margin-top: 0pt; text-align: justify;"><span style="font-family: Roboto; font-size: 11pt; font-variant-east-asian: normal; font-variant-numeric: normal; font-weight: 700; vertical-align: baseline; white-space: pre-wrap;">Kenneth Soh, Head of Marketing Campaigns at Shopee Malaysia</span><span style="font-family: Roboto; font-size: 11pt; font-variant-east-asian: normal; font-variant-numeric: normal; vertical-align: baseline; white-space: pre-wrap;"> said, “I am beyond excited for the marketplace sellers who have positive resolutions in 2023 to try new features and discover new opportunities. Just two weeks ago, I personally handed out 34 awards at our Shopee Super Awards to Super Growing, Super Customer Satisfaction and Super Favorite Sellers, so I know that they can succeed. We always put a spotlight on sellers who light the path for other sellers to succeed and create a supportive environment for them.”</span></p>cecedingdinghttp://www.blogger.com/profile/12658828000409917742noreply@blogger.com0tag:blogger.com,1999:blog-7480125825002065225.post-10221784291416915972022-12-19T02:58:00.000-08:002022-12-19T02:58:12.445-08:00DECK THE HALLS WITH SHOPEEFOOD PAYDAY CHRISTMAS SPECIALS <p style="text-align: center;">Every year, we look forward to celebrating the year-end festivities with family and friends. Christmas is a time of joy and happiness and family gatherings, but it is also a time of cleaning, baking, and decorating the Christmas tree, leaving you little time to prepare lunch or dinner. </p><p style="text-align: center;">From 20th to 25th December, ShopeeFood has lined up some amazing promos to start the Christmas cheer with RM25 off discounts and up to 99% off with ShopeeFood. Whether you are busy wrapping gifts, decorating the tree or just visiting, ShopeeFood has you covered. And with the ShopeePay mobile wallet, you can take advantage of amazing deals with a secure, rewarding payment and delivery experience with ShopeeFood. </p><div class="separator" style="clear: both; text-align: center;"><a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEiLgmYT1a0XjY5eFfcq-xSucVhurYDIS6hiUW9v7YA28uKs7HVAtwSqqBmF7bsxbkHGas3wk5kCs5JRXlTD79GqrYdgSMp_4dqCR5XMhApOxsxBXSQrOcvvLeyduC6WK-8pSns1rkh-Am-vtC_Li-CIpmo3Gxl7s8lzQouwkZxBzgvSvfe_1jtD7oY8/s576/received_2414690892029372.jpeg" imageanchor="1" style="margin-left: 1em; margin-right: 1em;"><img border="0" data-original-height="576" data-original-width="462" height="320" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEiLgmYT1a0XjY5eFfcq-xSucVhurYDIS6hiUW9v7YA28uKs7HVAtwSqqBmF7bsxbkHGas3wk5kCs5JRXlTD79GqrYdgSMp_4dqCR5XMhApOxsxBXSQrOcvvLeyduC6WK-8pSns1rkh-Am-vtC_Li-CIpmo3Gxl7s8lzQouwkZxBzgvSvfe_1jtD7oY8/s320/received_2414690892029372.jpeg" width="257" /></a></div><p style="text-align: center;">Here are the top three reasons why you should sit back, relax, and take advantage of ShopeeFood amazing deals this Christmas. </p><p style="text-align: center;">Value for Money</p><div class="separator" style="clear: both; text-align: center;"><a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEhMjtr8xrOLpkLy84XNkXfQ6jnQ7A_sx6PGjwhPyqcgSqMOmNfLMyQxOtDjz-XAluZYq46ntiMcXgW22RCkk3vK9gB4VY0iVQ8XkdS89VrvYXA_kWSq-h_PQ0Sxg_siNTLYVwJqNd1PZ6d6eLNeClU1XRUcnlXxZOnUhARof5ujKYROHeQONH5Ct9An/s1280/received_2719479001520444.jpeg" imageanchor="1" style="margin-left: 1em; margin-right: 1em;"><img border="0" data-original-height="1280" data-original-width="960" height="320" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEhMjtr8xrOLpkLy84XNkXfQ6jnQ7A_sx6PGjwhPyqcgSqMOmNfLMyQxOtDjz-XAluZYq46ntiMcXgW22RCkk3vK9gB4VY0iVQ8XkdS89VrvYXA_kWSq-h_PQ0Sxg_siNTLYVwJqNd1PZ6d6eLNeClU1XRUcnlXxZOnUhARof5ujKYROHeQONH5Ct9An/s320/received_2719479001520444.jpeg" width="240" /></a></div><p style="text-align: center;">“I went to a new restaurant recently. It was a little far from my place, but I loved the food. Luckily, I found it on ShopeeFood! Imagine my excitement when I could order in my favourite food from that restaurant. And the best part is that they offer great discounts. It is truly value for money and my Christmas just got better.”</p><p style="text-align: center;">Chin Yi Hong, Kuala Lumpur</p><p style="text-align: center;"><br /></p><p style="text-align: center;">Variety of Food </p><div class="separator" style="clear: both; text-align: center;"><a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEg7ryx3kBfuhRbu5BLeLTnqhjLmxPd3vPKccAw7AXdQO6bzLBVnLmWvkWNhyx6TK8tHpSP8ucjz-EV3Nw3sdwEOws7-7ONDBJUsmnQum7DNyIYD0s7oPc4rQm9iDai0Iv4_U2r_oAZjXltDESmYsbMkjwPchVeRxYbj6A5duLu-7Tm6Gax0eFtbzCD2/s1029/received_698374291902566.jpeg" imageanchor="1" style="margin-left: 1em; margin-right: 1em;"><img border="0" data-original-height="1029" data-original-width="870" height="320" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEg7ryx3kBfuhRbu5BLeLTnqhjLmxPd3vPKccAw7AXdQO6bzLBVnLmWvkWNhyx6TK8tHpSP8ucjz-EV3Nw3sdwEOws7-7ONDBJUsmnQum7DNyIYD0s7oPc4rQm9iDai0Iv4_U2r_oAZjXltDESmYsbMkjwPchVeRxYbj6A5duLu-7Tm6Gax0eFtbzCD2/s320/received_698374291902566.jpeg" width="271" /></a></div><p style="text-align: center;">“Christmas is my favourite time of the year. With so much to do, from all the cleaning, shopping, and decorating the Christmas tree, and so little time, I turn to ShopeeFood. You can order just about any type of food on the app. The choices are endless, and I can focus on getting ready for Christmas while my favourite foods are delivered right to my doorstep!”</p><p style="text-align: center;">Donovan David, Selangor</p><p style="text-align: center;"><br /></p><p style="text-align: center;">Convenient and Hassle Free</p><div class="separator" style="clear: both; text-align: center;"><a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEhnH2LD9DpUIHitSBpNuYg7ekH4atjm2LkKL35qJ24VN_JqX-fDD9bl_a-K2XS46NCC9y7yOFSr3g0WjoguBEFiYWMliTUMEopn1A5q4iwRE0LKuVMDBxT--NQoOOE3CxWdLclrHN4egB99FfzV_OxLpCEIBD8BUi8Gs9tdwfE5Q52YsxxMSLSF9tbl/s1280/received_1330348934472283.jpeg" imageanchor="1" style="margin-left: 1em; margin-right: 1em;"><img border="0" data-original-height="1280" data-original-width="960" height="320" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEhnH2LD9DpUIHitSBpNuYg7ekH4atjm2LkKL35qJ24VN_JqX-fDD9bl_a-K2XS46NCC9y7yOFSr3g0WjoguBEFiYWMliTUMEopn1A5q4iwRE0LKuVMDBxT--NQoOOE3CxWdLclrHN4egB99FfzV_OxLpCEIBD8BUi8Gs9tdwfE5Q52YsxxMSLSF9tbl/s320/received_1330348934472283.jpeg" width="240" /></a></div><p style="text-align: center;">“When it comes to the festive season, especially Christmas, everyone is busy cooking for Christmas day. With technology being at our fingertips, I have opted to just order in. I can spend quality time with my family and friends and at the same time order great food from ShopeeFood. The safety and convenience of ShopeePay make my life so much easier”. </p><p style="text-align: center;">Melanie Siew Li Shean, Selangor.</p><p style="text-align: center;"><br /></p><p style="text-align: center;">ShopeeFood connects users to various eateries, from restaurants to local street food stalls, where you can choose from a wide variety of cuisines. ShopeeFood is currently available in six locations: Kuala Lumpur and Putrajaya, Selangor, Penang, Johor Bahru, Ipoh, and Kota Kinabalu. Make your Christmas time extra special with us! </p><p style="text-align: center;"><br /></p><p style="text-align: center;">Here’s ShopeeFood PayDay Amazing Deals Just You!</p><div class="separator" style="clear: both; text-align: center;"><a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEhY97Xrps06RAmN_LBunmPNvbJHMBqH0qZoeglYL0lxCZLQDGHYrJceCpkbJq7vBCYG6cJCuzPwB5-UV8zuANU7SE7WQPDejTGLUhVYv9Ob9knPJyIM6a9ExM35XWBf28WvwffsNqBib5aC3776i9G16Ox70_9tLmUk09FzcvsMfKPLrO7IOhlpwEnS/s624/received_681410030288858.jpeg" imageanchor="1" style="margin-left: 1em; margin-right: 1em;"><img border="0" data-original-height="187" data-original-width="624" height="96" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEhY97Xrps06RAmN_LBunmPNvbJHMBqH0qZoeglYL0lxCZLQDGHYrJceCpkbJq7vBCYG6cJCuzPwB5-UV8zuANU7SE7WQPDejTGLUhVYv9Ob9knPJyIM6a9ExM35XWBf28WvwffsNqBib5aC3776i9G16Ox70_9tLmUk09FzcvsMfKPLrO7IOhlpwEnS/s320/received_681410030288858.jpeg" width="320" /></a></div><p style="text-align: center;">Order from a variety of restaurants like Salad Atelier, Kenny Rogers Roasters, Bubble Bee, JuiceWorks, Old Town White Coffee, Baskin-Robbins, Juicy and much much more: </p><p style="text-align: center;"><br /></p><p style="text-align: center;">From 20th - 23rd Dec </p><p style="text-align: center;">● 50% OFF Vouchers</p><p style="text-align: center;">● Free Delivery min. spend RM0</p><p style="text-align: center;"><br /></p><p style="text-align: center;">From 24th - 25th Dec</p><p style="text-align: center;">● Up to 99% OFF Vouchers</p><p style="text-align: center;">● Free Delivery min. spend RM0</p><p style="text-align: center;"><br /></p>cecedingdinghttp://www.blogger.com/profile/12658828000409917742noreply@blogger.com0